• Loading stock data...
Saturday, January 24, 2026

Put on Your Tinfoil Hat: Super Bowl Logos, Taylor Swift, and the No. 34

  • Conspiracy theories around the Super Bowl are heating up.
  • Some fans believe this year’s matchup has been predetermined.
Kirby Lee-USA TODAY Sports

Four teams are playing for a trip to Super Bowl LVIII this weekend, and that means conspiracy theories around the NFL’s title game have reached a fever pitch.

The AFC Championship Game will be officiated by referee Shawn Smith’s crew, whom betting analyst Warren Sharp claims has an “overwhelming tendency to favor the road team.” The numbers appear to back that statement up: Home teams have won 40.8% of games—the lowest rate in the NFL under a specific referee—in the last three years with Smith as referee. During that same period, home teams across the league have won 55.4% of the time. Of course, any perceived advantage for the Kansas City Chiefs on the road against the Baltimore Ravens fits nicely into the idea that the NFL would benefit from Taylor Swift attending the Super Bowl, which likely wouldn’t happen without Travis Kelce on the field. However, another conspiracy theory goes against the Chiefs favoritism.

Some fans are claiming that the Super Bowl LVIII logo—which is primarily red and purple—is a sign that the Feb. 11 matchup has been predetermined to feature San Francisco and Baltimore, who would  fit the color scheme. (The previous two Super Bowls also featured colors similar to both participants.)

The Power of 34

Finally, there’s undeniably something crazy about the Harbaughs and the number 34:

  • 2002: Jack Harbaugh’s Western Kentucky Hilltoppers won their first I-AA championship, defeating the McNeese State Cowboys 34−14.
  • 2013: John Harbaugh’s Baltimore Ravens beat the Jim Harbaugh-led San Francisco 49ers 34-31 in Super Bowl XLVII.
  • 2024: Jim Harbaugh’s Michigan Wolverines defeated the Washington Huskies 34-13 to win the College Football Playoff national championship game.

Check out this TikTok explaining even more of the wild connections. For now, will John Harbaugh’s Ravens score 34 points again, on their way to another NFL title?

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

breaking

NBA Postpones Wolves Game After ICE Shooting in Minneapolis

The game has been rescheduled to Sunday.
Tim Jenkins

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.

WNBA Could Be Weeks Away From Delaying Season

The league still has not responded to a December proposal from players.

Featured Today

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.

Dana White Makes Changes for More Exciting UFC Fights on Paramount

White is doubling certain fighter bonuses and adding new ones.
Napoli Basketball
January 21, 2026

Italy’s Napoli Basketball Wants In on NBA Europe or EuroLeague

Napoli’s owner met with EuroLeague’s CEO and hopes to meet with the NBA soon.
LIV Golf team 4Aces GC at Dutchman's Pipe in West Palm Beach, Florida, USA.
January 22, 2026

What Do LIV Golf’s Team GMs Do? ‘Wear a Lot of Hats’

The GM of Dustin Johnson’s LIV team functions like a one-man C-suite.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 21, 2026

WNBA Announces Schedule Despite Lack of New CBA

The league plans on playing 44 games this year.
Dec 8, 2025; Orlando, FL, USA; MLB Hall of Fame inductee Jeff Kent takes questions from the media during the 2025 MLB Winter Meetings at Signia by Hilton Hotel
January 20, 2026

Baseball Hall of Fame’s Class Size Impacts the Shrine’s Bottom Line

The full impact of its 2026 induction class is taking shape.
May 13, 2024; Louisville, Kentucky, USA; A PGA of America flag during a practice round for the PGA Championship golf tournament at Valhalla Golf Club
January 19, 2026

PGA of America Sees More Leadership Churn Ahead of Show

A third high-profile departure has hit the PGA of America.
exclusive
January 16, 2026

WNBA Exploring Buying Back 16% Stake Sold in 2022

The league sold the $75 million stake when it badly needed capital.