• Loading stock data...
Thursday, February 5, 2026

NBA Rolls Out Schedule For Pivotal Season

  • TNT will televise a 65-game schedule, while ESPN/ABC will show more than 100 games.
  • New season tips off as The Association begins billion-dollar media rights talks.
Steph Curry and Warriors get most national games.
Kyle Terada-USA TODAY Sports

The NBA released its full schedule for the 2023-2024 season. 

The coming regular season will tip off on October 24 and end on April 14. The NBA Playoffs are scheduled to begin on April 20, with Game 1 of the NBA Finals slated for June 6.

This will be a pivotal campaign for the Association and its two national TV partners: Warner Bros. Discovery Sports’ TNT and the Walt Disney Co.’s ESPN/ABC.

Their media rights expire after the 2024-2025 season. But the league will begin negotiations later this year to score $50 billion to $75 billion for its next long-term cycle of rights fees. 

Suppose the two incumbents can’t close the deal during an exclusive negotiating window. In that case, the NBA can throw open the bidding to deep-pocketed tech giants like Amazon Prime Video, Apple, and Google.

Here’s a preview of what to expect this season:

  • The regular season will kick off with TNT’s coverage of a blockbuster doubleheader featuring Nikola Jokic and the NBA Champion Denver Nuggets vs. LeBron James’ Los Angeles Lakers and Kevin Durant’s Phoenix Suns vs. Steph Curry’s Golden State Warriors. 
  • On Oct. 25, ESPN will televise highly-regarded rookie Victor Wembanyama’s regular season debut at home for the San Antonio Spurs against the Dallas Mavericks.
  • TNT will offer a 65-game schedule, including the NBA In-Season Tournament in November, Martin Luther King Jr. coverage on Jan. 15, and NBA Rivals Week on Jan. 25. TNT will also show NBA All-Star from Feb. 16-Feb. 18 and the 2024 Western Conference Finals.  
  • ESPN and ABC will televise more than 100 regular season games, including five games on Christmas Day and two Opening Week doubleheaders. The sister networks will show James’ Lakers and Curry’s Warriors 17 games apiece. Wembanyama will be featured seven times. ABC will exclusively televise the 2024 NBA Finals.
  • The Warriors will get the most nationally televised games, with 29 telecasts across ABC, ESPN, or TNT. Five other teams will be featured in at least 20 national games, including the Lakers (28), Suns (25), Boston Celtics (25), Nuggets (22), and New York Knicks (20). 
  • Eight NBA teams will only be featured in one nationally televised game apiece. They are the Indiana Pacers, Orlando Magic, Toronto Raptors, Washington Wizards, Detroit Pistons, Portland Trail Blazers, Charlotte Hornets, and Houston Rockets. 
  • The league’s own NBA TV will televise 106 games, with multiple appearances by the Nuggets, Warriors, Lakers and Celtics. The network’s coverage tips off Oct. 28 with the Jalen Brunson and Knicks vs. Zion Williamson and the New Orleans Pelicans.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 23, 2026; Milwaukee, Wisconsin, USA; Milwaukee Bucks forward Giannis Antetokounmpo (34) drives for the basket against Denver Nuggets forward Spencer Jones (21) during the second quarter at Fiserv Forum.

Giannis Stays Put At NBA Trade Deadline While Clips, Bulls Rebuild

The Bucks will keep Antetokounmpo through the end of the season.
Feb 4, 2026; Chicago, Illinois, USA; UConn Huskies guard Azzi Fudd (35) drives to the basket against DePaul Blue Demons guard Kate Novik (33) during the first half at Wintrust Arena.

College Basketball Ratings Are Soaring Across All Networks

Average viewership for men’s games on Fox is up 69% this season.
Dec 28, 2025; Washington, District of Columbia, USA; Washington Wizards mascot G-Wiz on the court against the Memphis Grizzlies during the second half at Capital One Arena.

Lakers Center Suspended for Pushing Wizards Mascot

The mascot was not injured after the incident.
Feb 01, 2026; Melbourne, Victoria, Australia; Carlos Alcaraz of Spain and Novak Djokovic of Serbia during the trophy presentation after the final of the men’s singles at the Australian Open at Rod Laver Arena in Melbourne Park.

Alcaraz–Djokovic Is Most-Watched Australian Open Final Since 2017

The 2017 men’s singles final drew 1.1 million viewers.

Featured Today

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena
January 30, 2026

Spencer Jones Is Having a Moment in the NBA—and on LinkedIn

The Nuggets forward and Stanford grad is a prolific poster and investor.
Bad Bunny

Bad Bunny: Super Bowl Halftime Show Will Be ‘Huge Party’

The Puerto Rican superstar gives no specific clues about the upcoming spectacle.
February 4, 2026

NFL Podcaster John Middlekauff on Netflix Move: It’s Not Some Startup

Netflix obtained video rights for Middlekauff’s NFL show, 3 & Out.
Feb 3, 2019; Atlanta, GA, USA; New England Patriots quarterback Tom Brady (12) throws against the Los Angeles Rams in Super Bowl LIII at Mercedes-Benz Stadium.
February 5, 2026

Could Tom Brady Get Rejected by Pro Football Hall of Fame?

“Maybe it’s not trending so well for ex-Patriots,” Brady joked.
Sponsored

From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook

Mike Repole shares an inside look into building brands & working with star athletes.
February 4, 2026

Rich Eisen Talks ESPN–NFL Deal, Chance Jerry Seinfeld Encounter

Eisen shared his insights from working with both networks.
Feb 1, 2026; New York, New York, USA; Los Angeles Lakers forward LeBron James (23) drives to the basket against New York Knicks forward OG Anunoby (8) during the third quarter at Madison Square Garden.
February 4, 2026

NBC’s First ‘Sunday Night Basketball’ Draws Season-High Viewership

The NBA is averaging 1.85 million viewers this season.
Feb 1, 2026; Tampa Bay, Florida, USA; Tampa Bay Lightning goaltender Andrei Vasilevskiy (88) and Boston Bruins goaltender Jeremy Swayman (1) fight during the second period in the 2026 Stadium Series ice hockey game at Raymond James Stadium. Mandatory Credit:
February 4, 2026

Stadium Series Sets NHL Viewership Record on Football-Free Weekend

The outdoor hockey game didn’t compete with the NFL or college football.
Dec 21, 2025; Denver, Colorado, USA; General view of a Fox Sports broadcast camera before the game between the Jacksonville Jaguars Denver Broncos at Empower Field at Mile High.
February 4, 2026

Fox Would Consider ‘Rebalancing’ Sports Portfolio to Keep NFL

Lachlan Murdoch points to potential moves to keep NFL rights.