• Loading stock data...
Sunday, April 5, 2026

Five Keys to Maximizing Your Image

By: Brian D. Stanchak, @BDStan


I had a discussion the other day with a client about evaluating potential assistant coaches while you’re in their presence, whether they know you’re watching or not, or in the building stages of a relationship. It got me thinking back to my coaching days when I was on the road recruiting and I would take notice of how coaches presented themselves, good and bad. This piece is not about how to present yourself only as a coach when you’re recruiting, but suggestions to ensure you are maximizing your image, whether you know someone is watching or not.

Be approachable: A smile goes a long way. A little thing like saying “hi”, even when you don’t know someone, projects a friendly persona.

Be engaging: When talking with someone, focus on them, not others around you or your cell phone. Ask questions.

Be positive: You can change others’ attitudes with your positivity. As a coach, if you don’t believe, how can you expect your players to believe? We will all face adversity, but what “face” will you show adversity when it comes.

Don’t Be a Chronic Complainer: Realize that at times circumstances are out of your control. You push away people and steal energy when you complain. There is a difference between venting and complaining. Complaining, unlike venting, isn’t a temporary state of blowing off steam. Most complainers aren’t looking for a solution and don’t feel better once their done complaining.

Be reliable: When asked to or you volunteer to do something, do it. The task may not seem big to you, but it shows the person that you have made that commitment to that you care.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Michigan guard Elliot Cadeau (3) celebrates a play in the second half of their Final Four game against Arizona at Lucas Oil Stadium in Indianapolis on Saturday, April 4, 2026.

Michigan Positions Big Ten for Potential National Title Trifecta

Michigan can win the Big Ten’s first men’s basketball national title since 2000.
UConn Huskies head coach Dan Hurley gets after his team Saturday, April 4, 2026, during a Final Four game against the Illinois Fighting Illini at Lucas Oil Stadium in Indianapolis.

UConn’s Dan Hurley: Geno Auriemma Deserves ‘Benefit of the Doubt’

Hurley addressed the situation between Auriemma and Dawn Staley.
The PWHL regular season game between the Seattle Torrent and the New York Sirens at Madison Square Garden on April 4, 2026 in New York, New York USA.

PWHL Breaks Women’s Hockey Attendance Record With MSG Game

League cofounder Billie Jean King called it “the realization of a dream.”
Apr 4, 2026; Indianapolis, IN, USA; UConn Huskies head coach Dan Hurley celebrates after defeating the Illinois Fighting Illini in a semifinal of the Final Four of the men's 2026 NCAA Tournament at Lucas Oil Stadium. Mandatory Credit: Trevor Ruszkowski-Imagn Images

UConn Could Be First Men’s Basketball Dynasty in New Era of College Sports

“The last thing we’re thinking about now … is dynasty,” Dan Hurley said.

Featured Today

Mar 28, 2026; Houston, TX, USA; Illinois Fighting Illini forward David Mirkovic (0) and center Tomislav Ivisic (13) react in the second half against the Iowa Hawkeyes during an Elite Eight game of the South Regional of the men's 2026 NCAA Tournament at Toyota Center.

Loopholes Enable Int’l College Basketball Players to Cash In

Schools have scrambled to find a way to compensate international players.
April 1, 2026

‘The Sonics Never Died’: The Long Afterlife of Seattle NBA Merch

Inside “the largest team shop for a team that doesn’t exist.” 
Mar 27, 2026; Washington, DC, USA;UConn Huskies forward Tarris Reed Jr. (5) dunks the ball against the Michigan State Spartans in the second half during a Sweet Sixteen game of the East Regional of the men's 2026 NCAA Tournament at Capital One Arena
March 28, 2026

March Madness Coaches Debate ‘Blueblood’ in NIL Era

The term’s meaning was up for debate at men’s March Madness.
Maxime Vachier Lagrave
March 25, 2026

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
St. John's Zuby Ejiofor

Why Rev-Share Era Hasn’t Been a Boon for Basketball-Only Schools

Power conference men’s basketball rosters aren’t restricted to the rev-share cap.
NBA Cup
November 26, 2025

Luka Dončić Wants ‘Dangerous’ NBA Cup Court Designs Changed

Dončić first complained about the court designs two seasons ago.
February 11, 2026

Jameis Winston Says He’s Given Seven Figures to Florida State

Winston led Florida State football to its last national championship. 
Sponsored

Baseball Is Back: MLB Opening Day Prices Soar

MLB Opening Day ticket prices are at record highs. TickPick data breaks down demand, pricing trends, and where fans are paying the most.
Fernando Tatis
October 6, 2025

Arbitrator Says Tatis Jr. Must Pay Big League Advance Millions

Tatis has called the agreement a “predatory” loan.
September 3, 2025

Ohio State–Texas Showdown Was Most-Watched Week 1 CFB Game Ever

Fox drew 16.62 million viewers on Saturday afternoon.
Oklahoma Sooners defensive back Woodi Washington (5) runs after a reception during the Armed Forces Bowl football game between the University of Oklahoma Sooners (OU) and the Navy Midshipmen at Amon G. Carter Stadium in Fort Worth, Texas, Friday, Dec. 27, 2024.
August 19, 2025

Oklahoma Selling Fans Tickets to Press Conferences

Press conference tickets for the Sooners’ season opener are already sold out.
August 11, 2025

NBA Christmas Slate Leans on LeBron, Steph; Bets on Flagg

The Lakers, Warriors, and Rockets are all in action.