Monday, October 5, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

For Panthers, the Cost of a Two-Win Season Is a 4% Ticket Hike

  • Carolina ranked 20th in total home attendance last season.
  • The team averaged more than 71,600 fans in home games despite a 2–15 campaign.
Carolina Panthers
Bob Donnan-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The Panthers are increasing ticket prices after a 2–15 season.

Overall ticket prices will be more than 4% higher than last year, with lower-level season tickets averaging a 7% jump and the vast majority of upper-level seats remaining about the same, a team spokesperson told the Associated Press. Premium offerings like suites and club seats will increase depending on individual contracts, and the cheapest season-ticket package will stay at $510, per the AP. The AP also reported that the Panthers said nearly all NFL teams are bumping up ticket prices next season.

Carolina ranked 20th in the league in total home attendance, with 573,086 people across eight games last season, according to Pro Football Reference. That averages to more than 71,600 people per matchup. The team faced some flak online for photos of an empty Bank of America Stadium and low ticket prices for a Dec. 17 matchup against the Falcons. However, that game still brought 70,301 spectators, per Pro Football Reference. For context, the stadium capacity is 74,867.

The team has had a busy offseason: It axed general manager Scott Fitterer and head coach Frank Reich. The team will continue to pay Reich, whom it fired in late November, between $20 million and $40 million through 2026. Reich coached just 11 games, and his predecessor, Matt Rhule, lasted 38. Dave Canales got the job in late January, 

Under the reign of owner David Tepper since 2018, the Panthers have dropped from the 21st-most valuable franchise to the 26th and have yet to record a winning season.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

Portnoy on Fox ‘Big Noon’ Exit: Ryan Day Thinks I ‘Doxxed’ Him

Portnoy tells FOS that Ohio State pushed for his removal.
Opinion

Tony Romo Had an Enormous Impact on NFL TV

The “Romo Effect” will be felt for years to come.

Alex Ovechkin Announces Retirement After 22 Seasons

The Capitals superstar said this season will be his last.
Suzy Kolber at Front Office Sports

Suzy Kolber Talks ESPN Layoff, ‘Unconventional’ Path to Scripps

Kolber also addressed why she thinks ESPN’s ‘middle class’ is disappearing.
podcast thumbnail mobile
Front Office Sports Today

10/5/26 – Fox Drops Barstool, Commanders Eye Spear Logo, Colorado’s Leaked Playbook

0:00

Featured Today

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025
September 28, 2026

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Oct 3, 2026; St. Petersburg, Florida, USA; Tampa Bay Rays pitcher Bryan Baker (47) takes the mound in the ninth inning against the New York Yankees in game one of the ALDS for the 2026 MLB Playoffs at Tropicana Field.

Hottest Ticket in MLB: Maybe Tampa Bay?

Tampa drew its largest home crowd in 16 years on Saturday.
October 4, 2026

Rams Avoid Calamity But Look Far From Juggernaut One Month In

They’re 2-2 after rallying to beat the Eagles.
October 4, 2026

8 Burning Questions About the Manchester City Case

The ripple effects in global soccer will be huge.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
October 4, 2026

Brewers Open Roof for Game 2 After Wild Game 1 Ending

The Brewers’ roof hotline confirmed the Game 2 move.
October 4, 2026

Commanders Eyeing Adding Spear to Primary Logo

It’s now in an alternate logo.
February 20, 2022; Cleveland, Ohio, USA; NBA great Isiah Thomas is honored for being selected to the NBA 75th Anniversary Team during halftime in the 2022 NBA All-Star Game at Rocket Mortgage FieldHouse.
October 1, 2026

Isiah Thomas’s Knicks Role Puzzles Investor

Thomas will sit on the Knicks’ board beginning later this month.
Sep 29, 2026; Houston, Texas, USA; The Houston Astros line up for the beginning of the game against the Chicago White Sox during game one of the Wildcard round for the 2026 MLB Playoffs at Daikin Park.
September 30, 2026

MLB Playoff Openers Kick Off With Mixed Attendance

The Braves and Astros failed to sell out their playoff openers.