Tuesday, July 14, 2026

Tom Brady Is Set for TV Debut This Fall. So What’s All the Talk About?

  • Tom Brady is set to join Fox Sports during the 2024 NFL season.
  • Current top analyst Greg Olsen’s future with the network is unclear.
Tom Brady wearing sunglasses.
Scott Taetsch-USA TODAY Sports

Greg Olsen is heading into his final NFL regular-season broadcast as the top game analyst for Fox Sports. Next year, Tom Brady is scheduled to take over the No. 1 position as part of his 10-year, $375 million contract, despite ongoing speculation that the seven-time Super Bowl champion is not serious about his next gig. 

With the move into the TV booth getting closer, more pundits are weighing in—including Brady himself. “I’ve got a big broadcasting job that’s going to start in September,” he said on his Let’s Go! podcast this week. “I’m already working hard on trying to make sure I’m ready for that opportunity, and I’m prepared mentally and emotionally for that challenge.” 

Devin McCourty, Brady’s former teammate with the New England Patriots, backed up that statement during an appearance on The Dan Patrick Show, saying people have told him that Brady has been studying and preparing for the broadcast booth.

Joe Buck, ESPN’s top NFL play-by-play announcer, who spent decades at Fox, said Brady has talked to intermediaries about working with him to get ready for his broadcasting debut. “Which I’m totally open to doing and would love to do,” Buck said on The Marchand and Ourand Sports Media Podcast

Meanwhile, longtime sports broadcaster Bob Costas recently chimed in on the matter, saying Brady would be better suited for the studio. “The level of preparation to work a game and what it takes to get the hang of it, it’s just an easier fit in the studio,” Costas told the New York Post.

The Olsen Dilemma

Olsen will call Fox’s playoff games this month but his future after that is unclear. His partner, top Fox play-play-play announcer Kevin Burkhardt, will likely be paired with Brady during the 2024 NFL season. Olsen, who celebrated Fox’s accomplishments in 2023 and said on X that he is “ready to do it again” in 2024, has also noted that he would be interested in interviewing for the head coaching vacancy at his former team, the Carolina Panthers.

Sources have told Front Office Sports media reporter Michael McCarthy that Fox brass would be happy to get a season or two out of Brady “before he sails off into the ranks of NFL owners.” (Brady’s deal to acquire a minority stake in the Las Vegas Raiders remains up in the air). If Olsen were to slide back into the No. 2 game analyst slot for Fox, he could theoretically return to the main booth if Brady were to leave.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

John Smoltz acknowledges the crowd during the introduction of returning inductees at the National Baseball Hall of Fame's 2024 induction ceremony Sunday, July 21, 2024, at the Clark Sports Center in Cooperstown, New York.

John Smoltz: MLB All-Star Game Is ‘Absolutely’ Still the Best

The Hall of Fame pitcher will call the Midsummer Classic for Fox.

Is MetLife the Right Host for the World Cup Final?

FIFA picked an outdoor afternoon final over an indoor stadium like Dallas.
February 20, 2022; Cleveland, Ohio, USA; NBA great George Gervin is honored for being selected to the NBA 75th Anniversary Team during halftime in the 2022 NBA All-Star Game at Rocket Mortgage FieldHouse.
First at FOS

George Gervin Also Loses Initial Attempt to Trademark Iceman

“There are a lot of Icemens,” IP attorney Josh Gerben tells FOS.

Seahawks Set NFL Record With $9.612B Sale to Khosla

Vinod Khosla’s wife will “serve as the controlling owner.”
podcast thumbnail mobile
Front Office Sports Today

7/14/26 – World Cup Semis, Michigan AD Probe, FanDuel VIP Scandal

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
PHILADELPHIA, PENNSYLVANIA- JULY 13: during the Home Run Derby at Citizens Bank Park on July 13, 2026 in Philadelphia, Pennsylvania. (Photo by Heather Barry / Netflix)
Opinion

Netflix Bounces Back With Home Run Derby Debut

After its panned coverage of Opening Night, Netflix focused on the field.
July 13, 2026

12 States Sue to Block Paramount’s $110B WBD Deal

The plaintiff states point to widespread prospective harms.
Apr 16, 2026; Fort Worth, TX, USA; A view of the ESPN logo before the semifinals for the 2026 NCAA Women’s Gymnastics National Championships at Dickies Arena. Mandatory Credit: Jerome Miron-Imagn Images
July 13, 2026

ESPN Blames Human for Headline Error in AI Article

ESPN has been using AI to write certain game recaps since 2024.
Sponsored

Clase Azul Tequila Founder’s Soccer Ownership

Arturo Lomeli talks about managing a tequila brand and two soccer clubs.
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
July 13, 2026

ESPN Ending Syndicated Version of ‘Good Morning Football’

‘GMFB: Overtime’ first launched in 2024.
June 25, 2026; Inglewood, California, U.S.; Christian Pulisic of the U.S. during the warm up before the match. Mandatory Credit: Kiyoshi Mio-Imagn Images
July 13, 2026

Christian Pulisic World Cup Fiasco a Cautionary Tale for Marketers

Commercials featuring Pulisic have been a reminder of his World Cup showing.
July 12, 2026

Netflix Revamps MLB Home Run Derby

The streaming giant will have arguably its biggest baseball presence to date.
Jan 7, 2023; Boulder, Colorado, USA; PAC 12 sports broadcaster Jacob Tobey prior to the game between the Oregon State Beavers against the Colorado Buffaloes at CU Events Center. Mandatory Credit: Ron Chenoy-USA TODAY Sports
Exclusive
July 9, 2026

Jacob Tobey Out as Spurs Announcer After Affair Allegation

Tobey had been calling Spurs games since 2024.