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Tuesday November 28, 2023
Media
Law
Deals
College Athletics
Teams
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Athletes
Markets
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Newsletters
Podcast
Sports Sponsorship
Marketing
| by
Amanda Christovich
Super Bowl Reportedly Generated $170M in In-Game Brand Exposure
Companies reportedly received an estimate of $170 million worth of “in-game exposure" during this year's…
February 14, 2022
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Marketing
| by
Pat Evans
Athletic Brewing Pushing Non-Alcoholic Beverage Category Into Sports
After launching in 2018, non-alcoholic beer brand Athletic Brewing has seen explosive growth and is…
June 4, 2020
Marketing
| by
Ian Thomas
Budweiser Taps Premier League, LaLiga For New Deals
Photo Credit: Tim Groothuis/Witters Sport via USA TODAY Sports The King of Beers’ next move…
July 23, 2019
Sports Betting
| by
Bailey Knecht
Why PointsBet Turned to Darrelle Revis to Bolster Marketing Efforts
You might remember Darrelle Revis as one of the best shutdown cornerbacks in NFL history.…
November 20, 2018
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