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Friday, January 24, 2025

Fundamentals: YuChiang Cheng (President, Topgolf Media)

Welcome to Fundamentals with Ian Thomas, a Front Office Sports interview show featuring leading operators and voices of the sports industry.

This episode was the first in our four-part esports series presented by Topgolf Entertainment Group.

Topgolf Media president YuChiang Cheng joined Ian to discuss the overall growth of World Golf Tour and new developments in TEG esports platforms and strategies.

Esports series, presented by Topgolf:
Weds July 15 — 4pm ET
Steve Arhancet (Co-CEO / Owner of Team Liquid)
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Thurs July 16 — 12pm ET
Mike Neligan (EVP, VaynerSports) and Darren Glover (Division Lead, VaynerGaming)
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Fri July 17 — 12:15pm ET
Nicole LaPointe (CEO, Evil Geniuses)
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What to Read

Fundamentals: Andrea Williams (Women In Sports)

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Nicole LaPointe Jameson, CEO of professional esports team Evil Geniuses, discusses the state of esports and what is next for the organization.
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VaynerGaming division lead Darren Glover and VaynerSports EVP Mike Neligan join the show to discuss the new division, and the future of commercial opportunities in esports.
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