Thursday, May 7, 2026

StarStock Raises $1.3M for Trading Card Marketplace

JJ Watt Card
Tom Jacobs-The News Leader

Sports card marketplace StarStock has raised a $1.3 million seed round. The company, founded in 2019, allows users to buy, sell and invest in trading cards. 

StarStock is backed by Thirty Five Ventures co-founders Kevin Durant and Rich Kleiman, FanDuel co-founders Nigel and Lesley Eccles, Cleveland Cavaliers player Matthew Dellavedova and VaynerSports co-founder AJ Vaynerchuk, among others.

The company launched with 3,000 cards in May, quickly building out its inventory to more than 300,000 after six months. It now receives an average of 15,000 to 30,000 cards per week and stores them in a centralized vault.

StarStock is just the latest example of the booming trading card business in 2020. 

  • An investor group recently acquired Collectors Universe, the parent company of Professional Sports Authenticators, for $700 million. In its most recent quarter, Collectors Universe generated $30.8 million in revenue — a 52% rise year-over-year — and saw a 130% bump in cards and autographs revenue, amounting to $18.6 million. 
  • Sales in eBay’s sports card category between March and May were 92% higher than they were during the last three months of 2019.
  • A LeBron James rookie card sold at auction in July for $1.8 million, setting a new modern-day record across all sports. 
  • Wayne Gretzky’s rookie card is expected to become hockey’s first-ever $1 million collectible card, according to auction house Heritage Auctions.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

FanDuel

FanDuel CEO Pushed Out After Five Years Amid Stock Slump

Shares of Flutter, FanDuel’s parent company, are down more than 50% this year.
Dave Checketts

Former Knicks Pres: Leagues, Sportsbooks Have Gotten Too Cozy

“I’m not sure that’s a good thing, this coziness that we’ve established.”
In this photo illustration, a mobile device displays the Kalshi logo while a laptop displays the webpage of the prediction market platform in Copenhagen, Denmark, on February 10, 2026. (Photo by Kristian Tuxen Ladegaard Berg/NurPhoto)

Leagues Weigh In on Future Prediction Market Regulation

Safeguarding integrity and protecting consumers were common themes.
Aug 23, 2025; Phoenix, Arizona, USA; A general view of the MLB logo before the start of a game between the Cincinnati Reds and Arizona Diamondbacks at Chase Field.

Sportradar Refutes Claims It Works With Illegal Betting Companies

The company is an integrity monitor for leagues including the NBA and MLB.

Featured Today

Tottenham Spurs

Tottenham Hotspur Is Facing a Billion-Dollar Disaster

A seemingly improbable drop to England’s second tier is a tangible possibility.
Cricket - Indian Premier League - IPL - Final - Royal Challengers Bengaluru v Punjab Kings - Narendra Modi Stadium, Ahmedabad, India - June 4, 2025 Royal Challengers Bengaluru's Rajat Patidar lifts the trophy as he celebrates with teammates after winning the Indian Premier League
May 5, 2026

How Private Equity Fell in Love With Indian Cricket

India’s U.S.-style cricket league has become a private-equity playground.
Kaitlin Oaks (left) from Tampa looks at photos with Layla Abutha from Tampa while attending Thurby at Churchill Downs during the week of Kentucky Derby on Thursday, April 30, 2026.
May 1, 2026

Kentucky Derby Is Courting Gen Z

Churchill Downs is mixing traditional splendor with a youthful atmosphere.
INDIANAPOLIS, INDIANA - MARCH 25: Caitlin Clark of the Indiana Fever sits on the baseline and makes photographs during the Indiana Pacers game against the Los Angeles Lakers at Gainbridge Fieldhouse on March 25, 2026 in Indianapolis, Indiana.
April 22, 2026

Why Athletes Are Moonlighting As Sports Photographers

Athletes are swapping courtside seats for sideline cameras.
patrick_mahomes

Less Than Super TV Viewership

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

What Is It Like to Run the Knicks?

Dave Checketts on his time running the Knicks & Jazz, Jordan war stories, and his investment strategy across major sports leagues.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.