Wednesday, October 7, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

NCAA Faces New Challenges Following Decision to Hold March Madness Without Fans

  • Between 700,000-800,000 fans purchased tickets to attend March Madness games in 2019.
  • The NCAA is considering moving later rounds of the tournament to smaller venues given that no fans will be in attendance this year.
march-madness-no-fans-coronavirus
Jamie Rhodes-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The NCAA announced Wednesday that it would hold the upcoming men’s and women’s basketball tournaments without fans due to the coronavirus crisis, following the lead of several other sporting events, states, and cities across the country.

The same restrictions will apply to all other NCAA winter sports championships.

“I have made the decision to conduct our upcoming championship events, including the Division I men’s and women’s basketball tournaments, with only essential staff and limited family in attendance,” NCAA president Mark Emmert said in a statement. “While I understand how disappointing this is for all fans of our sports, my decision is based on the current understanding of how COVID-19 is progressing in the United States. The decision is in the best interest of public health, including that of coaches, administrators, fans, and, most importantly, our student-athletes.”

CBS and Turner Sports, the tournament’s broadcast partners, pledged their continued support of the event: “We support the NCAA’s decision to proceed without fans at the tournament venues. We will continue with our plans to fully produce and cover the entire event.”

Emmert said the NCAA will move forward and conduct championships consistent with the current information available about the virus and will continue to monitor and make adjustments as needed – not entirely ruling out a cancellation of the tournament. 

If that were to become the case, the NCAA has a supplementary fund and insurance to cover the cost of cancellation, taking into account total lost revenue and not just lost ticket revenue.

Ticket sales are one of the NCAA’s two main sources of annual revenue, with between 700,000 and 800,000 fans purchasing tickets to attend live March Madness games in 2019. It’s the organization’s second-largest stream behind television and marketing rights fees, primarily from March Madness, which remains intact for now. 

TV and marketing revenue brings the NCAA more than $800 million annually – or more than 75% of its revenue. But the closing of games presents challenges beyond financial losses. The tournament’s television partners will have to broadcast games in empty venues without fans in the stands.

“The game will be the primary thing,” Jeff Zucker, chairman of WarnerMedia News & Sports, said on a conference call Tuesday when the thought of games without fans was still a hypothetical. “If it were to come to such a point, it would probably be in a situation where much of the country would be looking to watch the games, to be home, to be looking for that outlet, that relief.”

And while more fans may be tuning into the broadcast to watch the games, none will be in attendance. 

The venues currently slated to host some of the tournament’s later rounds, including Lucas Oil Stadium in Indianapolis and Mercedes-Benz Stadium in Atlanta, have a capacity for upwards of 70,000 fans. Others, like New York City’s Madison Square Garden and Los Angeles’s Staples Center, can host around 20,000 fans.

Tens of thousands of empty seats aren’t ideal for broadcasts or players.

Emmert said Wednesday that the organization is looking to move the Final Four into a smaller venue in Atlanta as a result of the decision. Regional sites could also be moved to smaller venues in the same cities, but the first and second-round sites remain unchanged as of now.

The NCAA’s announcement comes just five days before Selection Sunday when the 68-team bracket is revealed, and after many NCAA conference tournaments have begun this week, proceeding as normal with fans and spectators in attendance. 

Others, like the Ivy League tournament, were canceled altogether. The Ivy League also announced Wednesday it is canceling all spring athletics practice and competition through the remainder of the academic year amid further developments in the outbreak of COVID-19 but is allowing individual institutions with winter sports teams eligible for championships to decide whether or not they will participate.

There is also precedent, albeit very recent, for NCAA tournament games to be played without fans. Johns Hopkins University hosted the opening rounds of the Division III men’s basketball tournament in Baltimore last week without fans in attendance the day after the state of Maryland confirmed three cases of coronavirus.

The NCAA’s COVID-19 Advisory Panel had recommended against sporting events being open to the public shortly before the league announced its decision. The panel, led by NCAA Chief Medical Officer Brian Hainline and made up of medical, public health and epidemiology experts and NCAA member schools, had been working closely with the Centers for Disease Control and Prevention, among other organizations. 

READ MORE: Riot Games Postpones Mid-Season Invitational Over Coronavirus

The CDC has not formally advised against holding sporting events. Still, cancellations and the closing of doors have continued nonetheless, particularly as logistics became more difficult due to state and city decisions. 

Those decisions impacted several NCAA tournament sites, including Ohio – where Dayton serves as the long-standing home for March Madness’s First Four round. Gov. Mike DeWine announced a ban of fans from large sporting events on Wednesday set to take effect in the coming days. The mayor of Houston had announced that all city-related events in March would be canceled or postponed, despite the University of Houston’s charge as host of the NCAA tournament’s South Regional round at the end of March.

The banning of fans from those events should allow for their continuation as concerns shift to safe travel for players and teams and the health and risk mitigation for venue and site employees, among other things.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

LSU Still Lists Just Four Players on Eve of First Exhibition Game

LSU still doesn’t list enough players to fill out a starting five.
Sep 26, 2026; Knoxville, Tennessee, USA; United States President Donald Trump is shown on the video board in attendance at Neyland Stadium before the game between Texas Longhorns and Tennessee Volunteers. Mandatory Credit: Randy Sartin-Imagn Images

Trump Still Plans to Attend Georgia-Alabama Despite Tropical Storm

The tropical storm projects to progress to a hurricane by Friday.
Oct 3, 2026; Starkville, Mississippi, USA; Alabama Crimson Tide head coach Kalen DeBoer waits to run onto the field prior to the game against the Mississippi State Bulldogs at Davis Wade Stadium at Scott Field. Mandatory Credit: Petre Thomas-Imagn Images

Who Is Alabama Football in Year 3 Under Kalen DeBoer?

The No. 6 Crimson Tide host No. 2 Georgia on Saturday.
Oct 4, 2026; Paradise, Nevada, USA; Kansas City Chiefs running back Kenneth Walker III (9) runs for seventy-six yards against Las Vegas Raiders cornerback Taron Johnson (3) and safety Jeremy Chinn (11) during the fourth quarter at Allegiant Stadium.

Combined Sports Assets Give Skydance Leverage With NFL

The company’s co-CEOs spent Day 1 meeting with employees and press.
podcast thumbnail mobile
Front Office Sports Today

10/7/26 – EuroLeague Rejects NBA, LeBron’s Helicopter Sparks Backlash, $12M Super Bowl Ads

0:00

Featured Today

Cubs behind the scenes

Hollywood and TikTok: Sports Media’s New ‘Blueprint’

Teams and leagues are pouring money into the quest for fans.
October 2, 2026

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025
September 28, 2026

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.

Judge Orders ICE to Release College Basketball Player

The government has 24 hours to appeal the ruling.
Oct 1, 2026; New York, NY, USA; St. John's Red Storm head coach Rick Pitino speaks at 2026 Big East Media Day at Marriott Marquis.
October 6, 2026

St. John’s Booster Repole Says Team Better Make the Final Four

Mike Repole has contributed seven-figure sums to his alma mater’s NIL program.
Oct 3, 2026; Boulder, Colorado, USA; Colorado Buffaloes head coach Deion Sanders following a touchdown scored in the first quarter against the Texas Tech Red Raiders at Folsom Field. Mandatory Credit: Ron Chenoy-Imagn Images
October 6, 2026

Colorado’s Skid Renews Questions About Deion Sanders’s Roster Model

Colorado enters its bye week on a three-game losing streak.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
Sep 5, 2026; Berkeley, California, USA; UCLA Bruins head coach Bob Chesney (center) talks to UCLA Bruins linebacker Jalen Woods (left) before the game against the California Golden Bears at California Memorial Stadium. Mandatory Credit: Darren Yamashita-Imagn Images
October 6, 2026

UCLA’s Football Spending Spree Is Already Paying Off

UCLA is 4–0 heading into a high-profile matchup vs. Oregon.
October 5, 2026

Northwestern Stadium Developer Explains Empty Seats

The 35,000-seat stadium was officially sold out in its first game.
Exclusive
October 5, 2026

Portnoy on Fox ‘Big Noon’ Exit: Ryan Day Thinks I ‘Doxxed’ Him

Portnoy tells FOS that Ohio State pushed for his removal.
October 3, 2026

New-Look Pac-12 Returns for First Week of Conference Play

It’s a milestone many thought unlikely just three years ago.