• Loading stock data...
Tuesday, December 23, 2025

Messi’s MLS Arrival Validates ‘Beckham Strategy’ 16 Years Later

  • MLS took risks pulling out all the stops to bring David Beckham to the LA Galaxy.
  • The English superstar was consequential in securing Messi’s move to the U.S.
Sam Navarro-USA TODAY Sports

Lionel Messi’s MLS debut comes 16 years to the day that David Beckham played his first game for the LA Galaxy on July 21, 2007. 

The English superstar’s move to the U.S. — via a uniquely structured, precedent-setting deal — marked the league’s first true blockbuster signing, one that paved the way for others. Now, Beckham has brought arguably the greatest player of all time to American soccer.

While playing for Real Madrid, Beckham played against Messi’s Barcelona squad just twice before leaving for MLS. Now, the two soccer icons are set to be long-term business partners in South Florida, as Messi’s contract reportedly has an option for equity in Inter Miami.

Part of MLS’ push to lure Beckham was allowing him to purchase an expansion franchise at any point for $25 million. When Inter Miami was officially granted a place in MLS in 2018, the most recent expansion fee was $150 million for Nashville, while Charlotte was awarded a team for $325 million the very next year.

As Beckham struggled to get local support for a new stadium, many looked down upon the cost-friendly deal, which appeared to be costing MLS money. Now, any trepidation is certainly gone. 

The fact remains that there’s no guarantee that Messi would have been drawn to MLS without the option of playing in Miami or playing for Beckham.

It’s now clear that what started as a wild fever dream to have a European star in America began a decade-and-a-half-long process to secure MLS’ future. Whether by design or luck, MLS bringing Beckham to L.A. also brought Messi to Miami.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 9, 2025; Toronto, Ontario, CAN; New York Knicks guard Jalen Brunson (11) dribbles against Toronto Raptors guard Jamal Shead (23) during the first half at the 2025-26 NBA Emirates Cup at Scotiabank Arena

The Lucrative NBA Cup Is Here to Stay

The in-season tournament, launched in 2023, is turning into a staple.

MLS Cup Surges to Record 4.6M Viewers As Nielsen Sorts Data Issues

Viewership spikes for the league’s championship event.
Messi

MLS Signals New Openness to Promotion and Relegation 

Commissioner Don Garber says “there’s no real point in saying never.”

Featured Today

The Los Angeles Chargers host executives from UCLA Health on Wednesday, August 7, 2024 at The Bolt in El Segundo, CA.

The Multibillion-Dollar Business of Pro Athlete Recovery

What started as ice baths has evolved into a multibillion-dollar industry.
Big League Wiffle Ball
November 29, 2025

Celebrity-Backed Wiffle Ball Has Big-League Aspirations

Big League Wiffle Ball team owners include Kevin Costner and David Adelman.
November 24, 2025

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.
November 24, 2025

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Tennis: US Open Mixed Doubles
exclusive

Men’s and Women’s Pro Tennis Tour Commercial Merger Still Far From Finished

The sides have been discussing a commercial merger for years.
December 21, 2025

Steelers Receiver DK Metcalf Swings at Lions Fan During Game

Metcalf was not immediately ejected from the game.
Dec 21, 2025; Arlington, Texas, USA; Dallas Cowboys place kicker Brandon Aubrey (17) kicks a field goal against the Los Angeles Chargers during the first half at AT&T Stadium.
December 22, 2025

Record Number of NFL Teams Out of Playoff Hunt Through Week 16

There are 14 teams no longer eligible for the postseason.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
December 20, 2025

Meet the NFL Superfans Taking Tailgating to the Next Level

Tailgaters like “Pinto Ron” have become legendary in their stadium parking lots.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Zach Zarba
December 19, 2025

Criticism of NBA Refs Is Getting Increasingly Personal 

Coaches have accused refs of being “starstruck” and “not objective.” 
December 18, 2025

NWSL Players Propose Raising Salary Cap by $1M to Keep Stars Like..

The NWSL proposed an MLS-like model allowing certain players bigger salaries.