• Loading stock data...
Saturday, December 20, 2025
Breakfast Ball is heading to San Francisco with hosts Joe Montana and Jerry Rice. Request to Attend

Fans Went On A Spending Spree In Honor of Roger Federer’s Retirement

  • Federer’s retirement announcement caused a major spike in interest for collectibles and apparel on eBay.
  • Perhaps most impressive: Federer collectible sales increased 1,050% in one day.
Susan Mullane-USA TODAY Sports

On Thursday, tennis star Roger Federer announced he will retire following the 2022 Laver Cup. 

The news caused more than just an outpouring of love for the 20-time major-winner — fans opened their pocketbooks, too. 

eBay saw a major spike in interest for both collectibles and apparel, according to data obtained by Front Office Sports.

Perhaps most impressive: Federer collectible sales increased 1,050% in the day after the retirement announcement, according to eBay. Sales for Federer’s namesake On shoes, The Federer Advantage, went up 350% in the same time period.

General searches related to his merchandise also increased, led by rookie card searches — which went up a staggering 3,900%. Searches for another model of On shoes, The Roger Centre Court, grew 1,100%.

Federer, of course, hardly needs the extra cash headed his way. 

Including both on- and off-court, Federer earned more than any other tennis player this year ($90.7 million), per Forbes

He’s garnered $130.6 million in prize money throughout his illustrious career — third all time. And On, the swiss company he backs, is headed for $1 billion in revenue this year.

FOS reporter Doug Greenberg contributed to this story.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Naomi Osaka Leaving Agency She Co-Founded Three Years Ago

Osaka co-founded Evolve with Stuard Duguid. 
Aug 27, 2025; Flushing, NY, USA; Polina Kudermetova of Russia in action against Aryna Sabalenka of Belarus in the second round of the women’s singles at the US Open at Arthur Ashe Stadium in Billie Jean King National Tennis Center.

Three Russian Tennis Players Have Switched Nationalities in Offseason

Aryna Sabalenka has said she plans to continue to represent Belarus.
Sabalenka

Sabalenka’s Battle of the Sexes Promo Turns Into Tennis Media Mess

An edited interview led to a mixup on Piers Morgan’s show Tuesday night.

Featured Today

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 9, 2025; Toronto, Ontario, CAN; New York Knicks guard Jalen Brunson (11) dribbles against Toronto Raptors guard Jamal Shead (23) during the first half at the 2025-26 NBA Emirates Cup at Scotiabank Arena
December 13, 2025

The Lucrative NBA Cup Is Here to Stay

The in-season tournament, launched in 2023, is turning into a staple.
The Los Angeles Chargers host executives from UCLA Health on Wednesday, August 7, 2024 at The Bolt in El Segundo, CA.
December 7, 2025

The Multibillion-Dollar Business of Pro Athlete Recovery

What started as ice baths has evolved into a multibillion-dollar industry.
Big League Wiffle Ball
November 29, 2025

Celebrity-Backed Wiffle Ball Has Big-League Aspirations

Big League Wiffle Ball team owners include Kevin Costner and David Adelman.
Sponsored

20 Years of Coastal Cool: How Johnnie-O Became a Force in Golf,..

A style movement powering one of the fastest-growing brands in sports and lifestyle.
AA Mint Cards
May 18, 2025

Young Collectors Are on a High-Stakes Chase for Ultra-Rare Trading Cards

“They just want that excitement of the chase,” says a 23-year-old collector.
Bobbleheads are seen at Vintage Indy Sports, Tuesday, April 29, 2025 in Speedway. The local sports memorabilia store opened recently.
July 12, 2025

Baseball’s Bobbleheads Are the Center of the Collectibles Universe

Baseball’s most important keepsake drives long lines—and big business.
Sponsored

Brian Hoyer: Patriots Lessons, NIL Chaos & His Post-NFL Career

The former Patriots QB talks to FOS about college football’s radical transformation.
March 11, 2025

Dick’s Faces Investor Concerns Over Tariffs Despite Record Quarter

The prominent retailer offers an uncertain outlook due to economic challenges.
Feb 3, 2025; New Orleans, LA, USA; Super Bowl LIX signage at the Hyatt Hotel.
February 4, 2025

New Orleans Home Rentals Skyrocket Around Super Bowl

Short-term rental revenue has already reached $10.5 million.
January 20, 2024; Santa Clara, CA, USA; Kristin Juszczyk, wife of San Francisco 49ers fullback Kyle Juszczyk (44), before a 2024 NFC divisional round game against the Green Bay Packers at Levi's Stadium.
February 1, 2025

The New WAGs: Sports Wives Building Business Empires

Athletes’ wives and girlfriends are bucking stereotypes and cashing in.
Sponsored

FOS Holiday Gift Guide 2024

The Front Office Sports Holiday Gift Guide is back, featuring an exclusive lineup of athlete-owned brands that sports fans will love.