• Loading stock data...
Tuesday, January 14, 2025
    More

    Ad Flood

    By
    Jul 29, 2020 | 10:35 pm
    UPDATED Jul 30, 2020 | 01:22 pm
    NBA Orlando
    Credit: Kim Klement-USA TODAY Sports
    Turner Sports has sold out of its regular-season NBA ad inventory. The 22 teams in the bubble resume play tonight, playing eight games each before playoffs start next month.

    Fox Sports said it has sold 90% of its regular-season MLB inventory last week and Turner reportedly had the same demand for its baseball slate. Disney, which broadcasts the NBA on ESPN and ABC, has brought in more than 100 advertisers with the season resuming, including 25 new to the sport.

    Advertising rushing back to sports is a welcomed sight for the networks, as they lost an estimated $240 million in April when the MLB season and the NBA and NHL playoffs were supposed to start. Viewership numbers are proving the demand sports fans have for the programming, including ESPN drawing 4 million viewers for its MLB Opening Night.

    From March to June 2019, the NBA, NHL and MLB generated approximately $1.3 billion in revenue for broadcasters:

    — $800 million for NBA regular season and playoffs.

    — $120 million for NHL regular season and playoffs.

    — $60 million for regular MLB season games.

    Linkedin
    Whatsapp
    Copy Link
    Link Copied
    Link Copied

    What to Read

    Mar 5, 2024; Houston, Texas, USA; Houston Rockets owner Tilman Fertitta smiles during the third quarter against the San Antonio Spurs at Toyota Center.
    by

    Cubs, Mavs, Rockets Owners Co-Hosting Trump Reception With Zuckerberg
    Owners of three sports teams are teaming up for an inauguration party.
    The United States Capitol during the certification of votes by Congress making Donald Trump president on Jan. 6, 2025.
    by

    U.S. House Passes Ban on Transgender Athletes in Women’s Sports
    The bill would apply to all educational levels, from kindergarten to college.
    Apr 7, 2022; Atlanta, Georgia, USA; A general view of fans outside of Truist Park before the game on Opening Day between the Atlanta Braves and Cincinnati Reds.
    by

    Philly Rips Page From Rival Playbook With Sports Complex Revamp
    Philadelphia’s mayor frequently touts the influential Braves development.
    Jan 5, 2024; Philadelphia, Pennsylvania, USA; Philadelphia 76ers guard Tyrese Maxey (0) drives against New York Knicks forward OG Anunoby (8) in the fourth quarter at Wells Fargo Center.
    by

    Why NBA Trade Season Is About to Pick Up
    Eligible players include Sixers guard Tyrese Maxey and Nets center Nic Claxton.

    Featured Today

    Race leader and eventual stage winner Primož ROGLIČ (SVN/RedBull-Bora-Hansgrohe) in the final kilometer up the finish climb of stage 19 from Logroño to Alto De Moncalvillo (ESP/168km) of the 79th La Vuelta Ciclista a España 2024 on 6 September. // Kristof Ramon / Red Bull Content Pool // SI202409060905 // Usage for editorial use only //Primož ROGLIČ (SVN/RedBull-Bora-Hansgrohe) congratulated by teammate Florian LIPOWITZ (DEU/RedBull - BORA - hansgrohe) after a very strong stage 13 from Lugo to Puerto De Ancares (ESP/171km) of the 79th La Vuelta Ciclista a España 2024 on 30 August
    by

    Red Bull Is on a Hot Streak in Sports. Can It Win..
    The company is betting on a big future in cycling.
    Ohio State Buckeyes defensive end Jack Sawyer (33) knocks the ball out of the hands of Texas Longhorns quarterback Quinn Ewers (3) and returns the fumble for a touchdown in the fourth quarter of the Cotton Bowl Classic during the College Football Playoff semifinal game at AT&T Stadium in Arlington, Texas on January, 10, 2025.
    January 11, 2025

    College Football Is Closer Than Ever to Perfecting the Championship Process
    Despite valid criticisms, the first expanded Playoff is working.
    Jan 2, 2025; New Orleans, LA, USA; Notre Dame Fighting Irish head coach Marcus Freeman (R) reacts on the sidelines in the final minute against the Georgia Bulldogs during the fourth quarter at Caesars Superdome.
    January 9, 2025

    Amid Realignment Mania, Notre Dame Stayed Independent. It Paid Off
    How the CFP semifinal-bound Fighting Irish made their business model work.
    Ohio State wide receiver Jeremiah Smith (4) celebrates a first-down catch against Oregon during the 2025 Rose Bowl in Pasadena, Calif.
    January 3, 2025

    The Biggest Changes to College Sports Are Coming in 2025
    Sweeping developments could affect the college sports foundation this year.

    More in Uncategorized
    Sponsored

    Records and High Prices for NFL Wild Card Weekend
    The league is seeing several record first-round prices, according to TickPick.
    Sponsored

    High Prices for High-Drama College Football Conference Championships
    CFB’s new-look conferences—and title game matchups—are having a direct effect on demand for tickets.
    Sponsored

    Home Games, Bowls, Bad Weather: The 12-Team College Football Playoff Is Here
    Home Games, Bowls, Bad Weather: The 12-Team CFB Playoff Is Here
    Sponsored

    How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture
    As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
    Lane Kiffin
    December 4, 2024

    College Football Devolves Into Sniping As Playoff Bracket Nears
    From Lane Kiffin to Jim Phillips, no one is holding back.
    Sponsored

    Football’s Thanksgiving Day Ticket Feast
    Several NFL and college football games on Thanksgiving and Black Friday are driving some eye-popping purchase prices.
    November 20, 2024

    Deion Sanders Downplays NFL Smoke As Former Cowboys Lobby for Him
    The Colorado coach says “I’ve got a kickstand down” in Boulder.
    Linda McMahon salutes Trump at the RNC
    November 19, 2024

    Trump Taps WWE’s Linda McMahon to Run Education Dept. He Promised to..
    McMahon would have significant influence over women’s college sports.