Thursday, June 25, 2026

Tom Brady Finally Got in the Fox Booth for a Football Game

  • Brady stepped into the booth for Fox’s coverage of the UFL championship game.
  • The former quarterback will become the network’s top NFL analyst this season.
Eric Canha-USA TODAY Sports

Tom Brady gave viewers their first look of his Fox broadcast future on Sunday during the UFL championship game. The seven-time Super Bowl–winning quarterback gave a few anodyne football takes, like the need for teams to move the ball forward instead of sideways. He presented the MVP trophy to Adrian Martinez after the former Nebraska and Kansas State QB led the Birmingham Stallions to a 25–0 championship win.

Brady first signed a 10-year, $375 million contract with Fox back in May 2022, but then he took a “gap year” that fueled intense speculation about whether he would ever actually go into broadcasting. He’s set to join the network’s No. 1 NFL crew in September. He’ll be paired with Kevin Burkhardt, taking the spot of former tight end Greg Olsen, a three-time Pro Bowler who has spent two seasons in the top seat. Olsen won an Emmy Award last month and said on Front Office Sports Today that he still wants to be a No. 1 analyst, whether that’s at Fox or another network.

The Patriots inducted Brady into their Hall of Fame on June 12, a date representing the six championships he won with the team and his No. 12 jersey. Not only was his number retired, but team owner Robert Kraft also said a 12-foot statue of Brady is coming sometime this season. Four days later, he was in St. Louis getting booed by former Rams fans—still sore over Super Bowl XXXVI and its association with the Patriots’ videotaping scandal—as he presented the MVP trophy.

Brady’s gap year included visiting Fox studios, dining with execs, and picking the brains of top analysts.

“I believe I can provide a pretty unique perspective that I think a lot of people will really like. It’s going to be a lot of hard work. It’s going to be a lot of fun,” Brady told FOS earlier this year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 22, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions running back Kaytron Allen (13) runs the ball into the end zone for a touchdown during the fourth quarter against the Nebraska Cornhuskers at Beaver Stadium.

Court Hands NCAA, Conferences Win in Fight Over NIL Enforcement

Schools are still going above the revenue-sharing cap.
Feb 7, 2022; Westlake Village, CA, USA; ESPN reporter Dianna Russini at Los Angeles Rams Super Bowl LVI Opening Night at Oaks Christian High School. Mandatory Credit: Kirby Lee-USA TODAY Sports

NYT Russini Story Only Raises More Questions

Is The Athletic’s investigation into Russini’s work nearing its end?

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.

Tracy McGrady Buying 80% of ABCD as He Revives Legendary Camp

McGrady is bringing back a piece of basketball history.
podcast thumbnail mobile
Front Office Sports Today

6/25/26 – Austin Reaves’s Record Deal, IOC to Pay Every Olympian, Taylor Swift’s MSG Wedding, College Eligibility Lawsuits

0:00

Featured Today

Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 18, 2026

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.

NBC’s John Fanta: College Hoops ‘Has Never Been Stronger’

The NBC broadcaster said the college basketball product has never been better.
Jay Williams ESPN NBA Draft
Exclusive
June 24, 2026

Jay Williams: Viral Draft Moment Was ‘Extremely Uncomfortable’

Williams’s draft co-hosts joked about his career-ending injury.
June 25, 2026

U.S. Open Draws 5.5M Viewers, Still Trails PGA Championship

Sunday’s audience peaked at 9.3 million viewers.
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
Oct 11, 2025; Baton Rouge, Louisiana, USA; LSU Tigers head coach Brian Kelly looks on against the South Carolina Gamecocks during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive
June 24, 2026

Brian Kelly to Call CBS College Football Games

Kelly previously contributed to CBS Sports Network’s NFL Draft coverage.
June 12, 2026; Inglewood, California, U.S.; Christian Pulisic, Weston McKennie, Folarin Balogun and Malik Tillman of the U.S. celebrate their first goal, an own goal scored by Paraguay's Damian Bobadilla. Mandatory Credit: Kirby Lee-Imagn Images
June 24, 2026

USMNT World Cup Run Could Push Fox Ad Rates Past $2 Million

Fox was charging nearly $1 million for USMNT group-stage games.
Nov 3, 2024; New Orleans, Louisiana, USA; Detailed view of the Atlanta Hawks logo during warmups before the game against the New Orleans Pelicans at Smoothie King Center. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive
June 23, 2026

ESPN’s Tim Bontemps in Advanced Talks to Join Hawks Front Office

A deal has yet to be finalized.
Jan 8, 2026; Glendale, AZ, USA; ESPN personality Jordan Rodgers during 2026 Fiesta Bowl and semifinal game of the College Football Playoff at State Farm Stadium. Mandatory Credit: Mark J. Rebilas-Imagn Images
Exclusive
June 23, 2026

Chase Daniel, Jordan Rodgers Promoted As ESPN CFB Analysts

Another change is coming to “SEC Nation.”