Saturday, July 25, 2026

Formula 1 Close to Ending 30-Year Absence in South Africa

  • Formula 1 is close to bringing a Grand Prix race to South Africa.
  • Other F1 mainstays may be bumped from the calendar next year.
formula-1-south-africa
Kyalami GP Circuit

After a 30-year hiatus, Formula 1 may be returning to Africa soon.

The global racing series is on the cusp of adding a race at the Kyalami Grand Prix Circuit in Midrand, South Africa

  • F1 CEO Stefano Domenicali flew to South Africa following Sunday’s race in Baku, Azerbaijan, to continue negotiations.
  • Kyalami would most likely join the calendar in 2024, but 2023 remains a possibility. 
  • F1 raced at Kyalami from 1967 to 1985, then again in 1992 and 1993.

F1 is already slated to add races in Las Vegas, Qatar, and Shanghai next year, meaning at least two Grands Prix would have to drop off the calendar to stay within the contractual limit of 24.

The races in France, Belgium, and Mexico are all in their final year under contract, with the French Grand Prix seemingly the most likely to fall off the calendar, regardless of whether South Africa joins the schedule.

A rotating schedule has been proposed to allow all the current European race sites to host Grands Prix in some years.

Global Growth

F1’s 2021 season brought in 445 million unique viewers, up 3% from 2020. China was the top country, with 70.8 million fans watching at least one race, up 13% year-over-year. Spain’s audience saw massive year-over-year growth of 272%, as did Russia (129%) and the U.S. (53%).

Formula 1 brought in $360 million in first-quarter revenue, exactly doubling its haul from Q1 2021.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Golden Knights Owner Joins Race for Vegas NBA Expansion Team

The Golden Knights owner is leaning partially on his successful NHL track record.
Formula 1

Gucci Is Making a Big Bet on Sports

Gucci will be the title sponsor for Alpine Formula One team starting next year.

PWHL Adds 4 Teams Amid Expansion Spree

The next four teams will bring the league up to 12 franchises.
podcast thumbnail mobile
Front Office Sports Today

7/24/26 – Mark Cuban Buys Into A’s, Raiders Sign Mendoza, Sophie Cunningham’s Meteoric Rise

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
Jul 19, 2026; West Sacramento, California, USA; Athletics shortstop Jacob Wilson (5) hits an RBI single during the ninth inning against the Washington Nationals at Sutter Health Park.

Mark Cuban, Rashaun Williams Firm Buys Stake in A’s

It’s the first investment by Harbinger Sports Partners, which formed last May.
Topgolf celebrates the grand opening of its newest location in Parsippany, N.J., on July 2.
July 21, 2026

‘Golf Is Having a Moment’: Topgolf CEO Talks Expansion Plans

Leonard Green & Partners acquired a 60% stake in Topgolf.
Amazon founder Jeff Bezos and his wife Lauren Sanchez attend the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, U.S., July 8, 2026.
July 22, 2026

Jeff Bezos Reportedly May Join Bid for Liverpool Stake

A deal could value the Premier League club at roughly $6 billion.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
Aksha Bhatia, Max Homa, and Tiger Woods of Jupiter Links before a TGL match against New York Golf Club at SoFi Center on January 13, 2026, in Palm Beach Gardens, Florida.
July 6, 2026

Versant Buys Woods-Backed Golf Simulator Company for $530M

Full Swing is the predominant technology used by TGL.
June 5, 2026

Tottenham Boardroom Rivalry Ends With Former Chairman’s Exit

Spurs say they “don’t know anything about” the deal.
Charlie Pliner and Nikolas Rohrmann
May 22, 2026

How 2 Brown Undergrads Became Sports Dealmakers

An experimental project turned into a permanent course and business deal network.
Casey Wasserman, Chairperson and President of LA28, during the media conference celebrating the 1000-day countdown to LA28 at Devon Park in Oklahoma City, Monday, Oct. 20, 2025.
May 8, 2026

Wasserman Buyers Narrow as PE Conflicts Sideline Major Firms

Private-equity firm TA Associates has removed itself from the running.