Monday, August 3, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

The Caitlin Clark Show Is Hitting the LPGA Tour in a Big Way

The WNBA star is playing in a pro-am ahead of this week’s LPGA Tour event, and the tournament is seeing increased ticket sales and media exposure.

Jeffrey Becker-Imagn Images

Caitlin Clark joked she would spend her WNBA offseason trying to become a professional golfer after the former Iowa women’s basketball star won Rookie of the Year, made the All-WNBA First Team, and helped set numerous attendance and viewership records across the league.

As she ponders a “Lionel Messi–like,” seven-figure offer to play in the new Unrivaled 3-on-3 women’s basketball league that will begin in January, Clark is getting the chance to show off her golf skills on the LPGA Tour, where she’s competing in Wednesday’s pro-am event ahead of this week’s event in the Tampa Bay area.

The tournament, officially named The Annika driven by Gainbridge, has seen a big boost in interest since announcing Clark’s participation last month. A tournament spokesperson tells Front Office Sports there was an increase in ticket sales ($25 for the pro-am day) after the Clark news.

Clark will play with No. 1–ranked Nelly Korda and tournament host Annika Sörenstam, winner of 72 LPGA events and 10 major championships. Before teeing off at 7 a.m. ET, Clark’s warmup range session will be livestreamed on social media. 

While Clark’s full 18-hole round won’t be streamed or televised, Golf Channel’s studio show Golf Today is coming on the air at 11 a.m. ET, 90 minutes earlier than its typical start, and will include live tournament look-ins—likely including the conclusion of Clark’s time on the course. A mid-round walk-and-talk interview with Clark will also be livestreamed on social media.

On Tuesday, Clark—who has her own endorsement deal with tournament sponsor Gainbridge—will be a panelist at a women’s leadership summit at Pelican Golf Club, where the event is being played. That will also be livestreamed online.

Clark’s interest in golf has been growing in recent years. Last month, she posted a video on social media of her nearly making a hole-in-one. Last summer, she drew big crowds while playing in the pro-am of the PGA Tour’s John Deere Classic in Illinois. While at Iowa, the Big Ten Network posted several YouTube videos of Clark playing golf.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Breaking

MLS Taps Private Equity Veteran As Next Commissioner

Don Garber had led the league since 1999.

LIV’s $30M New York, Indy Events Move Ahead Despite Questions

LIV Golf New York begins at Trump Bedminster on Thursday.

Handful of NBA Draft Picks Could Return to College After Ruling

Four players drafted in June could return to college. 

Jason Wright: Why WNBA Valuations Could Catch Up to NHL

Jason Wright says it could happen, “save for some weird gender bias.”
podcast thumbnail mobile
Front Office Sports Today

8/3/26 – FIFA Scraps World Cup Investment Plan, Dodgers Land Skubal, NCAA’s Eligibility Chaos

0:00

Featured Today

WPBL

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.

UFC’s White House Event Lost $30M, but Business Kept Growing

The business grew despite red ink from the June showcase.
Jun 28, 2026; Chaska, Minnesota, USA; Nelly Korda takes a tee shot off of hole 1 during the final round of the KPMG Women's PGA Championship golf tournament. Mandatory Credit: Nick Wosika-Imagn Images
August 3, 2026

Korda Tops Women’s Major Money List—and Nearly the Men’s

Korda earned $4.59 million in prize money at the majors.
Jul 31, 2026; Los Angeles, California, USA; Los Angeles Dodgers pitcher Cole Irvin (38) hands the ball to manager Dave Roberts (30) during the ninth inning against the Boston Red Sox at Dodger Stadium.
August 3, 2026

MLB Trade Deadline Sees Big Market Clubs Trade Top Players

“It just seems like there’s always blowback with us,” the Dodgers manager said.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses the launch of Champions Fund and how he navigated the business world after football
August 2, 2026

Kelsey Plum Deal Headlines Another Quiet WNBA Trade Deadline

The 2026 WNBA trade deadline saw little action.
August 2, 2026

Another WNBA Unruly Fan Incident Adds to String of Controversies

Police are investigating the alleged assault as a possible bias crime.
Athletes Unlimited
July 31, 2026

Athletes Unlimited Cancels 2027 Season

Several other women’s winter basketball leagues have launched in recent years.
Jun 6, 2026; Brooklyn, New York, USA; Indiana Fever guards Sophie Cunningham (8) and Caitlin Clark (22) at Barclays Center. Mandatory Credit: Wendell Cruz-Imagn Images
Opinion
July 31, 2026

Sophie Cunningham Is Caitlin Clark’s Bodyguard On—and Off—the Court

The Fever enforcer has become the WNBA’s newest lightning rod.