Tuesday, June 23, 2026

New Hockey League Latest to Capture Women’s Sports Boom

  • The PWHL is attracting big crowds early into its debut season.
  • Attendance spiked across many pro and collegiate women’s sports in 2023.
David Kirouac-USA TODAY Sports

The Professional Women’s Hockey League is just 13 games into its debut season, but the upstart competition is already further boosting the growing interest in women’s sports, which saw a banner year on multiple fronts in 2023.

More than 65,000 fans have attended PWHL games, which are averaging crowds just over 5,000 on a nightly basis. The biggest success story thus far is in Minnesota, which set an attendance record for women’s pro hockey when 13,316 fans attended the team’s home opener. Minnesota’s home games, which are played in the same arena as the NHL’s Minnesota Wild, are responsible for nearly 26,000 fans alone.

Showing Up Big

The strong turnout perhaps shouldn’t be surprising considering other recent attendance spikes for women’s sports:

  • The 2023 NWSL season attracted a record 1.37 million fans.
  • Nearly 2 million people attended the 2023 FIFA Women’s World Cup.
  • The WNBA’s 1.58 million total attendance number was its highest in 13 years.
  • In August, Nebraska women’s volleyball team set the all-time record for a women’s sports event with 92,003 fans packed into the Cornhuskers’ football stadium.
  • Iowa’s women’s basketball team, led by star senior Caitlin Clark, drew 55,646 fans to its football stadium for a preseason game in October.

The women’s sports attendance boom of 2023 doesn’t appear to be slowing down, and now you can add hockey to the list of sports capitalizing on the trend.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Women’s PGA Championship Now Richest Event in Women’s Golf

Prize money is increasing by $1 million to $13 million.
Apr 18, 2026; Raleigh, North Carolina, USA; Carolina Hurricanes defenseman Jalen Chatfield (5) checks Ottawa Senators left wing Brady Tkachuk (7) during the second period in game one of the first round of the 2026 Stanley Cup Playoffs at Lenovo Center.

Tkachuk Is Latest Star Player on Canadian Team to Move South

The former Senators captain will now play with his older brother.
Women’s National Football Conference

Women’s Football Is Ready for Its Tom Brady Moment

The league hit an inflection point in its just-completed seventh season.
Kalshi's logo is displayed on a smartphone placed on a reflective surface onto which a betting curve is projected in Creteil, France, on March 9, 2026, during a major scandal and a $54 million lawsuit concerning bets related to recent strikes in Iran. (Photo by Samuel Boivin/NurPhoto)NO USE FRANCE

Kalshi’s Tarek Mansour Talks Giannis, Don Jr., Supreme Court

The Kalshi cofounder discussed critics, CFTC rulemaking, and more.
podcast thumbnail mobile
Front Office Sports Today

6/23/26 – Giannis Traded, NBA Draft Night, Dusty May to Dallas, Messi Breaks World Cup Record

0:00

Featured Today

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.

PGA Tour Greenlights New Two-Series Structure to Begin in 2028

A new Championship Series and Challenger Series will run concurrently.
June 22, 2026

NBA Draft Is Loaded—and Is About to Change Forever

The draft will be the last of the NBA’s current system.
June 22, 2026

Karim López Emerges As NBA Draft’s Biggest International Star

This year’s international prospect pool is the thinnest in years.
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
Big3
June 22, 2026

Why Big3 Is Going Public as Ice Cube Laments NBA Constraints

“In my vision, we’re here 100 years, not just nine,” Ice Cube tells FOS.
Michigan Wolverines head coach Dusty May talks with his team Monday, April 6, 2026, during the NCAA men's basketball tournament national championship game against the UConn Huskies at Lucas Oil Stadium in Indianapolis.
June 22, 2026

Mavericks Hire Dusty May From Michigan

May led Michigan to the national championship in April.
Jun 16, 2026; Phoenix, Arizona, USA; Los Angeles Angels center fielder Mike Trout (27) looks on in the first inning against the Arizona Diamondbacks at Chase Field.
June 22, 2026

MLB Owners Proposal Radically Shifts Player Development

Teenaged big-leaguers would become extinct under the latest proposal.
June 21, 2026

Wyndham Clark Captures Second U.S. Open As Fans Turn Against Him

Clark fended off his final-round playing partner, Scottie Scheffler.