• Loading stock data...
Tuesday, April 15, 2025

Sticker Shock

NBA 2K21
NBA 2K

The next generation of video game consoles are set to arrive this year, and they are likely bringing higher-priced games with them. New video game prices have stayed fairly steady at $60 for the past 15 years, but it might not be that way for long.

Xbox Series X/S and Playstation 5 are due out for the holidays, which allows for an opportunity to correct for the 200-300% increase in production costs, Take-Two Interactive CEO Strauss Zelnick said. Zelnick also has said Take-Two will announce pricing on a title-by-title basis.

“We deliver a much, much bigger game for $60 or $70 than we delivered for $60 10 years ago,” he said.

Price Check:

$70: Price of NBA 2K21 on Playstation 5 and Xbox Series X/S.

$60: Price of NBA 2K21 on current generation consoles.

$60: Price of a new game in 2005.

$80: Price of a new game in 2005 adjusted for inflation in 2020.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

July 9, 2009; Auburn Hills, MI, USA; Detroit Pistons president Joe Dumars during the press conference to introduce their new head coach John Kuester at their practice facility.

Joe Dumars May Leave NBA League Office to Run the Pelicans

Joe Dumars was the architect of the 2004 champion Pistons.
Sponsored

The MVP of Clean Nutrition: Inside Bryce Harper’s Partnership with Just Ingredients

 Championing clean, effective nutrition beyond the baseball diamond—with Bryce Harper and Just Ingredients. 
Dec 26, 2019; Detroit, Michigan, USA; A detail view of the basketball as a referee picks up during the game between the Detroit Pistons and the Washington Wizards at Little Caesars Arena.

How Much Do NBA Athletic Trainers Make?

NBA Athletic trainers are the second-highest earners among major U.S. sports.

Featured Today

Jul 29, 2024; Villeneuve-d'Ascq, France; France center Dominique Malonga (14) and guard Marine Johannes (23) celebrate after defeating Canada during the Paris 2024 Olympic Summer Games at Stade Pierre-Mauroy

‘Has to Change’: The WNBA’s International Player Problem

As more global stars arrive, the “prioritization” rule is causing tension.
Yamine Lamal Barcelona
April 12, 2025

Lamine Yamal: The Pressure and Price of Barcelona’s Young Prodigy

Lamine Yamal is a teenage superstar. Can Barcelona afford him?
The pin flag on the second green flaps in the wind during the second round of the Masters Tournament at Augusta National Golf Club.
April 7, 2025

Inside The Masters: Traditions, Restrictions, and Gnomes

How the most exclusive major employs its own strict rules and operations.
Mar 16, 2023; Sacramento, CA, USA; Missouri Tigers guard Kobe Brown (24) reacts after scoring a basket agianst the Utah State Aggies during the second half at Golden 1 Center.
exclusive
April 6, 2025

‘It’s On Principle’: NBA Players On Filing for House Settlement Checks

The checks are relatively small. That’s not the point, players say.
patrick_mahomes

Super Bowl TV Viewership Sinks 8%

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

The MVP of Clean Nutrition: Inside Bryce Harper’s Partnership with Just Ingredients

 Championing clean, effective nutrition beyond the baseball diamond—with Bryce Harper and Just Ingredients. 
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.