• Loading stock data...
Wednesday, September 17, 2025

FloSports Continues Whirlwind of Deals with Big East Extension

  • The streamer has extended its partnership with its most high-profile client.
  • It’s the latest in a string of college sports deals for FloSports, which is looking to elevate “underserved” properties.
David Butler II-USA TODAY Sports

There’s been yet another move in the college sports media rights space — and no, it’s not the Big Ten’s pending deal.

FloSports, a subscription-based streaming company, announced on Thursday that it has signed a three-year extension with the Big East. Financial terms of the Big East deal were not disclosed.

“Since the onset of this partnership, we’ve seen steady, consistent growth both in viewership and engagement for BIG EAST athletics,” FloSports VP of Global Rights Acquisition Michael Levy said in a statement.

The streamer, which is focused on elevating coverage for “underserved” sports, now has solidified women’s basketball and olympic sports partnerships with its most high-profile college sports content. 

  • The deal will focus primarily on women’s basketball, but also include Olympic sports.
  • While the powerhouse UConn team has a deal with SNY, other teams get less traction on the other linear networks. 
  • Also of particular note is the Big East Digital Network, which FloSports has carried and will continue to broadcast. 

The Big East’s other partnerships include Fox Sports and CBS. 

“We are committed to further enhancing the quality of the over 600 events the Conference office and institutions produce every year,” Big East deputy commissioner Vince Nicastro said in a statement.

The deal is the third major partnership the streamer has signed in the last few weeks. 

On Monday, it solidified a four-year, seven-figure partnership with the Great Lakes Intercollegiate Athletic Conference — a Division II football powerhouse. The deal is billed as the largest in the history of D-II.

It also broke a record set by FloSports just a few weeks earlier, when it inked a seven-figure, five-year deal with the South Atlantic Conference.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 13, 2025; Tuscaloosa, Alabama, USA; Alabama Crimson Tide running back AK Dear (0) tries to outrun Wisconsin Badgers cornerback Ricardo Hallman (2) during the second half at Saban Field at Bryant-Denny Stadium.

Despite Vote Delay, SCORE Act Negotiations Continue on Capitol Hill

Political ad campaigns during college football Saturdays continue as well.
exclusive

Field of 68’s Jeff Goodman, Rob Dauster to Lead On3’s College Hoops..

Goodman previously worked for ESPN, CBS Sports, and Stadium.
Ohio State Buckeyes linebacker Arvell Reese (8) pursues Texas Longhorns quarterback Arch Manning (16) during the NCAA football game at Ohio Stadium on Aug. 30, 2025.

College Football Enters Week 3 Up 21% in TV Ratings

Total college football viewership across all networks is up big.
Mar 4, 2025; Washington, DC, USA; House Majority Leader Steve Scalise, R-La., speaks with Rep. Marjorie Taylor-Greene, R-Ga., ahead of President Trump’s address to a joint session of Congress at the U.S. Capitol in Washington, D.C., on March 4, 2025.

House Republicans Delay SCORE Act Vote Tentatively Planned for Next Week

They didn’t believe they had enough votes to pass the bill.

Featured Today

Premier Lacrosse League

‘The Circus Is Coming to Town’: Why Upstart Leagues Start on Tour

In their ambitious plans, a traveling schedule is only temporary.
PHILADELPHIA, PENNSYLVANIA - APRIL 19: A detailed view of the MLB Debut patch on the jersey of Patrick Monteverde #44 of the Miami Marlins prior to game against the Philadelphia Phillies at Citizens Bank Park on April 19, 2025 in Philadelphia, Pennsylvania.
September 13, 2025

The Tiny Jersey Patch at the Center of the MLB Rookie Card..

Autographed cards containing a piece of baseball history have upended the market.
September 11, 2025

Eagles-Chiefs Super Bowl Rematch Could Set More NFL Ratings Records

Fox will nationally televise Sunday afternoon’s matchup.
September 10, 2025

ESPN’s ‘MNF’ Ratings Up 8% As NFL Surges to Strong Start

ESPN posts its second-best Week 1 “Monday Night Football” audience.

Fever Ratings Fall Without Clark, but Rest of WNBA Game 1s Surge

The Indiana Fever game drew 47% fewer viewers this year.
exclusive
September 16, 2025

ESPN, Fox One Added 1M Sign-Ups in First 10 Days After Launch

The two high-profile streaming services have strong starts with consumers.
Sep 14, 2025; Kansas City, Missouri, USA; Philadelphia Eagles wide receiver DeVonta Smith (6) makes a reception defended by Kansas City Chiefs cornerback Trent McDuffie (22) during the fourth quarter of the game at GEHA Field at Arrowhead Stadium.
September 16, 2025

Eagles-Chiefs Super Bowl Rematch Sets Early NFL TV Ratings Mark

Several new milestones are established with the big early-season matchup.
Sponsored

How World Series Champ Dexter Fowler Became a Premier League Team Owner

Dexter Fowler discusses navigating retirement and embracing new roles as an owner & investor.
Greg Olsen
September 16, 2025

Greg Olsen on Tom Brady’s Raiders Role: ‘More Power to Him’

This season, the NFL has relaxed the special Brady broadcasting rules.
Jul 27, 2025; Chicago, Illinois, USA; Injured Indiana Fever guard Caitlin Clark (22) looks on from the bench during the first half of a basketball game against the Chicago Sky at United Center.
September 15, 2025

WNBA Ratings Rise 3% in 2025 Despite Clark’s Absence

Caitlin Clark played in just 13 of 44 regular-season games.
Green Bay Packers cornerback Keisean Nixon (25) breaks up a pass intended for Washington Commanders wide receiver Noah Brown (85) on Thursday, September 11, 2025, at Lambeau Field in Green Bay, Wis. The Packers won the game, 27-18.
September 15, 2025

Amazon Shatters Previous Ratings High for 1st NFL Game

“TNF” viewership surges 35% compared to the 2024 season average.
Las Vegas Aces
September 15, 2025

WNBA Playoffs Face ESPN Fall Crunch For Final Time

The games will be spread across three networks next year.