Friday, May 29, 2026

LeBron Says NBA Owns Christmas. The NFL Knows Otherwise

The NBA’s biggest star defended the league on one of its biggest days, which the NFL invaded Wednesday.

LeBron James
Darren Yamashita-Imagn Images

LeBron James has spent nearly two decades playing on Christmas. 

Wednesday marked the 19th consecutive Christmas Day game the Lakers star has played in, but this time the attention was on the NFL. 

The NFL played two Christmas games on Wednesday. Though the NFL has played on Christmas regularly in recent years, extraordinarily rare Wednesday games were a sign that the NFL was done ceding the holiday to basketball.

After beating the Warriors on Wednesday night, James tried to declare his league still has a day it can call its own.

I love the NFL,” James said. “But Christmas is our day.” James’s Lakers played in the fourth of five slots in the league’s annual ESPN/ABC quintupleheader.

Ratings are not in for either basketball or football, but the NFL is a ratings behemoth while the NBA is flagging, leading to endless discourse about the league’s product and marketing.

LeBron might be fighting a losing cause. The pair of Netflix NFL games avoided major technical issues, and while the games themselves were boring as the teams involved were playing their third in 11 days, the schedule is more favorable the next two years.

Christmas is on a Thursday in 2025, and a Friday in 2026, making it even easier for the league to load up on those days. Netflix already has a deal with the NFL to broadcast games in those two years. While the NBA’s product was largely entertaining on Wednesday, with the Sixers, Knicks, and Lakers winning tight games late, its Christmas tradition has an NFL-sized problem. No matter what LeBron James says about it.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Dec 6, 2025; Arlington, TX, USA; BYU Cougars safety Faletau Satuala (11) tackles Texas Tech Red Raiders tight end Terrance Carter Jr. (7) during the game between the Red Raiders and the Cougars at AT&T Stadium.

Big 12 Spring Meetings: CFP Expansion and Private-Capital Deal

Most Big 12 leaders support a 24-team CFP, though its execution is still unclear.
Mar 19, 2025; Sacramento, California, USA; Cleveland Cavaliers forward/center Tristan Thompson (13) responds to a fan during the fourth quarter Sacramento Kings at Golden 1 Center.

Tristan Thompson Sues After Crypto Company Ends His Deal Early

Thompson says the company promised him $2 million worth of tokens.
May 19, 2023; Washington, District of Columbia, USA; Washington Mystics forward Elena Delle Donne (11) talks with New York Liberty forward Breanna Stewart (30) prior to the opening tip-off at Entertainment & Sports Arena.
exclusive

New WNBA CBA Will Pay $14M to Retired Players

The WNBA and WNBPA announced the full CBA was finalized Friday.

Big 12 Coaches Unanimously Back 24-Team CFP Expansion

Every coach voted for a 24-team playoff on Thursday.

Featured Today

Frances Cabral-Delaney

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.
May 23, 2026; Anaheim, California, USA; Fans participate in a tarp off during a MLB game between the Los Angeles Angels and the Texas Rangers at Angel Stadium
May 28, 2026

‘Tarps Off’: How Shirtless Fans Took Over MLB

The viral movement began with the SFA club baseball team.
Apr 6, 2026; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) walks to the on deck circle during the game against the Texas Rangers at Globe Life Field
May 28, 2026

Why Ballparks Are Louder Than Ever

Some stadiums sound like veritable nightclubs. How did we get here?
May 24, 2026; Evanston, IL, USA; Northwestern Wildcats attack Kathryn Ratanaproeksa (13) shoots against the North Carolina Tar Heels during the first half at Martin Stadium
May 26, 2026

Can Women’s Lacrosse Buck the Trend in College Sports?

The sport is fighting to prove its worth in the revenue-sharing era.
May 27, 2026; Kansas City, Missouri, USA; New York Yankees right fielder Aaron Judge (99) celebrates with first baseman Paul Goldschmidt (48) after the win over the Kansas City Royals at Kauffman Stadium.

MLB Labor Talks Face Long Road and Certain Change

The initial salvos reinforced how differently owners and players view the sport.
May 10, 2026; Chicago, IL, USA; Rehearsal before the 2026 NBA Draft Lottery at Navy Pier. Mandatory Credit: David Banks-Imagn Images
May 28, 2026

NBA Approves New ‘3-2-1’ Draft Lottery System

The new system will go into effect for the 2027 draft.
Apr 30, 2025; Los Angeles, California, USA; General view of the field during the game between the Los Angeles Dodgers and the Miami Marlins at Dodger Stadium.
May 28, 2026

MLB Labor Talks Escalate With Owners’ Salary Cap Pitch to Union

Eight teams would need to shed payroll under the proposed structure.
Sponsored

The Hidden Economy of Race Weekend

Learn more about the Vintage Flying Museum and how Spectrum Business is helping them achieve their business goals while fueling their dreams.
May 28, 2026

Sacramento’s Bid Intensifies MLB’s Complex Expansion Derby

The California capital city formally unveils its bid to land a club.
December 30, 2024; Santa Clara, California, USA; San Francisco 49ers tight end George Kittle (85) celebrates a first down against the Detroit Lions during the fourth quarter at Levi's Stadium. Mandatory Credit: Kyle Terada-Imagn Images
May 28, 2026

George Kittle Shares 2 Changes NFL Should Make for 18th Game

Kittle believes an 18th game should come with new benefits for players.
May 27, 2026

NBA, NHL, WNBA Leaders: AI Will Change Officiating, Impact Games

Several sports commissioners spoke on “The Pat McAfee Show” on Wednesday.
May 27, 2026

MLBPA’s Initial Proposal Sets Stage for High-Stakes Labor Fight

The union, as expected, wants to preserve the sport’s market-based system.