Tuesday, September 22, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Tom Brady Is Set for TV Debut This Fall. So What’s All the Talk About?

  • Tom Brady is set to join Fox Sports during the 2024 NFL season.
  • Current top analyst Greg Olsen’s future with the network is unclear.
Tom Brady wearing sunglasses.
Scott Taetsch-USA TODAY Sports

Greg Olsen is heading into his final NFL regular-season broadcast as the top game analyst for Fox Sports. Next year, Tom Brady is scheduled to take over the No. 1 position as part of his 10-year, $375 million contract, despite ongoing speculation that the seven-time Super Bowl champion is not serious about his next gig. 

With the move into the TV booth getting closer, more pundits are weighing in—including Brady himself. “I’ve got a big broadcasting job that’s going to start in September,” he said on his Let’s Go! podcast this week. “I’m already working hard on trying to make sure I’m ready for that opportunity, and I’m prepared mentally and emotionally for that challenge.” 

Devin McCourty, Brady’s former teammate with the New England Patriots, backed up that statement during an appearance on The Dan Patrick Show, saying people have told him that Brady has been studying and preparing for the broadcast booth.

Joe Buck, ESPN’s top NFL play-by-play announcer, who spent decades at Fox, said Brady has talked to intermediaries about working with him to get ready for his broadcasting debut. “Which I’m totally open to doing and would love to do,” Buck said on The Marchand and Ourand Sports Media Podcast

Meanwhile, longtime sports broadcaster Bob Costas recently chimed in on the matter, saying Brady would be better suited for the studio. “The level of preparation to work a game and what it takes to get the hang of it, it’s just an easier fit in the studio,” Costas told the New York Post.

The Olsen Dilemma

Olsen will call Fox’s playoff games this month but his future after that is unclear. His partner, top Fox play-play-play announcer Kevin Burkhardt, will likely be paired with Brady during the 2024 NFL season. Olsen, who celebrated Fox’s accomplishments in 2023 and said on X that he is “ready to do it again” in 2024, has also noted that he would be interested in interviewing for the head coaching vacancy at his former team, the Carolina Panthers.

Sources have told Front Office Sports media reporter Michael McCarthy that Fox brass would be happy to get a season or two out of Brady “before he sails off into the ranks of NFL owners.” (Brady’s deal to acquire a minority stake in the Las Vegas Raiders remains up in the air). If Olsen were to slide back into the No. 2 game analyst slot for Fox, he could theoretically return to the main booth if Brady were to leave.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

First at FOS

NFL Has ‘Full Confidence’ Brazil Field Will Be Ready by Sunday

The Cowboys play the Ravens on Sunday in Rio.
Sep 17, 2026; Orchard Park, New York, USA; Buffalo Bills quarterback Josh Allen (17) runs to score a touchdown against the Detroit Lions during the second half at New Highmark Stadium. Mandatory Credit: Gregory Fisher-Imagn Images

Amazon’s TNF Opener Averages 18.6 Million Viewers, Up 5%

The streamer had a strong beginning to its 2026 schedule.
Cleveland Browns coach Todd Monken address the media during day 12 of training camp, Aug. 11, 2026, in Berea, Ohio.
Opinion

Browns’ Todd Monken Wise to Use Mike Tomlin As a Media Motivator

The Browns upset the Buccaneers 24–19 on Sunday.
Oct 7, 2024; Kansas City, Missouri, USA; NFL hall of fame Troy Aikman prior to a game between the New Orleans Saints and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium. Mandatory Credit: Jay Biggerstaff-Imagn Images

No Troy Aikman–ESPN Extension Imminent Despite Joe Buck Deal

Aikman is currently in the final year of his ESPN contract.
podcast thumbnail mobile
Front Office Sports Today

9/22/26 – Aikman Waits on ESPN, Paramount Clears Hurdle, Doc Rivers Returns to Booth

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.

‘Team Moms: Baseball’ Cast Hits Back at Critics

A new reality show puts youth baseball front and center.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.
September 17, 2026

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
David Ellison Paramount
September 21, 2026

Paramount Settles Antitrust Suit, Clearing Path for WBD Deal

The deal would have significant implications for the companies’ sports portfolios.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Brian Windhorst ESPN
September 17, 2026

Brian Windhorst Discusses Global Podcast Tour, LeBron’s Fanatics Deal

Windhorst also discussed the Clippers’ punishment and LeBron’s potential commute.
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers quarterback Brock Purdy (13) rushes the ball in the second half against the Los Angeles Rams at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images
September 17, 2026

NFL Week 1 Ratings Fall 13% Despite New Broadcast Schedule

The league saw a surprisingly sharp drop in viewership.
Mike Tomlin NBC Sports
Opinion
September 17, 2026

Sports Media Winners and Losers From the Start of Football Season

There were plenty of sports media happenings across college and the NFL.
Oct 2, 2025; Inglewood, California, USA; Los Angeles Rams mascot Rampage (center) visits Ryan Fitzpatrick (left) and Andrew Whitworth on the Prime Thursday Night Football set at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images
September 16, 2026

Why Fitzpatrick and Whitworth Won’t Trade Studio for the Booth

The Prime Video analysts also weighed in on the Rams’ Week 1 loss.