• Loading stock data...
Tuesday, March 3, 2026

Messi, Inter Miami Dominate MLS Jersey Sales As Playoffs Draw Near

  • Lionel Messi once again has the top-selling jersey in MLS.
  • Three other Inter Miami players cracked the top 15.
Nathan Ray Seebeck-Imagn Images

Inter Miami is heading into the final month of the MLS regular season with a huge lead atop the standings, and—to the surprise of no one—star striker Lionel Messi is yet again leading the league in jersey sales.

Messi returned to Miami’s starting lineup Saturday after a three-plus month absence in which he helped Argentina win Copa América but also sustained an ankle injury. But his MLS squad has been humming along over the summer, and three of his teammates join Messi inside the top 15 of the league’s jersey sales list released Tuesday: Luis Suárez (second), Sergio Busquets (11th), and Jordi Alba (15th). The popular international quartet previously played together at Barcelona.

Last year, Messi topped the list in his debut MLS season, and he was joined in the top 25 by Miami teammates Busquets (13th) and Josef Martínez (21st). This year, LAFC’s Denis Bouanga, FC Cincinnati’s Luciano Acosta, and the Columbus Crew’s Cucho Hernández rounded out the top five MLS jersey sales. 

Also benefiting from the Messi Mania are Adidas, MLS’s jersey provider, and Fanatics, which runs the league’s online store.

Building Blocks

While Inter Miami has been extremely successful on the pitch this year, there has been a setback off it.

In July, the club formally announced it was delaying the opening of its 25,000-seat, $350 million stadium by one year to 2026. When Messi signed with Miami in 2023, he agreed to a three-year deal that allowed the MLS club to market a new venue opening in 2025 with the Argentine superstar on the field. Messi would be 38 at the new stadium opening date in 2026.

Last fall, Miami sold out of its 2024 season tickets for its 19,000-seat Chase Stadium shortly after the previous season ended.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Trump and Infantino

Seven Biggest Questions for World Cup With 100 Days Until Kickoff

Iran’s participation, federal funding, and Fan Fest logistics are all still unknowns.

Iran’s World Cup Future Unclear After Attacks

The attacks came about 100 days before the FIFA tournament.
Jeffrey Epstein and Ghislaine Maxwell

Jeffrey Epstein Was Funding Maryland Girls Club Soccer Powerhouse

The team website thanked Epstein and Ghislaine Maxwell for their mid-2000s donations.
[Subscription Customers Only] Jun 15, 2025; Seattle, Washington, USA; Botafogo owner John Textor inside the stadium before the match during a group stage match of the 2025 FIFA Club World Cup at Lumen Field.

The American Sports Owners Feuding Over a French Soccer Team

John Textor is at odds with Michele Kang and investment giant Ares.

Featured Today

Nicole Silveira

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena.
March 1, 2026

Young Athletes Have Entered Their LinkedIn Era

Athletes can’t play forever. Some are laying the groundwork for Act 2.
[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium
February 21, 2026

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.

NFL Sets 2026 International Hosts, Two Months Before Schedule Release

The Falcons will be the designated home team for this season’s game in Madrid.
March 2, 2026

WNBA Players Shift Tone on Labor Talks: ‘Rev Share Is a Win’

Players are split on the usefulness of a strike.
[US, Mexico & Canada customers only] Feb 6, 2026; Riyadh, SAUDI ARABIA; Jon Rahm in action during the third round of play at LIV Golf Riyadh at the Riyadh Golf Club.
March 3, 2026

Jon Rahm Accuses DP World Tour of ‘Extorting’ LIV Golf Players

Rahm is still feuding with the tour over his membership status.
Sponsored

From USWNT Star to NWSL Franchise Founder

Leslie Osborne, former USWNT midfielder, shares how athletes are moving from the pitch to the ownership table.
[US, Mexico & Canada customers only] Sep 28, 2025; Bethpage, New York, USA; Team USA's Bryson DeChambeau reacts after hitting his approach on the 15th hole during the singles on the final day of competition for the Ryder Cup at Bethpage Black.
March 2, 2026

PGA of America Extends Ryder Cup Deal With NBC and Versant

The Ryder Cup will remain on NBC Sports and USA Sports through 2033.
Feb 18, 2026; Milan, Italy; Sidney Crosby of Canada walks out to the ice before a men's ice hockey quarterfinal during the Milano Cortina 2026 Olympic Winter Games at Milano Santagiulia Ice Hockey Arena
March 2, 2026

NHL Hit With Rash of Post-Olympics Injuries

Long-term injuries in Milan have also affected the PWHL.
March 1, 2026

NFL Combine Wraps With Growing Questions About Its Evolution

The annual showcase of draft prospects is continuing to change.
March 1, 2026

NFLPA Leadership Vote Nears With 18th-Game Debate Looming

Current interim executive director David White is among the finalists.