• Loading stock data...
Friday, March 20, 2026

Record Price Tags on Michael Jordan Cards

  • Two Michael Jordan rookie cards sold for a record price of $738,000 each.
  • The sale is further evidence of the reemerging sports card industry.
Michael Jordan trading cards fetched a high price.
Goldin Auctions

The sports cards renaissance continues to reach new heights – with the help of Michael Jordan.

Two 1986 Michael Jordan Fleer rookie cards sold for a record price of $738,000 each on Saturday. 

Their price was due in part to their PSA 10 status, the highest grading standard.

The market for Jordan rookie cards has fluctuated for years, and cards in this condition previously had prices ranging from $18,000 to $30,000. But valuations got a boost from the hype around ESPN’s “The Last Dance,” according to the Action Network’s Darren Rovell.

  • At the time of the documentary’s premiere in April, record sales for the Jordan rookie card reached $48,000. 
  • After the final episode aired in May, the record price jumped to $97,200. 
  • Last month, the card had a price tag of $150,000.

Of the 20,281 graded Jordan cards, 316 of them are PSA 10s. After the record pair of sales, a PSA 9 sold for $66,123 on eBay. 

Saturday’s auction, held by Goldin Auctions, also included a 1925 Lou Gehrig rookie and Patrick Mahomes and Steph Curry cards. Each one sold for over $800,000. 

The sales follow an influx of action in the trading card space, including investment in new trading platforms like Rally and Loupe.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 9, 2026; Los Angeles, California, USA; Los Angeles Lakers forward LeBron James (23) moves the ball against Milwaukee Bucks guard Kevin Porter Jr. (7) during the second half at Crypto.com Arena.

LeBron Will Wear Special Jersey Patch for Fanatics Trading Cards

Fanatics Collectibles, which owns Topps, is the NBA’s official trading card licensee.

Panini Accused of Same Antitrust Violations It Leveled at Fanatics

Wild Card sued Panini on Thursday, alleging its competitor strong-armed distributors.
A set of trading cards

Judge Rules Against Fanatics as Panini Case Gets Rancorous

A judge ordered Fanatics to turn over unredacted trading card licenses.
AA Mint Cards

Young Collectors Are on a High-Stakes Chase for Rare Trading Cards

“They just want that excitement of the chase,” says a 23-year-old collector.

Featured Today

AI College Recruiting Reels Aren’t Fooling Scouts

College coaches and recruiters are way ahead of cheating athletes.
March 7, 2026

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Jun 9, 2021; Paris, France; The racket of Coco Gauff (USA) after she smashed it during her match against Barbora Krejcikova (CZE) on day 11 of the French Open at Stade Roland Garros
March 6, 2026

The ‘Rage Room’ Is the Hottest Place in Tennis

The idea came from a player podcast.
March 5, 2026

Mark DeRosa Is Still Baseball’s Swiss Army Knife

DeRosa is the sport’s utility player both on the field and off.
Feb 23, 2024; San Francisco, California, USA; Charlotte Hornets color commentator Dell Curry (left) talks with Golden State Warriors guard Stephen Curry (right) before the game at Chase Center. Mandatory Credit: Darren Yamashita-USA TODAY Sports

Dell Curry Reveals He Almost Gave Up His Now-Iconic No. 30

Dell Curry will have his jersey retired in Charlotte on Thursday.
Mar 15, 2026; Indian Wells, CA, USA; Aryna Sabalenka (BEL) celebrates with the championship trophy after winning the women’s final of the BNP Paribas Open defeating Elena Rybakina (KAZ) at the Indian Wells Tennis Garden.
March 18, 2026

Sabalenka Suggests She Will Never Play in Dubai Tournament Again

Sabalenka won the BNP Paribas Open on Sunday.
Mar 3, 2026; Los Angeles, California, USA; Los Angeles Lakers forward LeBron James (23) reacts against the New Orleans Pelicans in the second half at Crypto.com Arena. Mandatory Credit: Kirby Lee-Imagn Images
March 19, 2026

LeBron James Not Interested in Owning Las Vegas Team

James has previously expressed interest in owning an NBA franchise.
Sponsored

Paul Rabil: Why Owning a Team Is a 100x Bet

Paul Rabil shares how he left an established league to build PLL.
Carlos Alcaraz waits to be announced an take the court of Stadium 1 for his semifinal match against Daniil Medvedev at the BNP Paribas Open in Indian Wells, Calif., Saturday, March 14, 2026.
March 16, 2026

Alcaraz Approaching Top 4 All-Time Career Earnings at Age 22

Carlos Alcaraz turns 23 in May.
Feb 2, 2026; San Francisco, CA, USA; AFC coach Steve Young during practice at the NFL Flag Fieldhouse at Moscone Center South Building.
March 16, 2026

Steve Young Says Bay Area Ties Helped Build PE Empire

“If I played for the Vikings, I don’t think this goes the same way.”
Mar 15, 2026; Ponte Vedra Beach, Florida, USA; Cameron Young watches his tee shot on the first hole during the final round of THE PLAYERS Championship golf tournament.
March 15, 2026

Cam Young Wins $4.5M Players Championship Prize

More than 200,000 fans attend the action at TPC Sawgrass.
Mar 12, 2026; Ponte Vedra Beach, Florida, USA; Scottie Scheffler plays his tee shot on the 16th hole during the first round of THE PLAYERS Championship golf tournament.
March 13, 2026

Scottie Scheffler’s Modest Climb to World No. 1

Scheffler is particular about investments and endorsements.