esports

Just Game It

Nike is leaning further into esports with a new ad that began airing in China alongside the ongoing League of Legends World Championship in Shanghai. Last year, the event drew […]

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Tony Parker Takes on Ambassador Role for Rainbow Six World Cup

As Tony Parker settles into his retirement from the NBA, he’s diving into esports and taking on an ambassador role for an esports World Cup.

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Game It Like Beckham

David Beckham’s foray into the esports world will make its London Stock Exchange debut tomorrow. Guild Esports — the first esports company to go public in England — announced yesterday […]

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Legends of the Fall Guys

Fall Guys has continued to rock the video game industry as it was the top-selling PC game in August, as well the No. 2 gaming category on Twitch. Overall, the […]

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Not So Micro

The launch of the next generation of Xbox got even more interesting with Microsoft acquiring gaming giant Bethesda Softworks in a $7.5 billion deal yesterday. The deal with ZeniMax Media […]

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Josh Johnson’s Esports Startup an Outlet for High School Players This Fall

Pro football player Josh Johnson’s esports startup the UGL is partering with the Cal-Hi Sports Report for a high school Madden Tournament.

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Microsoft Acquires Gaming Giant Bethesda Softworks in $7.5 Billion Deal

Microsoft is acquiring ZeniMax Media, parent company to Bethesda Softworks, and adding Bethesda’s slew of popular games to Xbox Game Pass.

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Data Debate

Several video game developers are facing scrutiny from the Trump administration over their data security protocols. Riot Games and Epic Games, among others, have been asked to provide information around […]

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Esports Teams Experienced Social Growth With Live Sports Stoppage

Even as live sports have returned to action, the boost has allowed esports teams to aggressively grow their audiences across social media.

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Sticker Shock

The next generation of video game consoles are set to arrive this year, and they are likely bringing higher-priced games with them. New video game prices have stayed fairly steady […]

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