Monday, April 20, 2026

South Carolina, Iowa Lead Women’s Hoops Regular Season Attendance

  • South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season.
  • The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.
South Carolina Gamecocks guard Bree Hall (23) attempts a three point basket against the Florida Gators in the first half at Colonial Life Arena.
Jeff Blake-USA TODAY Sports

The NCAA Division I women’s basketball tournament sent major records from television viewership to attendance. But the regular season enjoyed popularity, too.

Both South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season, according to NCAA data. It’s a significant increase over the 2019-20 season (the last comparable non-COVID year) when both had about 180,000. 

The 2021-22 champions, the Gamecocks, and the 2022-23 runners-up, the Hawkeyes, ranked first and second, respectively, in overall attendance last season. Here’s the full rundown:

  1. South Carolina Gamecocks, 220,010 
  2. Iowa Hawkeyes, 200,569
  3. UConn Huskies, 174,333
  4. Tennessee Vols, 163,003
  5. LSU Tigers, 148,468

The numbers are particularly impressive given that none of the teams have stadium capacities over 22,000. Tennessee has the most, with 21,678 seats. 

But the Gamecocks only have 18,000, and the Hawkeyes only have 15,056. The Huskies and Tigers have even fewer, with 10,167 and 13,215, respectively.

The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.

The Hawkeyes, for example, saw such an increase in season ticket demand that they couldn’t accommodate sales — pausing them just a few days after star Caitlin Clark and the Hawkeyes lost to the Tigers in the title game. 

LSU, which has built a super-team for 2023-24 with the additions of Aneesha Morrow and Hailey Van Lith in a quest to win another title, will undoubtedly draw more crowds than last year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Seattle Torrent @ Vancouver Goldeneyes at Pacific Coliseum

How PWHL’s Gold Plan Takes Tanking Off the Table

The system determines which team earns the top PWHL draft pick.

Top Transfer Audi Crooks Picks Oklahoma State in Surprise Move

Crooks played her first three seasons at Iowa State.

March Madness Hero Braylon Mullins Will Stay at UConn

The Huskies star will return for his sophomore season.

Featured Today

The Lawyer Steering the NIL Era

In the new era of college sports, Darren Heitner is everywhere.
blake griffin
April 14, 2026

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Matthew Schaefer/Front Office Sports
April 10, 2026

Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.

The QB Class That Reshaped a New Era of College Football

College football’s transfer portal and revenue-sharing picked up in 2025.
Ohio State Buckeyes quarterback Julian Sayin (10) throws during the Cotton Bowl at AT&T Stadium in Arlington, Texas for the College Football Playoff quarterfinal game against the Miami Hurricanes on Dec. 31, 2025.
exclusive
April 15, 2026

Private Equity Burrows Deeper Into College Sports

Arctos had a previously unreported stake in Learfield, sources told FOS.
April 17, 2026

Cignetti: Indiana’s Title-Winning Roster Cost Well Under $40M

Indiana defeated Miami in the CFP title game. 
Sponsored

From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
April 15, 2026

Michaela Onyenwere Made $205K With UCLA Before WNBA Payday

Onyenwere spent the past season as a UCLA assistant.
April 14, 2026

Sherrone Moore Sentenced to 18 Months Probation

Moore was arrested in December on stalking and home invasion charges.
exclusive
April 14, 2026

Louisiana Tech to Pay Record Exit Fee to End 20-Game Schedule Mess

The school had been scheduled to play 20 games by CUSA and the Sun Belt.
April 9, 2026

NCAA Considers Five-Year Eligibility Rule, Ending Redshirts

The governing body looks at creating a broad, age-based standard.