Thursday, July 2, 2026

FIFA Expects North American World Cup to Anchor $11B Cycle

  • FIFA said it anticipates $11 billion in revenue from 2023 to 2026.
  • The organization also awarded the 2023 Club World Cup to Saudi Arabia.
FIFA executives sit at a press conference for the World Cup 2026, which will be co-hosted by the U.S., Canada, and Mexico.
Jessica Alcheh-USA TODAY Sports

FIFA expects to follow one record revenue cycle with another.

Soccer’s global governing body approved its 2022 annual report, which anticipates $11 billion in revenue from 2023 to 2026.

FIFA brought in $7.6 billion in 2022, which of course was largely due to the World Cup in Qatar.

The organization also confirmed that hosts the U.S., Canada, and Mexico will all be granted automatic entry into the 2026 World Cup. The tournament will be played across 11 U.S. cities, three in Mexico, and two in Canada.

All three countries qualified for the 2022 World Cup.

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In related news, Saudi Arabia was chosen unanimously by FIFA’s council to host the Club World Cup this December.

Saudi Arabia is also a contender for the 2030 World Cup and has pledged to underwrite the costs for potential co-hosts Greece and Egypt. Spain, Portugal, and Ukraine are also seeking to jointly host the tournament, as are Uruguay, Paraguay, Argentina, and Chile.

A final decision is expected in 2024.

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