• Loading stock data...
Friday, October 31, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

‘Pokemon GO’ Made $5 Billion in 5 Years

Design: Alex Brooks

“Pokemon GO” may not be all over your timeline the way it was in 2016, but its cashflow never slowed down.

The game has made $5 billion since it was released five years ago, per Sensor Tower.

Revenue jumped to $1.2 billion in 2020, a 41% increase from 2019. This year is set to be the best year ever for “Pokemon GO,” with 2021 revenue already up 34% from last year.

San-Francisco-based Niantic makes the game, in addition to a popular “Harry Potter” title. Last month, the company announced an upcoming “Transformers” game in a deal with Hasbro.

For all of its success, “Pokemon GO” still has room to grow on a global level.

  • The U.S. accounts for 18% of downloads, or 115.5 million — the highest user base from any country, followed by Brazil and India.
  • The U.S. brought in $1.9 billion of the total $5 billion in revenue — 36.6% of the game’s lifetime spending. Japan accounts for 32% of the total, with Germany next at 5.4%.

The virtual Pokemon GO Fest 2021 — which offers special challenges for players for a $5 admission fee — takes place on July 17-18.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Louisville’s Miller Moss and several of his teammates stopped by Olympus Gaming Lounge to play EA Sports College Football 26 with fans for a meet and greet. July 11, 2025

Saudis, Silver Lake, Jared Kushner Take EA Private in $55B Deal

Electronic Arts makes “Madden,” “EA Sports College Football,” and more.
The cover of the College Football 25 video game.
exclusive

Group That Facilitated NIL Deal for Football Video Game Now Says It’s..

EA offered $1,500 and no royalties; it also deleted an opt-out clause.
Sponsored

Top Esports Athletes Will Compete for National Glory in the Esports Nations..

The new biennial event, starting in 2026, kicks off a monumental next era for esports.

Everything You Need to Know About EA’s Return to College Basketball Video..

There hasn’t been a college basketball game in more than 15 years.

Featured Today

September 21, 2025; Santa Clara, California, USA; NFL commissioner Roger Goodell before the game between the San Francisco 49ers and the Arizona Cardinals at Levi's Stadium

NFL Fall Meeting: 7 Big Topics Among Team Owners 

Media, facilities, and labor highlight some of the key areas of concern.
Ohio State Buckeyes running back Isaiah West (32) runs the ball in the second half at Camp Randall Stadium on Saturday, Oct. 18, 2025 in Madison, Wisconsin
October 25, 2025

NIL Has Birthed a Third-Party Cottage Industry—and It’s a Mess

There’s no limit to how much players can make from NIL deals.
Christie's
October 21, 2025

Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market

An ultra-rare sports collection is about to hit the auction block.
@chef__tezz/Instagram
October 19, 2025

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.

Thunder Favored, but Bettors Backing Pacers Big in NBA Finals

The most bet-on exact series outcome is the Thunder winning in five.
Fanduel
March 4, 2025

FanDuel Retains Sports Betting Crown With $14B in 2024 Revenue

The FanDuel parent company posts big increases in revenue and net income.
May 8, 2025

FanDuel Misses Projections As Betting Favorites Dominate 

FanDuel is hit by customer-friendly betting outcomes during March Madness.
Sponsored

How HOKA is Reimagining the NIL Relationship

TNT Sports is going all-in on college athletics—bringing fans closer and giving brands a powerful new way to connect.
February 20, 2025

Americans Bet $148 Billion on Sports in 2024, Up 23.6%

Both overall handle and revenue rose by more than 20% last year.
DraftKings app
February 14, 2025

Lawsuit Says DraftKings VIP Program ‘Preyed On’ Gambling Addicts

The company’s being sued for negligence and intentional infliction of emotional distress.
August 20, 2024

Beloved ‘Backyard Sports’ Brand Says It Will Relaunch After Decade Hiatus

“Backyard Baseball” was a turn-of-the-century computer hit. 
DraftKings
August 2, 2024

DraftKings Announces Consumer Tax Starting Next Year

The company’s stock fell 5% Friday morning.