Los Angeles Clippers star Kawhi Leonard is joining supplement company X2 Performance as an investor and member of its board of directors. Leonard’s investment came as part of a Series D funding round that raised roughly $14 million.
The company — which makes energy drinks and workout supplements — will use the 2019 NBA Finals MVP’s image and likeness as it looks to expand to national retailers.
“He will be the face of the brand,” X2 CEO Mark French said. Leonard will also be directly involved with “product innovation and marketing support.”
Leonard joins a string of athletes taking equity stakes in companies, including:
- NFL player DeAndre Hopkins (Therabody)
- NBA Giannis Antetokounmpo (Ready Nutrition)
- NFL player Baker Mayfield (Beam)
- NBA Steph Curry (Oxigen)
