Thursday, October 22, 2026

For Panthers, the Cost of a Two-Win Season Is a 4% Ticket Hike

  • Carolina ranked 20th in total home attendance last season.
  • The team averaged more than 71,600 fans in home games despite a 2–15 campaign.
Carolina Panthers
Bob Donnan-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The Panthers are increasing ticket prices after a 2–15 season.

Overall ticket prices will be more than 4% higher than last year, with lower-level season tickets averaging a 7% jump and the vast majority of upper-level seats remaining about the same, a team spokesperson told the Associated Press. Premium offerings like suites and club seats will increase depending on individual contracts, and the cheapest season-ticket package will stay at $510, per the AP. The AP also reported that the Panthers said nearly all NFL teams are bumping up ticket prices next season.

Carolina ranked 20th in the league in total home attendance, with 573,086 people across eight games last season, according to Pro Football Reference. That averages to more than 71,600 people per matchup. The team faced some flak online for photos of an empty Bank of America Stadium and low ticket prices for a Dec. 17 matchup against the Falcons. However, that game still brought 70,301 spectators, per Pro Football Reference. For context, the stadium capacity is 74,867.

The team has had a busy offseason: It axed general manager Scott Fitterer and head coach Frank Reich. The team will continue to pay Reich, whom it fired in late November, between $20 million and $40 million through 2026. Reich coached just 11 games, and his predecessor, Matt Rhule, lasted 38. Dave Canales got the job in late January, 

Under the reign of owner David Tepper since 2018, the Panthers have dropped from the 21st-most valuable franchise to the 26th and have yet to record a winning season.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Goodell Addresses Steve Tisch, Paris Concerns, NFL Officiating

Goodell also talked about Jay-Z and Super Bowl halftime rumors.
Oct 11, 2025; College Park, Maryland, USA; Maryland Terrapins head coach Mike Locksley walks the sidelines during the first half against the Nebraska Cornhuskers at SECU Stadium. Mandatory Credit: Tommy Gilligan-Imagn Images

Maryland Breaks Ice With $10M Mike Locksley Firing

$4.9 million is due to Locksley within 60 days.
Exclusive

Emails Reveal Powerful Network Behind Protect College Sports Act

New records shed light on how the PCSA passed the Senate.
podcast thumbnail mobile
Front Office Sports Today

10/21/26 – T-Mac Backs Clippers Penalty, 80-to-1 Rays Haunt Sportsbooks, Jay-Z Picks Jay-Z

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Oct 7, 2026; Bronx, New York, USA; New York Yankees right fielder Aaron Judge (99) against the Tampa Bay Rays in game three of the ALDS for the 2026 MLB Playoffs at Yankee Stadium.

Steinbrenner Lays Blame for Yankees Playoff Loss With Players

The club’s managing general partners made several pointed remarks.
Aug 20, 2026; Dallas, Texas, USA; Basketball Hall of Famer Tracy McGrady looks on during the first half between the Dallas Wings and Indiana Fever at American Airlines Center.
October 20, 2026

Tracy McGrady Backs NBA’s Clippers Punishment: ‘Bad Business’

“Trying to circumvent the salary cap is just a no-no.”
October 20, 2026

Jed York, Steve Tisch at NFL Owners Meeting After Scandals

York’s suspension is done.
Sponsored

Blake Griffin’s Plan for Media Domination

The former NBA star is building a second act across media & entertainment.
Oct 19, 2026; St. Petersburg, Florida, USA; Tampa Bay Rays designated hitter Yandy Diaz (2) celebrates with teammates after hitting a two run home run against the Cleveland Guardians during the eighth inning in game six of the ALCS for the 2026 MLB Playoffs at Tropicana Field.
October 20, 2026

World Series Matchup Highlights Financial Savvy of Brewers, Rays

The two league champions used several shrewd moves to fuel their rise.
Jun 10, 2026; New York, New York, USA; New York Knicks guard Jalen Brunson (11) drives to the basket against San Antonio Spurs guard Stephon Castle (5) and forward Victor Wembanyama (1) during the first quarter of game four of the 2026 NBA Finals at Madison Square Garden.
October 20, 2026

Cheapest Ticket to Knicks Opener Climbs Above $2,000

New York begins its championship defense Tuesday night.
Oct 15, 2026; Los Angeles, California, USA; Milwaukee Brewers players celebrate after winning the NLCS for the 2026 MLB Playoffs against the Los Angeles Dodgers at Uniqlo Field at Dodger Stadium.
October 19, 2026

World Series Game 1 Tickets Reach Super Bowl Level Prices

Get-in pricing for Friday’s Game 1 is nearing $3,000 per ticket.
October 18, 2026

Ballhalla Lays Out the Blueprint For the WNBA

Golden State has sold out every home game this year.