Monday, April 20, 2026

The Caitlin Clark Show Is Hitting the LPGA Tour in a Big Way

The WNBA star is playing in a pro-am ahead of this week’s LPGA Tour event, and the tournament is seeing increased ticket sales and media exposure.

Jeffrey Becker-Imagn Images

Caitlin Clark joked she would spend her WNBA offseason trying to become a professional golfer after the former Iowa women’s basketball star won Rookie of the Year, made the All-WNBA First Team, and helped set numerous attendance and viewership records across the league.

As she ponders a “Lionel Messi–like,” seven-figure offer to play in the new Unrivaled 3-on-3 women’s basketball league that will begin in January, Clark is getting the chance to show off her golf skills on the LPGA Tour, where she’s competing in Wednesday’s pro-am event ahead of this week’s event in the Tampa Bay area.

The tournament, officially named The Annika driven by Gainbridge, has seen a big boost in interest since announcing Clark’s participation last month. A tournament spokesperson tells Front Office Sports there was an increase in ticket sales ($25 for the pro-am day) after the Clark news.

Clark will play with No. 1–ranked Nelly Korda and tournament host Annika Sörenstam, winner of 72 LPGA events and 10 major championships. Before teeing off at 7 a.m. ET, Clark’s warmup range session will be livestreamed on social media. 

While Clark’s full 18-hole round won’t be streamed or televised, Golf Channel’s studio show Golf Today is coming on the air at 11 a.m. ET, 90 minutes earlier than its typical start, and will include live tournament look-ins—likely including the conclusion of Clark’s time on the course. A mid-round walk-and-talk interview with Clark will also be livestreamed on social media.

On Tuesday, Clark—who has her own endorsement deal with tournament sponsor Gainbridge—will be a panelist at a women’s leadership summit at Pelican Golf Club, where the event is being played. That will also be livestreamed online.

Clark’s interest in golf has been growing in recent years. Last month, she posted a video on social media of her nearly making a hole-in-one. Last summer, she drew big crowds while playing in the pro-am of the PGA Tour’s John Deere Classic in Illinois. While at Iowa, the Big Ten Network posted several YouTube videos of Clark playing golf.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

LIV Golf Moves On to Trump D.C. Event After Rocky Week in Mexico

Jon Rahm won the $4 million first-place check at LIV Mexico City.

March Madness Hero Braylon Mullins Will Stay at UConn

The Huskies star will return for his sophomore season.

Caitlin Clark Prioritizes Health As WNBA Banks on Her Availability

The Indiana Fever star played in just 13 games last season.

NFL Draft Shake-Up: 6 Teams Now With Multiple First-Round Picks

The Giants acquired the 10th pick from the Bengals over the weekend.

Featured Today

The Lawyer Steering the NIL Era

In the new era of college sports, Darren Heitner is everywhere.
blake griffin
April 14, 2026

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Matthew Schaefer/Front Office Sports
April 10, 2026

Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.
Cincinnati Bengals quarterback Joe Flacco (16) heads for the locker room after the fourth quarter of the NFL Week 14 game between the Buffalo Bills and the Cincinnati Bengals at Highmark Stadium in Orchard Park, N.Y., on Sunday, Dec. 7, 2025. The Bills overcame a halftime deficit to win 39-34.

Joe Flacco Sounds Alarm on 18-Game Schedule

The veteran QB warns such expansion could hurt the playoffs.
[US, Mexico & Canada customers only] Feb 4, 2026; Riyadh, SAUDI ARABIA; Byeong Hun An in action during the first round of play at LIV Golf Riyadh at the Riyadh Golf Club.
April 17, 2026

LIV Golf CEO: League Looking for New Investors

Scott O’Neil admitted LIV will need to raise money moving forward.
Apr 15, 2026; Buffalo, New York, USA; Buffalo Sabres defenseman Bowen Byram (4) clears the puck from the goal with Dallas Stars left wing Adam Erne (73) in pursuit in the third period at KeyBank Center.
April 17, 2026

New-Look NHL Playoffs Set As League Rides Attendance Wave

This year’s playoff field includes several upstarts and fresh storylines.
Sponsored

From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
April 16, 2026

Grand Slam Track’s Contentious Bankruptcy Is Over. Now What?

With bankruptcy over, Grand Slam is cleared to try a comeback.
Dec 30, 2025; Los Angeles, California, USA; Detroit Pistons guard Cade Cunningham (2) shoots against Los Angeles Lakers guard Luka Doncic (77) during the second half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-Imagn Images
April 16, 2026

NBA Bends 65-Game Awards Rule for Dončić, Cunningham

Anthony Edwards, meanwhile, lost his appeal.
April 16, 2026

LIV Golf’s Future: Three Big Questions If Saudi Funding Dries Up

LIV players could be seeking a return to the PGA Tour.
Apr 15, 2026; Inglewood, California, USA; Golden State Warriors guard Stephen Curry (30) drives past Los Angeles Clippers guard Kris Dunn (8) and guard Darius Garland (10) in the second half during the play-in rounds of the 2026 NBA Playoffs at Intuit Dome.
exclusive
April 16, 2026

NBA Is in Talks With Kalshi and Polymarket

Discussions ramped up after the CFTC began engaging with leagues, sources say.