• Loading stock data...
Friday, February 27, 2026

NBA Hopes To Stoke Summer Interest With In-Season Tourney Reveal

  • ESPN will air a special NBA In-Season Tournament schedule release show on Tuesday.
  • Games don’t begin until November but the league hopes to create interest ahead of time.
Michael McLoone-USA TODAY Sports

The NBA is hoping to capitalize on an August lull in the sports calendar by releasing the schedule for the 2023 In-Season Tournament.

Although the basic formatting is already known, ESPN will air a special NBA In-Season Tournament schedule release show on Tuesday at 3 p.m. ET. Games will begin on Nov. 3 and conclude in Las Vegas on Dec. 9.

Fans will get a first look at the groupings and potential paths to the final. Teams will compete for $18 million. 

The extra push is designed to fuel TV and social media conversations to keep basketball in the spotlight two months before the season begins, filling the space behind other efforts to create year-round interest, including the Las Vegas NBA Summer League, NBA Con, and the always dramatic free-agency season. 

Must-Watch Television?

This fall, ESPN will broadcast the inaugural In-Season Tournament with fellow NBA media rights partner Turner — but the tournament could end up as a broadcast package of its own when the league sorts out its next media deals, which will start in 2025.

Viewership could determine how lucrative an In-Season Tournament package would be worth to interested parties. This past season, a doubleheader of games from the NBA Play-In Tournament averaged 2.6 million viewers across ESPN and ESPN2 — up 14% from the comparable play-in games in 2022.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mat Ishbia’s All-Star Weekend Offer Faces Several Major Hurdles

Mark Cuban tells FOS a similar pitch was rejected by the league.
Mar 11, 2024; Denver, Colorado, USA; Toronto Raptors center Jontay Porter (34) reacts after a play in the third quarter against the Denver Nuggets at Ball Arena. Mandatory Credit: Isaiah J. Downing-USA TODAY Sports

Banned NBA Player Jontay Porter Signs With Upstart USBL

Porter was banned from the NBA for gambling violations in 2024.
May 19, 2024; Denver, Colorado, USA; Detailed view of a TNT court broadcast camera before game seven between the Minnesota Timberwolves against the Denver Nuggets in the second round for the 2024 NBA playoffs at Ball Arena. Mandatory Credit: Ron Chenoy-USA TODAY Sports

Loss of NBA Felt in WBD’s Latest Earnings

The loss of live rights created near-term headwinds in advertising revenue.

Pacers Coach Criticizes NBA Over $100K Tanking Fine: ‘Ridiculous’

Aaron Nesmith sprained his elbow on Feb. 2 against Houston.

Featured Today

[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.
Max Valverde by Ron Winsett
February 17, 2026

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

Max Valverde’s gushing over the niche sport vaulted him to Olympic broadcaster.
Feb 11, 2026; Livigno, Italy; Jaelin Kauf of the United States during freestyle skiing women's moguls final during the Milano Cortina 2026 Olympic Winter Games at Livigno Aerials & Moguls Park
February 13, 2026

The Surprise Hit of the Winter Olympics: First-Person Drone Views

Tiny drone cameras have reshaped the Olympics viewing experience.
Feb 5, 2025; New Orleans, LA, USA; The NFLPA logo at press conference at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images

NFLPA Report Cards Leak Despite Ban on Public Release

ESPN first reported the results on Thursday.
Greg Norman
February 26, 2026

LIV’s Post-Greg Norman Shakeup Continues

Two executives have assumed roles held by Norman and another former official.
WNBA
exclusive
February 26, 2026

WNBA Players Divided Over CBA Approach at Heated Meeting

Fractures are beginning to show among the players.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
Feb 8, 2026; Santa Clara, CA, USA; New England Patriots quarterback Drake Maye (10) against the Seattle Seahawks during Super Bowl LX at Levi's Stadium.
February 25, 2026

NFL Is ‘Linchpin Holding’ Cable Bundle Together: Bank of America

The league’s upcoming renegotiations bring heightened risk for networks.
exclusive
February 25, 2026

Inside the WNBA’s Proposed New Economic System: Bigger Share for Stars, Less..

Roster construction will be very different when the league returns.
Oct 22, 2022; Abu Dhabi, UAE; Sean O'Malley (blue gloves) defeats Petr Yan (red gloveS) during UFC 280 at Etihad Arena. Mandatory Credit: Craig Kidwell-USA TODAY Sports
February 24, 2026

UFC Fighters React to Zuffa Boxing’s $15 Million Conor Benn Signing

UFC President Dana White is Zuffa Boxing’s lead promoter.
February 24, 2026

NFL Combine Opens With QB Decisions and Epstein Deflections

The Falcons plan to release Kirk Cousins, as expected.