Saturday, May 16, 2026

NWSL Team Investments Keep Coming In

Jeffrey Swinger-USA TODAY Sports

Washington power players are turning their attention to women’s soccer.

Chelsea Clinton, the daughter of former president Bill Clinton and Hillary Clinton, and Jenna Bush Hager, the daughter of former president George W. Bush and Laura Bush, are part of a group investing in National Women’s Soccer League team, the Washington Spirit.

The group also includes former Senate Majority Leader Tom Daschle, Olympic gold medal-winning gymnast Dominique Dawes and Spirit assistant coach Briana Scurry — who won two Olympic gold medals and the World Cup as a goalkeeper for the U.S. women’s team.

“Our investor group reflects DC’s political roots, sports legacy, international reach, and thriving business and technology community,” Devin Talbott, an entrepreneur in the group, said in a release. “We share a common vision and committed purpose to elevate women’s soccer.” 

The NWSL’s popularity with investors has grown in recent months.

  • Naomi Osaka was announced as an owner of the North Carolina Courage in January.
  • Serena Williams, Mia Hamm and actor Natalie Portman are part of the ownership group bringing the new Angel City FC team to Los Angeles. 
  • Brittany Matthews, fitness entrepreneur and the fiancee of Patrick Mahomes, is part of the group bringing a NWSL team to Kansas City.

Last year, in the first year of the league’s new broadcast deal with CBS, NWSL viewership grew 500% year-over-year, peaking with a league-record 653,000 viewers for the Challenge Cup final in July.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Investor Recalls Kang’s Tense Takeover of Spirit

The Spirit’s valuation has increased 4,200% since 2020.
May 2, 2026; Atlanta, Georgia, USA; Atlanta United midfielder Saba Lobjanidze (11) reacts to his goal against the CF Montréal in the first half at Mercedes-Benz Stadium. Mandatory Credit

How Atlanta Unexpectedly Became the Epicenter of U.S. Soccer

U.S. Soccer is opening a new national HQ in Georgia.
Sep 2, 2025; San Francisco, California, USA; New York Liberty forward Breanna Stewart (30) shoots the ball against Golden State Valkyries guard Veronica Burton (22) during the first quarter at Chase Center.

Ariel Investments Sees a $1B Women’s Sports Team in the Next 5 Years

Like small-cap stocks, women’s sports teams have room to run.

Featured Today

NFL Rivalries Are Made on the Field, Mocked in Schedule Release Videos

Every year, teams find new ways to one-up themselves (and their rivals).
Bart Swings/Falyn Fonoimoana/Avery Poppinga
May 14, 2026

OnlyFans Is Paying Pro Athletes What Their Sports Won’t

The adult-content platform is a reliable income source for niche athletes.
May 13, 2026

How Sports Graphic Designers Are Grappling With the Rise of AI Art

The release of ChatGPT 2.0 Images sparked a conversation among sports designers.
May 12, 2026

Collectible Cups Are Sending Sports Fans Into a Frenzy

The drink is secondary to the wild vessel it comes in.
May 15, 2026; Newtown Square, Pennsylvania, USA; Bryson DeChambeau plays his shot on the seventh tee during the second round of the PGA Championship golf tournament.

Bryson DeChambeau Misses Second Major Cut Amid LIV Turmoil

DeChambeau also missed the cut at this year’s Masters.
May 12, 2026

Another Summer of LeBron Is Here

James is not under contract for next season.
May 12, 2026

NBA Player Brandon Clarke Dies at 29

Clarke died on Monday in Southern California, authorities say.
Sponsored

What Is It Like to Run the Knicks?

Dave Checketts on his time running the Knicks & Jazz, Jordan war stories, and his investment strategy across major sports leagues.
Aug 2, 2024; Nanterre, France; Benjamin Proud (Great Britain), Cameron McEvoy (Australia) and Florent Manaudou (France) in the men’s 50-meter freestyle medal ceremony during the Paris 2024 Olympic Summer Games at Paris La Défense Arena.
May 11, 2026

The Enhanced Games Want to Be More Than a Steroid Olympics

“There’s a benefit for anyone to live enhanced.”
Trick Williams Front Office Sports
May 9, 2026

WWE’s Next Big Star Could Be Ex-NFL Hopeful Trick Williams

The former South Carolina wideout is now WWE’s U.S. champion.
May 6, 2026

Napheesa Collier Admits Engelbert Rant Was For CBA Leverage

The WNBA and WNBPA agreed to a new labor deal in March.
May 6, 2026

U.S. Open Falls Behind Masters in Prize Money: ‘It’s Not a Race’

The Masters increased its purse to $22.5 million this year.