Rich Paul built a career representing others. Now he’s telling his own story, with the help of Jay-Z.
Paul, one of the most influential agents in the NBA, will publish his memoir, Lucky Me, with Roc Lit 101, the publishing division of Jay-Z’s Roc Nation.
Paul, originally from Cleveland, is the founder of Klutch Sports, an agency that has helped NBA players secure big contracts and develop personal brands. He represents LeBron James, who grew up just 40 miles away in Akron, as well as his Lakers co-star Anthony Davis, Lonzo Ball, John Wall, Draymond Green, and many others.
- United Talent Agency, a major Hollywood agency, invested in Klutch Sports in 2019, leading to an expansion into the NFL.
- In 2020, Klutch bought Tidal Sports, bringing in MLB clients like Marcus Stroman and Keston Hiura.
Roc Lit 101 is an imprint of Random House. Paul joins CC Sabathia, Lil Uzi Vert, and Meek Mill as sports and cultural figures that have or will publish with the imprint.
“My long friendship with Rich aside, he has one of the greatest stories of growing up in America’s ghettos and overcoming adversity,” said Jay-Z.
It’s been a busy year for the rapper and entrepreneur, who sold half his champagne business to LVMH, and a majority share of his streaming service, Tidal, to Square. Roc Nation has an ongoing partnership with the NFL for entertainment and social justice initiatives.