Iowa’s Caitlin Clark Is Collecting Records and Sponsors

The most productive women’s college basketball player is quickly becoming one of the most marketable.

On Tuesday, Iowa sophomore Caitlin Clark signed a sponsorship deal with H&R Block as part of the company’s $1 million commitment toward gender equity in college sports.

The 20-year-old, who led the Hawkeyes to a share of the Big Ten regular-season championship, recently added NIL deals with Hy-Vee and The Vinyl Studio to her historic on-court exploits as her star power continues to grow. Her net worth is estimated to be between $1-5 million.

• The guard tops the nation in scoring (27.5) and assists (8.3) — she could be the first woman to lead both categories at the D-I level.
• Clark became the first D-I player — men’s or women’s — to post back-to-back 30-point triple-doubles.
• She also averages 7.9 rebounds per game while shooting 45.8% from the field and 32.6% from three.

Clark has propelled the Hawkeyes to No. 12 in the AP Top 25 as they seek their first NCAA title. Iowa will face the winner of Minnesota-Northwestern in Friday’s Big Ten Tournament quarterfinals.

A likely top-three WNBA pick, Clark will have to wait until 2023 to hit the league-minimum age of 22. By that time, the average WNBA salary is likely to have increased from this season’s $121,798.