Monday, October 5, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Sorting Through Holiday Humbug and Sports Cheer

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

A look at who should be on the naughty and nice list.

Will Elf on a Shelf be paying you a visit? (Photo via MNN.com)

’Tis the Season, and with it come traditions like Santa’s list of “Who’s Naughty and Nice,” and that creepy voyeuristic elf-on-the-shelf character…meaning its time to take a step back and reflect on how we’ve been behaving. So let’s take a look at some of the athletes making news this week, and what they should expect to find in the stocking this year.

First up, some “ballers” all to familiar with bright things and shiny objects. LiAngelo Ball and crew made news for stealing sunglasses from a store in China a few weeks ago, but ok, mistakes get made. Let’s chalk that up to immature stupidity; no harm, no foul. Small trifles like that (although this ‘oh, he’s just young and foolish’ moment did kinda create an international incident…) can easily be surmounted by taking ownership, accountability, and offering a sincere apology. Yet that’s not what happened here.

Instead of moving on from LiAngelo and his UCLA teammates getting sticky fingers overseas, LaVar Ball just keeps digging the hole deeper for his family. LaVar pulled LiAngelo from UCLA this week because he saw the indefinite suspension handed down by the basketball team as too severe. Since his son isn’t in prison, he should be allowed on the court, or so the LaVar logic goes. That’s setting a pretty low freaking bar for good sportsmanship and decency. “He’s not a convict, so why won’t the team just let him play?!” That gets coal for the father and a TBD for the son, ’cause at least LiAngelo did try to apologize. Maybe he’s just a bystander caught up in the swirl of LaVar’s stupidity.

Speaking of acceptable behavior and accountability, that leads us to the football field, with Rob Gronkowski doing his absolute best to set a bad example.

https://twitter.com/TwitterMoments/status/937431697410445314

Not only did he basically assault a guy- leveling Bills cornerback Tre’Davious White long after the play- but when called out on it and gifted a one-game suspension by the National Football League, Gronk actually fought that too! He and the Patriots had the audacity to appeal the punishment, a mere slap on the wrist from the league (thankfully, upheld!).

This holiday season, we’re changing the rules a bit. Not only should Gronkowski’s original punishment for the cheapie have been harsher, but appealing the suspension should mean upping the ante. He wins, punishment gets lifted; lose and you’re out for the year for being so tone-deaf and wasting our time and energy. Which means a nice, year-long suspension (and maybe a slap upside the head) waiting for Gronk under the Christmas tree.

Enough with the seedy side of sports, and on to the nice! For every late hit in football, there’s also a J.J. Watt taking the field for the Texans (well, maybe not this year with the injury, but you get the idea…). He and fellow Houstonian Jose Altuve were named Sports Illustrated’s Sportsmen of the Year for their incredibly charitable work uplifting the area after it was ravaged by Hurricane Harvey. Watt and Astros second baseman Altuve raised money, hope, and cheer for the devastated community.

Actually, the philanthropy among Astros ballplayers went even further this year, as two of Altuve’s teammates worked to uplift other communities similarly.

Houston Strong! (Photo via BusinessInsider.com)

Outfielder Carlos Beltran brought the relief effort to Puerto Rico, helping the island decimated by Hurricane Maria and proving that kindness from athletes transcends borders. George Springer, also an outfielder on the Astros, demonstrated that it doesn’t take a natural disaster for an athlete to be a good guy and help those in need. Springer served as a reassuring role model to those that stutter by doing interviews during the MLB playoffs this year where he openly addressed the personal difficulty he’s had speaking confidently and clearly.

As Springer’s selfless courage shows, there are ongoing uplifting efforts and positive contributions that come from the field. Or court, as the case may be this week in New York City, where the Jimmy V Classic was played. The basketball tournament is one of the V Foundation’s many annual efforts dedicated to raising money and awareness for cancer research. For all their positive efforts, these good guys in sports can look forward to nicely wrapped presents full of our unfettered admiration and cheers.

Perhaps we should see this list of Naughty and Nice as sports’ gift to us during the holidays. It illuminates us at our worst, highlights us at our best, (gives us all something to scream at on the TV), and proves that it really is “all about how you play the game.”

*Please remember that this year when entering the UFC that is the holiday shopping season. Triangle offense for a parking spot; zone defense for your place in line….eh, let’s be real, we’re all just going to order everything from Amazon anyway…

Alexa, Get the Yankees a World Series! (Photo via Wired.com)

Front Office Sports is a leading multi-platform publication and industry resource that covers the intersection of business and sports.

Want to learn more, or have a story featured about you or your organization? Contact us today.

https://upscri.be/f32ae1/

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Opinion

Tony Romo Had an Enormous Impact on NFL TV

The “Romo Effect” will be felt for years to come.
Oct 3, 2026; St. Petersburg, Florida, USA; Tampa Bay Rays pitcher Bryan Baker (47) takes the mound in the ninth inning against the New York Yankees in game one of the ALDS for the 2026 MLB Playoffs at Tropicana Field.

Hottest Ticket in MLB: Maybe Tampa Bay?

Tampa drew its largest home crowd in 16 years on Saturday.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Gronk about Sports Betting, Tom Brady & More

0:00

Featured Today

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025
September 28, 2026

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.

PGA Championship Tees Off With Free Food, Record Hospitality Sales

General admission includes unlimited food and non-alcoholic beverages.
Ryan Wedding
March 7, 2025

Feds Put $10M Bounty on Olympian for Murder, Cocaine Trafficking

Ryan Wedding competed at the 2002 Winter Games for Canada.
Jun 12, 2019; Boston, MA, USA; St. Louis Blues center Ivan Barbashev (49) and right wing Vladimir Tarasenko (91) hoists the Stanley Cup after defeating the Boston Bruins in game seven of the 2019 Stanley Cup Final at TD Garden
May 15, 2025

The 10 Biggest Stanley Cup Upsets of All Time

Since the 1984–1985 NHL season, 10 squads have defied the odds.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
Caitlin Clark
February 28, 2025

Chicago Sky Finally Move Caitlin Clark Games to United Center

The games could enter WNBA attendance record books.
AAF
February 27, 2025

Six Years After AAF’s Collapse, $180 Million Lawsuit Lives On

A Texas judge will determine whether the collapse was mismanagement or fraud.
San Diego FC
February 19, 2025

$500M San Diego FC Debut Highlights Surging MLS Valuations

Club ownership paid a league-record $500 million expansion fee.
Tom Brady
February 7, 2025

Tom Brady Calls Chiefs Conspiracy Theories ‘BS’

The Fox analyst defended NFL refs ahead of Super Bowl LIX.