• Loading stock data...
Sunday, February 8, 2026

Formula 1’s Huge Growth Drives Big Year for Liberty Media

  • Formula 1’s accelerating growth and a revenue uptick from the Atlanta Braves guided Liberty Media to a profitable 2022.
  • F1’s attendance grew 36% from 2019 to 5.7 million.
A group of Formula 1 drivers during the Montreal Grand Prix
David Kirouac-USA TODAY Sports

Liberty Media rode the surging popularity of Formula 1, an uptick in revenue from the Atlanta Braves, and strong results from SiriusXM to a profitable fourth quarter and full year in 2022.

F1, which begins its 2023 season this weekend in Bahrain, grew fan attendance 36% from 2019 to 5.7 million. F1’s full-year revenue rose 20% from 2021 to $2.6 billion, $1.2 billion of which was passed on to teams. 

The racing series’ operating income more than doubled to $239 million.

Quarterly revenue dipped 8% to $568 million, which Liberty attributed to one fewer race in Q4 2022 than in the same period the previous year.

Michael Andretti

Formula 1 Teams Looking for $600M Entry Fee for Andretti, Others

Formula 1 teams want to triple the entry fee required to join.
February 27, 2023

The Atlanta Braves, MLB’s only publicly traded team, saw revenues rise only slightly despite winning the World Series in 2021. The Braves were bounced out by the eventual National League pennant winner Philadelphia Phillies in the Division Series in 2022 — giving them only two postseason home games to the previous year’s eight.

The Braves saw average home game revenue rise from $6 million to $6.4 million, leading to a 4% increase to $588 million in total 2022 revenue. Increased operating expenses led to a $15 million loss on the year.

Liberty Media is set to split off the Braves into a separate stock listing called Atlanta Braves Holdings, Inc.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.

MLB Clubs Cut Ties With Main Street Sports

The regional sports network operator is now out of the baseball business.

Featured Today

University of Southern California

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena
January 30, 2026

Spencer Jones Is Having a Moment in the NBA—and on LinkedIn

The Nuggets forward and Stanford grad is a prolific poster and investor.
Tim Jenkins
January 24, 2026

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.
January 17, 2026

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
December 23, 2025

Ben Simmons Makes a Move: Buys 50% Stake in Sport Fishing Team

“I think I can really help this league grow,” Simmons told FOS.
December 27, 2025

Mark Walter Offered a Stake in His WNBA Team. Billie Jean King..

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
Sponsored

Paying a Premium: Super Bowl LX Is a Hot Ticket

Super Bowl LX ticket prices are among the highest of the decade. TickPick data breaks down demand, pricing trends, and where fans are buying.
Jacksonville Jumbo Shrimp mascot Scampi waves to fans during Opening Day baseball against the Gwinnett Stripers on March 29, 2024.
December 17, 2025

Private Equity Dives Further Into Minor League Baseball

Seven MiLB teams have changed hands in the last week.
December 14, 2025

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 7, 2025; Chicago, Illinois, USA; Golden State Warriors forward Jimmy Butler III (10) chats with guard Will Richard (3) during the first half at United Center.
December 10, 2025

How a Single Deal Could Turn KKR Into a Sports Powerhouse

KKR and Arctos have been in talks since at least October.
Jul 26, 2024; Paris, FRANCE; Shaun White poses for a photo in front of the Eiffel Tower before the Opening Ceremony for the Paris 2024 Olympic Summer Games.
November 17, 2025

The VC Firm Whose Investors Include Jets, Pacers Ownership Groups

359 Capital is lifting the veil so consumers can see its investors.