Friday, October 2, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

For Panthers, the Cost of a Two-Win Season Is a 4% Ticket Hike

  • Carolina ranked 20th in total home attendance last season.
  • The team averaged more than 71,600 fans in home games despite a 2–15 campaign.
Carolina Panthers
Bob Donnan-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The Panthers are increasing ticket prices after a 2–15 season.

Overall ticket prices will be more than 4% higher than last year, with lower-level season tickets averaging a 7% jump and the vast majority of upper-level seats remaining about the same, a team spokesperson told the Associated Press. Premium offerings like suites and club seats will increase depending on individual contracts, and the cheapest season-ticket package will stay at $510, per the AP. The AP also reported that the Panthers said nearly all NFL teams are bumping up ticket prices next season.

Carolina ranked 20th in the league in total home attendance, with 573,086 people across eight games last season, according to Pro Football Reference. That averages to more than 71,600 people per matchup. The team faced some flak online for photos of an empty Bank of America Stadium and low ticket prices for a Dec. 17 matchup against the Falcons. However, that game still brought 70,301 spectators, per Pro Football Reference. For context, the stadium capacity is 74,867.

The team has had a busy offseason: It axed general manager Scott Fitterer and head coach Frank Reich. The team will continue to pay Reich, whom it fired in late November, between $20 million and $40 million through 2026. Reich coached just 11 games, and his predecessor, Matt Rhule, lasted 38. Dave Canales got the job in late January, 

Under the reign of owner David Tepper since 2018, the Panthers have dropped from the 21st-most valuable franchise to the 26th and have yet to record a winning season.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

CBS sportscaster and former NFL quarterback Tony Romo chats with the media Tuesday, June 27, 2023 during the OSF Children's Hospital of Illinois Championship & Pro-Am at Metamora Fields Golf Club.
Breaking

Tony Romo Out at CBS After OWI Arrest

Romo had been on indefinite leave since August.
David Ellison, CEO of Paramount Skydance, speaks during the Paramount Pictures presentation at CinemaCon, the official convention of Cinema United, in Las Vegas, Nevada, U.S., April 16, 2026.

Parent of CBS Sports and TNT Sports Gets a Name: Skydance

The media megadeal is set to close on Tuesday.
Sep 30, 2026; Bronx, New York, USA; New York Yankees outfielder Trent Grisham (12), outfielder Cody Bellinger (35) and catcher Austin Wells (28) celebrate after defeating the Boston Red Sox in game two of the Wildcard round for the 2026 MLB Playoffs at Yankee Stadium.

NBC Scored Record Viewership With MLB Wild Card Round

The initial wild-card games set a series of viewership milestones.

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
podcast thumbnail mobile
Front Office Sports Today

10/2/26 – ‘Inside the NBA’ Expands, CFP Nears 24 Teams, Wemby Rejects Betting Deals

0:00

Featured Today

Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
February 20, 2022; Cleveland, Ohio, USA; NBA great Isiah Thomas is honored for being selected to the NBA 75th Anniversary Team during halftime in the 2022 NBA All-Star Game at Rocket Mortgage FieldHouse.

Isiah Thomas’s Knicks Role Puzzles Investor

Thomas will sit on the Knicks’ board beginning later this month.
September 29, 2026

Premier League Says Manchester City Guilty of All Serious Charges

The league confirmed its findings in a statement Tuesday.
Sep 29, 2026; Houston, Texas, USA; The Houston Astros line up for the beginning of the game against the Chicago White Sox during game one of the Wildcard round for the 2026 MLB Playoffs at Daikin Park.
September 30, 2026

MLB Playoff Openers Kick Off With Mixed Attendance

The Braves and Astros failed to sell out their playoff openers.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
September 29, 2026

Where Do Manchester City and English Soccer Go From Here?

The Premier League’s most dominant club could face drastic sanctions.
September 28, 2026

Can Atlanta City FC Defy the NWSL’s History of Bungled Rollouts?

The NWSL has a history of shaky team launches.
September 25, 2026

Manchester City Found Guilty on Almost All Financial Breach Charges

The club is expected to appeal the ruling.
September 22, 2026

Injuries to Dart, Daniels Have Giants and Commanders Reeling

Other injured NFL quarterbacks will be back sooner.