Thursday, May 7, 2026

South Carolina, Iowa Lead Women’s Hoops Regular Season Attendance

  • South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season.
  • The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.
South Carolina Gamecocks guard Bree Hall (23) attempts a three point basket against the Florida Gators in the first half at Colonial Life Arena.
Jeff Blake-USA TODAY Sports

The NCAA Division I women’s basketball tournament sent major records from television viewership to attendance. But the regular season enjoyed popularity, too.

Both South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season, according to NCAA data. It’s a significant increase over the 2019-20 season (the last comparable non-COVID year) when both had about 180,000. 

The 2021-22 champions, the Gamecocks, and the 2022-23 runners-up, the Hawkeyes, ranked first and second, respectively, in overall attendance last season. Here’s the full rundown:

  1. South Carolina Gamecocks, 220,010 
  2. Iowa Hawkeyes, 200,569
  3. UConn Huskies, 174,333
  4. Tennessee Vols, 163,003
  5. LSU Tigers, 148,468

The numbers are particularly impressive given that none of the teams have stadium capacities over 22,000. Tennessee has the most, with 21,678 seats. 

But the Gamecocks only have 18,000, and the Hawkeyes only have 15,056. The Huskies and Tigers have even fewer, with 10,167 and 13,215, respectively.

The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.

The Hawkeyes, for example, saw such an increase in season ticket demand that they couldn’t accommodate sales — pausing them just a few days after star Caitlin Clark and the Hawkeyes lost to the Tigers in the title game. 

LSU, which has built a super-team for 2023-24 with the additions of Aneesha Morrow and Hailey Van Lith in a quest to win another title, will undoubtedly draw more crowds than last year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Tournament Darling LIU Had 1,000 Ineligible Athletes, NCAA Says

LIU merged its Brooklyn and Long Island campuses in 2019. 

Lexie Hull Thinks Offseason Basketball Leagues Could Eventually Merge

Hull has played in Athletes Unlimited and Unrivaled.

Swin Cash Defends 2022 WNBA Stake Sale: ‘The League Is Growing’

Cash will be a studio analyst on Amazon Prime Video this year.

Kara Lawson Took Amazon Job to Scout WNBA Players for Team USA

Lawson will be a WNBA game analyst for Amazon Prime Video.

Featured Today

May 2, 2026; Atlanta, Georgia, USA; Atlanta United midfielder Saba Lobjanidze (11) reacts to his goal against the CF Montréal in the first half at Mercedes-Benz Stadium. Mandatory Credit

How Atlanta Unexpectedly Became the Epicenter of U.S. Soccer

U.S. Soccer is opening a new national HQ in Georgia.
Tottenham Hotspur
May 6, 2026

Tottenham Hotspur Is Facing a Billion-Dollar Disaster

A seemingly improbable drop to England’s second tier is a tangible possibility.
Cricket - Indian Premier League - IPL - Final - Royal Challengers Bengaluru v Punjab Kings - Narendra Modi Stadium, Ahmedabad, India - June 4, 2025 Royal Challengers Bengaluru's Rajat Patidar lifts the trophy as he celebrates with teammates after winning the Indian Premier League
May 5, 2026

How Private Equity Fell in Love With Indian Cricket

India’s U.S.-style cricket league has become a private-equity playground.
Kaitlin Oaks (left) from Tampa looks at photos with Layla Abutha from Tampa while attending Thurby at Churchill Downs during the week of Kentucky Derby on Thursday, April 30, 2026.
May 1, 2026

Kentucky Derby Is Courting Gen Z

Churchill Downs is mixing traditional splendor with a youthful atmosphere.
Apr 6, 2026; Indianapolis, IN, USA; Michigan Wolverines guard Roddy Gayle Jr. (11) goes up for a rebound against Connecticut Huskies guard Braylon Mullins (24) and Connecticut Huskies forward Tarris Reed Jr. (5) in the first half during the national championship of the Final Four of the men's 2026 NCAA Tournament at Lucas Oil Stadium.

Expanded Basketball Tournaments Will Yield NCAA $50M a Year

The deal guarantees the NCAA will be able to cover additional operating expenses.
May 6, 2026

Kentucky Signs Former Top 10 WNBA Draft Pick

NBA draft pick James Nnaji also returned to college.
May 7, 2026

Most Big 12 Schools Turning Down $30M RedBird Credit Line

Neither Texas Tech nor Colorado will opt in, FOS has learned.
Sponsored

What Is It Like to Run the Knicks?

Dave Checketts on his time running the Knicks & Jazz, Jordan war stories, and his investment strategy across major sports leagues.
May 6, 2026

Will Wade Could Follow the Illinois Blueprint at LSU

LSU re-hired Wade in March after firing him in 2022. 
Feb 6, 2026; Fayetteville, AR, USA; The Arkansas Razorbacks logo is displayed behind home plate during the Arkansas Razorbacks scrimmage at Baum-Walker Stadium
May 6, 2026

Arkansas Men’s Tennis Coach: ‘Disbelief’ After Team Axed

Jay Udwadia spoke with FOS about the university’s decision to axe tennis.
Jan 19, 2026; Miami Gardens, FL, USA; American businessman and television personality Mark Cuban before the College Football Playoff National Championship game at Hard Rock Stadium. Mandatory Credit: Mark J. Rebilas-Imagn Images
exclusive
May 5, 2026

Mark Cuban Says He Paid for Indiana’s Fernando Mendoza Deal

Cuban’s first donation to Indiana football was well spent.
Empty tennis courts
May 1, 2026

‘In Shock’: Why College Tennis Programs Are Disappearing

In just one week, four D-I schools announced they’d eliminate tennis programs.