Innovation

5 Reasons You Should be at World Virtual & Augmented Reality Sports Innovation Summit 2017

Over the two day Summit, attendees will have the opportunity to hear from more than 40 speakers. The Summit promises to deliver plenty of engaging content. (Image via Random42) The […]

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FITE TV Channel Added To ROKU Streaming Service

Combat sports fans across the country now have a new favorite channel. FITE TV Streaming Services (Photo by FITE TV Facebook) As a combat sports fan you can never get enough […]

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NASCAR and the Importance of Esports

From iRacing to NASCAR Heat, esports have helped drivers and sponsor alike. iRacing is even featured on NASCAR.com (Image via NASCAR.com) Since 1996, NASCAR has explored technologies and put gaming ideas […]

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How the BC Lions are Using AR and 360º Video to Drive Fan Engagement

The team is showing it’s no alternate reality. Photo via Vancouver Sun Using technology to engage and grow a team’s fan base is nothing new. Things have come a long […]

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Franchise: The Power of Going Beyond the Jersey

The year-old publication has garnered respect from some of the biggest names in basketball. A look at the cover of the magazine’s third issue. (Photo via @thisisfranchise) Founded in 2016, […]

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Analytics and Content: How Delmondo Has Become an Industry Leader

The three year old company has done deals with NASCAR, UFC and more. Beyond analytics, Delmondo creates some of the most unique Snapchat campaigns. (Photo via Delmondo) Ever wanted to take […]

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CampusLore Delivers New Access and Perspective for Fans

The initiative gives fans close up access to the college football stars of yesterday made NFL stars today. A.J. McCarron, current Bengals’ quarterback and former Alabama star, gives an exclusive campus […]

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The Sports Game Riddle: What NBA 2K Solved

The success has turned the franchise into a sports icon. The details in 2K18 are ridiculously good. Note: the NBA 2K franchise is one that I am wholly partial to. While […]

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Nike Sets Bar High with Connected Jerseys

Alongside the NBA, Nike unveiled some of their newest innovations. NIKE x NBA uniforms (Photo by Nike Basketball) On Sept. 15th, local and international media gathered inside Sony Studios in […]

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The Tiered English Football System: What You Need to Know

Promotion? Relegation? What do you mean there are no playoffs!??! Photo via dayoutwiththekids.co.uk As soccer slowly, but surely, establishes its position in the American sports conversation, something needs to be […]

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