• Loading stock data...
Thursday, November 27, 2025

FTX Collapse Hits Miami Heat, Brady, Curry

  • The stunning fall of FTX has implications across the sports world.
  • Deals with the Miami Heat, Tom Brady, and others are in flux.
FTX-MLB
Ron Chenoy-USA TODAY Sports

The fall of a crypto giant is causing reverberations across the sports world.

Crypto exchange FTX is scrambling for around $8 billion — including $4 billion just to stay solvent — after rival exchange Binance backed out of a deal to acquire it.

The fall of FTX will likely have implications for the athletes, teams, and sports leagues that made deals with the crypto exchange.

  • A Miami-Dade County representative told Front Office Sports that it will explore legal remedies should FTX be unable to pay the balance on its 19-year, $175 million naming rights deal for the Miami Heat’s arena, signed in March 2021.
  • FTX also has deals with MLB, UC Berkeley, the Mercedes Formula 1 team, and star athletes including Tom Brady, Steph Curry, and Shohei Ohtani.
  • Brady was an investor in the company, which was recently valued at $32 billion

FTX and the Los Angeles Angels reportedly abandoned a deal over the summer due to falling crypto prices.

Another Crypto Tumble

FTX’s own token lost over 88% of its value in the past week, dropping to a market cap of $1.16 billion.

Its precipitous fall has shaken the broader crypto market: Bitcoin and Ethereum dropped a respective 18.9% and 22.7% over the past five days.

It is unclear if the fallout will affect existing tie-ups with other crypto exchanges, such as Binance’s deals with Cristiano Ronaldo and Serie A club Lazio, or Crypto.com’s 20-year, $700 million deal for the naming rights to the home of the Los Angeles Lakers, Clippers, and Kings.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mar 21, 2023; Miami, Florida, USA; Japan designated hitter and closing pitcher Shohei Ohtani (16) pitches against the USA in the ninth inning at LoanDepot Park.

Ohtani Returns to Play for Japan in 2026 WBC

The Japanese superstar joins Aaron Judge in the upcoming international tournament.
Nov 23, 2025; Paradise, Nevada, USA;Las Vegas Raiders quarterback Geno Smith (7) is sacked by Cleveland Browns defensive tackle Mike Hall Jr. (51) and defensive end Isaiah McGuire (57) in the second half at Allegiant Stadium.

Raiders Cut Losses by Firing Chip Kelly, Highest-Paid NFL OC

The Raiders had lured Kelly away from Ohio State with a $6 million salary.
Steph Curry

Steph Curry Is Free to Stop Wearing Under Armour Shoes in Games

A source tells FOS Curry can stop sporting UA—even in games.

Steph Curry on Warming Up in Nikes: ‘I’m a Free Agent’

Curry hints at a new deal after warming up in Nikes before tipoff.

Featured Today

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.
November 24, 2025

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Nov 16, 2025; Orlando, Florida, USA; NJ/NY Gotham FC celebrate after scoring during extra time against Orlando Pride at Inter&Co Stadium
November 22, 2025

The NWSL Is Growing at Breakneck Pace. Can It Keep Surging?

While the league surges, it also must survive two major challenges.
Trinity Rodman
November 20, 2025

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
Jul 26, 2024; Paris, FRANCE; Shaun White poses for a photo in front of the Eiffel Tower before the Opening Ceremony for the Paris 2024 Olympic Summer Games.

The VC Firm Whose Investors Include Jets, Pacers Ownership Groups

359 Capital is lifting the veil so consumers can see its investors.
May 20, 2023; Los Angeles, California, USA; Los Angeles Dodgers and LA Sparks co-owner Todd Boehly watches during game three of the Western Conference Finals for the 2023 NBA playoffs between the Los Angeles Lakers and the Denver Nuggets at Crypto.com Arena.
exclusive
October 27, 2025

Mark Walter’s Lakers Buy Includes Dodgers Co-Owner Todd Boehly

Jeanie Buss will retain a roughly 15% stake and remain team governor.
Nov 5, 2025; Denver, Colorado, USA; Denver Nuggets center Nikola Jokic (15) during the first quarter against the Miami Heat at Ball Arena.
November 11, 2025

Excel Sports Valued at Nearly $1B in Sale to Goldman Sachs

The talent agency represents Caitlin Clark, Derek Jeter, and more.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
Jonathan Mariner
July 9, 2025

Former MLB CFO Jumps to PE, Says Teams Are Undervalued

Mariner worked in Major League Baseball for 24 years.
James Harden
April 24, 2025

Adidas Posts Big Profits in First Quarter Without Yeezy

Profits and sales are up after selling off remaining Yeezys last year.
March 20, 2025

Nike Struggles Continue, but Signs of Turnaround Appear

The embattled company beats tepid expectations in both revenue and earnings.
Oracle Park
March 18, 2025

S.F. Giants Selling Stake to Private Equity to Pay for Facility Upgrades

The team said the cash would not be used to grow payroll.