Saturday, August 1, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Texas, Oklahoma’s Big 12 Exit Could Have Cost $60M More

  • Texas and Oklahoma are leaving the Big 12 in 2024 and joining the SEC a year earlier than planned.
  • The move is costing the schools $100 million, but it could have been more.
Big-12
Austin American-Statesman-USA TODAY NETWORK

For Texas and Oklahoma, the price of leaving the Big 12 in 2024 and joining the SEC a year early could’ve been much higher.

In 2021, when the two schools announced their decisions to leave the Big 12 in 2025, reports pointed to $160 million in forfeited TV revenue if the Longhorns and Sooners joined the SEC any earlier. However, earlier this year, when the Big 12 announced Texas and Oklahoma would depart in 2024, the cost was stated as $100 million combined.

Now, new details of the buyout reported by USA Today are showing the convoluted nature of the agreement — and frustration from remaining Big 12 members.

Texas and Oklahoma have continued to receive full revenue shares, despite conference bylaws calling for two years’ worth of money to be withheld in the event of an early exit. Kansas State athletic director Gene Taylor said that the Big 12’s lawyers told the conference its bylaws weren’t as “rock solid” as thought, and they “could be tied up on lawsuits forever.”

Iowa State athletic director Jamie Pollard confirmed that had the bylaws been fully enforced, it would’ve indeed cost that combined $160 million. “I think we’re at 65% of that,” he said.

Pac-12 Answers Coming Soon?

Elsewhere in conference realignment, Washington State and Oregon State leaders said they expect to have answers on their schools’ futures within the next month.

The schools have filed a lawsuit against the Pac-12 and commissioner George Kliavkoff asking for a court to affirm they have control of the conference with the other 10 members departing after this season.

WSU and OSU are also linked to a proposal for a system of promotion and relegation involving 24 FBS teams from the Mountain West, AAC, and other conferences.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jul 28, 2026; Chicago, IL, USA; Big Ten Conference Commissioner Tony Petitti speaks during Media Days at Hilton Chicago.

College Football Playoff Expansion Stalls As Season Approaches

Week 1 games begin Sept. 3 ahead of Labor Day weekend.

Every Major College Jersey Patch Deal So Far

A comprehensive list of all jersey patch partnerships announced so far.
American Conference Commissioner Tim Pernetti walks next to the court before the first round American Conference Tournament game between Memphis and Tulane in Birmingham, Ala, on March 11, 2026.

American Conference Continues to Explore Private Capital Deals

Deals that would sell ownership stakes in the conference are “not realistic.”

Trump-Backed College Sports Bill Faces Hurdles As Deadline Nears

If it doesn’t pass the Senate by August, it could be dead.
podcast thumbnail mobile
Front Office Sports Today

7/31/26 – UEFA’s FIFA Boycott, LeBron’s ‘Last Dance’ Doc, Tush Push Stays

0:00

Featured Today

WPBL

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Jun 18, 2023; Omaha, NE, USA; An on-deck circle with the NCAA logo is pictured on the field before the game between the Virginia Cavaliers and the TCU Horned Frogs at Charles Schwab Field Omaha
Breaking

Ruling Gives NCAA Athletes From Class of 2022 5th Year of Eligibility

The proposed class action was filed after the new NCAA eligibility policy.
July 31, 2026

College Jersey Patch Market Finds Its Benchmark

“The market has now been set,” one exec told FOS.
March 11, 2025; Las Vegas, NV, USA; Oregon State Beavers celebrate after defeating the Portland Pilots after the game in the final of the West Coast Conference tournament at Orleans Arena. Mandatory Credit: Kyle Terada-Imagn Images
July 31, 2026

Oregon State Women’s Basketball Players Launch Unionization Effort

The players will test whether state laws will recognize them as employees.
Sponsored

The Football Marketing Offensive Playbook

How to activate during the moments that matter most to football fans.
Jan 8, 2026; Glendale, AZ, USA; Mississippi Rebels linebacker Princewill Umanmielen (1) against the Miami Hurricanes during the 2026 Fiesta Bowl and semifinal game of the College Football Playoff at State Farm Stadium.
July 29, 2026

Ole Miss Sues Two Former Players Who Transferred to LSU

Both players followed their previous coach, Lane Kiffin, to Baton Rouge.
July 29, 2026

TCU AD on Senate College Sports Bill: ‘This Is Our Mess’

Mike Buddie doesn’t blame Congress for bill’s delay.
Dec 31, 2025; Arlington, TX, USA; Ohio State Buckeyes wide receiver Jeremiah Smith (4) celebrates after he runs for a touchdown during the 2025 Cotton Bowl and quarterfinal game of the College Football Playoff at AT&T Stadium. Mandatory Credit: Jerome Miron-Imagn Images
July 28, 2026

Ohio State Signs $17 Million Jersey Patch Deal With Chase

All 36 OSU sports teams will wear Chase jersey patches.
UNC football general manager Michael Lombardi
July 27, 2026

UNC Puts Football GM Michael Lombardi on ‘Administrative Leave’

The beleaguered football program led by Bill Belichick faces yet another controversy.