Friday, August 21, 2026

South Carolina, Iowa Lead Women’s Hoops Regular Season Attendance

  • South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season.
  • The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.
South Carolina Gamecocks guard Bree Hall (23) attempts a three point basket against the Florida Gators in the first half at Colonial Life Arena.
Jeff Blake-USA TODAY Sports

The NCAA Division I women’s basketball tournament sent major records from television viewership to attendance. But the regular season enjoyed popularity, too.

Both South Carolina and Iowa welcomed more than 200,000 fans to home games during the 2022-23 season, according to NCAA data. It’s a significant increase over the 2019-20 season (the last comparable non-COVID year) when both had about 180,000. 

The 2021-22 champions, the Gamecocks, and the 2022-23 runners-up, the Hawkeyes, ranked first and second, respectively, in overall attendance last season. Here’s the full rundown:

  1. South Carolina Gamecocks, 220,010 
  2. Iowa Hawkeyes, 200,569
  3. UConn Huskies, 174,333
  4. Tennessee Vols, 163,003
  5. LSU Tigers, 148,468

The numbers are particularly impressive given that none of the teams have stadium capacities over 22,000. Tennessee has the most, with 21,678 seats. 

But the Gamecocks only have 18,000, and the Hawkeyes only have 15,056. The Huskies and Tigers have even fewer, with 10,167 and 13,215, respectively.

The skyrocketing popularity of women’s basketball could cause these numbers to continue climbing next season.

The Hawkeyes, for example, saw such an increase in season ticket demand that they couldn’t accommodate sales — pausing them just a few days after star Caitlin Clark and the Hawkeyes lost to the Tigers in the title game. 

LSU, which has built a super-team for 2023-24 with the additions of Aneesha Morrow and Hailey Van Lith in a quest to win another title, will undoubtedly draw more crowds than last year.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Appeals Court Pauses Fifth Year of Eligibility Order

An appeals court has yet to make a final decision.
Aug 20, 2026; Los Angeles, California, USA; Atlanta Dream forward Angel Reese (5) and forward Naz Hillmon (00) cheer from the bench in the fourth quarter of the game against the Los Angeles Sparks in the second half at Crypto.com Arena

Newest WNBA Dildo Thrower Arrested and Banned

Angel Reese pointed out the perpetrator, who was apprehended and arrested.
LSU Tigers head football coach Lane Kiffin talking with Quarterback Husan Longstreet 8 at LSU Football practice. August 18, 2026.

College Football Landscape Fueled by New Off-Field Drama

Five major storylines are shaping college football’s new business landscape.

Judge: Players Can Go From NFL Training Camp Back to College

The ruling stemmed from a lawsuit challenging the NCAA’s new eligibility model.
podcast thumbnail mobile
Front Office Sports Today

8/21/26 – Jeanie Buss’s Ownership Battle, US Open’s Record Purse, Harden Hits $500M

0:00

Featured Today

Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
Nov 6, 2023; Tuscaloosa, Alabama, USA; Alabama guard Kai Spears (32) a walk on guard, takes a three late in the game at Coleman Coliseum. Mandatory Credit: Gary Cosby Jr.-USA TODAY Sports

New York Times Loses $9.25M Defamation Verdict to Ex-Alabama Player

The outlet called the inaccurate report “an honest mistake.”
Oct 6, 2025; Charlotte, NC, USA; SMU player Kyla Deck answers questions from the media at The Hilton Charlotte Uptown.
August 19, 2026

SMU Women’s Basketball Player Sues NCAA Over Transfer Restrictions

It could set a precedent for more challenges to NCAA transfer restrictions.
Emory Eagles guard Ben Pearce (10) passes around Mary Washington Eagles forward Jay Randall (11) on Sunday, April 5, 2026, during the NCAA DIII men's basketball championship game at Gainbridge Fieldhouse in Indianapolis.
August 20, 2026

Division III Basketball Star Sues NCAA for 5th Year of Eligibility

If the case is successful, thousands more NCAA athletes could receive eligibility.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
First at FOS
August 17, 2026

Snapback Sports Gets Patch Deal With Sam Houston State, With Perks

It’s just the second patch deal secured by a Conference USA school.
Exclusive
August 14, 2026

Tarleton State Wants to Jump to the FBS

The Texans are having conversations about how to reach the next level.
August 13, 2026

Jayden Daniels Sets Off Firestorm at LSU Over Jersey Number

The Commanders quarterback sent LSU a cease-and-desist letter for using his NIL.
First at FOS
August 13, 2026

Illinois’s $30M Busey Bank Deal: Exec Road Trips, Player Job Pipeline

The jersey patch deal is part of an overall $30 million sponsorship.