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Tuesday, October 15, 2024
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    Texas

    Athletes
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    Quinn Ewers Signs NIL Deal With Athletic Brewing Co. 
    The Texas quarterback has two other high-profile brand partnerships with Dr Pepper and Hulu.
    August 30, 2024
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    Media
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    How an SEC Showdown in Texas Could Boost F1’s U.S. Viewership
    ESPN is averaging 1.19 million viewers per race this season.
    August 18, 2024
    College Athletics
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    Women’s March Madness Viewership Surges. Bigger Numbers Ahead?
    Iowa–West Virginia drew 4.9 million viewers in the second round.
    March 29, 2024
    College Athletics
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    Texas Reports Record NCAA Revenue, With More to Come
    Texas generated $271 million in operating during the 2023 fiscal year.
    January 19, 2024