Thursday, September 3, 2026
The FOS App is Live Download It Now

Source: Beats by Dre Cuts Ties with Deshaun Watson

  • Beats by Dre ‘parting ways’ with Watson, a move that started before allegations.
  • Nike announced that it was suspending its relationship with Watson.
John Glaser/USA TODAY Sports

Beats by Dre is the latest brand to distance itself from Houston Texans quarterback Deshaun Watson amid more than 20 allegations of sexual assault and inappropriate conduct. 

A source with knowledge of Watson’s deal with Apple-owned Beats by Dre told Front Office Sports on Wednesday that the brand was “parting ways” with Watson, and there were plans to end the relationship before the first of allegations were made public in March. 

Earlier Wednesday, Nike announced it had suspended its sponsorship deal with Watson.

“We are deeply concerned by the disturbing allegations and have suspended Deshaun Watson,” Nike said in a statement to Front Office Sports and other outlets. “We will continue to closely monitor the situation.” 

Reliant Energy, in a statement to The Athletic, said it has “no plans for future engagements or contracts with” Watson. Watson’s brand ambassador contract with Reliant Energy is set to expire this spring.

Wednesday’s moves by Nike and Beats by Dre came a day after one of 22 women who have filed lawsuits in recent weeks against Watson spoke at a news conference. Ashley Solis, fighting off tears, told reporters that her career as a massage therapist had been “forever tainted” by her session with Watson in her home in March 2020 — allegations made in the first Jane Doe lawsuit filed against Watson in Harris County, Texas.

“I replay the incident over and over in my head as if I’m trying to wake up from some horrible nightmare,” Solis said on Tuesday. “Only that nightmare is real.”

Watson has denied any wrongdoing. 

In the lawsuit, Solis alleged that Watson requested “her focus to be on his groin area.” 

Watson’s legal team, led by high-profile attorney Rustin Hardin, released emails between Watson’s reps and Solis’ attorneys at the Buzbee Law Firm exchanged before the lawsuit was filed on March 16. 

“We did not think that the facts showed that Deshaun did anything wrong with their client,” said Scott Gaffield, an attorney for Watson’s sports agency, Athletes First. “We believed then – and fully believe now – that Deshaun learned a lesson about putting himself in this type of situation by interacting with people he does not know. As the emails show, we were willing to continue discussions on Deshaun’s behalf to explore ways to prevent a lawsuit and a public spectacle. But Mr. (Tony) Buzbee informed us that he was unwilling to do so. We expect that this matter will be resolved in court.” 

Solis and one other woman have filed reports with the Houston police, according to Buzbee. The Houston Police Department said on Friday that it had launched an investigation into Watson after one person filed a report with the agency.

The NFL announced in March that it’s conducting an investigation into whether Watson violated the league’s personal conduct policy. In a statement on Tuesday, the NFL spokesperson Brian McCarthy called Solis’ allegations “disturbing and we take these issues very seriously.”

“We are continuing to closely monitor all developments in the matter,” McCarthy said. 

Buzbee said at a news conference on March 19 that he’d been in contact with NFL investigators, something a league source confirmed to Front Office Sports.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 23, 2020; Kissimmee, Florida, USA; ESPN NFL Countdown analyst Dianna Russini poses during AFC practice at ESPN Wide World of Sports. Mandatory Credit: Kirby Lee-USA TODAY Sports
Exclusive

Dianna Russini ‘Absolutely’ Planning Sports Media Comeback

Multiple outlets have publicly stated they’d be willing to hire her.

LSU Eligibility Battle Attracts Web of Politicians

The state lawsuit over college athlete eligibility has become a political football.

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.

Ex-Warriors Employees Claim Retaliation, Discrimination in Suit

The Warriors called the allegations “false” and “misleading.”
podcast thumbnail mobile
Front Office Sports Today

9/3/26 – Clippers-Kawhi Penalized, Tiger’s DUI Plea, Schrager’s ESPN Show

0:00

Featured Today

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
Aug 3, 2026; Washington, D.C., USA; Alexandra Eala (PHI) kisses the championship trophy during the trophy ceremony after her match against Jessica Pegula (USA) (not pictured) in the women's singles final of the 2026 Mubadala DC Open at Rock Creek Park Tennis Center. Mandatory Credit: Geoff Burke-Imagn Images
August 30, 2026

How Alex Eala Turned the Philippines Into a Tennis Nation

A December homecoming match could break tennis’s attendance record.
August 26, 2026

Deshaun Watson Has Done the Impossible: Unite Browns Fans

Watson was named the starter after complaining boos were “personal.”
August 23, 2026

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
Aug 6, 2026; Toronto, Ontario, Canada; Jessica Pegula (USA) reacts after winning the first set against Kamilla Rakhimova (UZB) during third round play at Sobeys Stadium.

Pegula: Influencers Have Become ‘A Little Too Much’ at US Open

Pegula said she also can appreciate what influencers can bring to the sport.
August 31, 2026

Pro Tennis Players Say Bring On the Influencers

“I love that they bring this fresh eye on tennis.”
September 2, 2026

NBA Finds Clippers Violated Salary Cap, Bans Ballmer for a Year

The Clippers were fined $30 million.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
August 31, 2026

Aging Legends Face Uncertain Futures After US Open Losses

Novak Djokovic said he’s struggled with a health issue all year.
August 31, 2026

Maja Chwalińska No Longer Has Trouble Affording Hotels

Chwalińska makes her US Open main draw debut Monday.
August 30, 2026

Colts’ Keenan Allen Arrested on OWI Charges

He faces potential NFL suspension.
Aug 23, 2026; Cincinnati, OH, USA; Jessica Pegula (USA) returns a shot against Coco Gauff (USA) during the finals of the Cincinnati Open at Lindner Family Tennis Center. Mandatory Credit: Aaron Doster-Imagn Images
August 28, 2026

Tennis Stars Excited About Grand Slam Council, Details Remain Sparse

Jessica Pegula says the main issue remains players’ revenue share.