Thursday, April 16, 2026

The Caitlin Clark Show Is Hitting the LPGA Tour in a Big Way

The WNBA star is playing in a pro-am ahead of this week’s LPGA Tour event, and the tournament is seeing increased ticket sales and media exposure.

Jeffrey Becker-Imagn Images

Caitlin Clark joked she would spend her WNBA offseason trying to become a professional golfer after the former Iowa women’s basketball star won Rookie of the Year, made the All-WNBA First Team, and helped set numerous attendance and viewership records across the league.

As she ponders a “Lionel Messi–like,” seven-figure offer to play in the new Unrivaled 3-on-3 women’s basketball league that will begin in January, Clark is getting the chance to show off her golf skills on the LPGA Tour, where she’s competing in Wednesday’s pro-am event ahead of this week’s event in the Tampa Bay area.

The tournament, officially named The Annika driven by Gainbridge, has seen a big boost in interest since announcing Clark’s participation last month. A tournament spokesperson tells Front Office Sports there was an increase in ticket sales ($25 for the pro-am day) after the Clark news.

Clark will play with No. 1–ranked Nelly Korda and tournament host Annika Sörenstam, winner of 72 LPGA events and 10 major championships. Before teeing off at 7 a.m. ET, Clark’s warmup range session will be livestreamed on social media. 

While Clark’s full 18-hole round won’t be streamed or televised, Golf Channel’s studio show Golf Today is coming on the air at 11 a.m. ET, 90 minutes earlier than its typical start, and will include live tournament look-ins—likely including the conclusion of Clark’s time on the course. A mid-round walk-and-talk interview with Clark will also be livestreamed on social media.

On Tuesday, Clark—who has her own endorsement deal with tournament sponsor Gainbridge—will be a panelist at a women’s leadership summit at Pelican Golf Club, where the event is being played. That will also be livestreamed online.

Clark’s interest in golf has been growing in recent years. Last month, she posted a video on social media of her nearly making a hole-in-one. Last summer, she drew big crowds while playing in the pro-am of the PGA Tour’s John Deere Classic in Illinois. While at Iowa, the Big Ten Network posted several YouTube videos of Clark playing golf.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Grand Slam Track’s Contentious Bankruptcy Is Over. Now What?

With bankruptcy over, Grand Slam is cleared to try a comeback.
Apr 13, 2026; New York, NY, USA; Azzi Fudd poses for a photo on the orange carpet before the 2026 WNBA Draft at The Shed at Hudson Yards. Mandatory Credit: Brad Penner-Imagn Images

Wings Shut Down Question to Azzi Fudd About Paige Bueckers Relationship

The Wings selected Fudd first overall earlier this week.
LIV Golf livestream

LIV Golf Loses Mexico Live Stream for Nearly Three Hours

The league’s broadcast feeds were down for more than an hour.
Dec 30, 2025; Los Angeles, California, USA; Detroit Pistons guard Cade Cunningham (2) shoots against Los Angeles Lakers guard Luka Doncic (77) during the second half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-Imagn Images

NBA Bends 65-Game Awards Rule For Doncic, Cunningham

Anthony Edwards, meanwhile, lost his appeal.

Featured Today

blake griffin

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Matthew Schaefer/Front Office Sports
April 10, 2026

Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.
April 8, 2026

Why Did FIFA Do a Deal With an Obscure Prediction Market?

The product is scheduled to launch on Thursday.

LIV Golf’s Future: Three Big Questions If Saudi Funding Dries Up

LIV players could be seeking a return to the PGA Tour.
April 16, 2026

NFL Draft Week Brings Tension, Trade Rumors, Pittsburgh Frenzy

Trade talk grows while hotel rooms in Pittsburgh remain historically expensive.
Apr 15, 2026; Inglewood, California, USA; Golden State Warriors guard Stephen Curry (30) drives past Los Angeles Clippers guard Kris Dunn (8) and guard Darius Garland (10) in the second half during the play-in rounds of the 2026 NBA Playoffs at Intuit Dome.
exclusive
April 16, 2026

NBA Is in Talks With Kalshi and Polymarket

Discussions ramped up after the CFTC began engaging with leagues, sources say.
Sponsored

From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
April 16, 2026

2026 WNBA Draft Was Second-Most Watched in Event History

Viewership trends mirror those of the NCAA women’s basketball title game.
April 15, 2026

LIV Golf: ‘Full Throttle’ Through 2026 Despite Shutdown Rumors

The league is still playing its Mexico City tournament this week.
Mar 21, 2026; Los Angeles, CA, USA; Founders FFC quarterback Tom Brady (12) throws ball against Logan Paul of Wildcats FFC during the Fanatics Flag Football Classic at BMO stadium. Mandatory Credit: Kirby Lee-Imagn Images
exclusive
April 15, 2026

Fanatics-Tom Brady Flag Football Deal With Saudis in Peril

The event is expected to continue with or without Saudi funding.
Mar 15, 2023; Los Angeles, California, USA; Golden State Warriors guard Stephen Curry (30) moves to the basket against Los Angeles Clippers forward Kawhi Leonard (2) during the first half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-USA TODAY Sports
April 15, 2026

Play-In Clash Carries Major Offseason Stakes for Clippers, Warriors

Uncertainty swirls around Steve Kerr and Kawhi Leonard.