• Loading stock data...
Saturday, September 13, 2025
Tuned In is Almost Sold Out! Limited Tickets Remain!

Fanatics Valuation Jumps To $31B After $700M Raise

  • Fanatics will look to acquire more companies after raising around $700 million at a $31 billion valuation.
  • The raise was led by new investor Clearlake Capital.
Michael-Rubin-Fanatics
Fanatics

Fanatics is loading up on cash with an eye toward expansion.

The digital sports platform and retail heavyweight raised around $700 million in common stock, bringing its valuation to $31 billion, sources close to the matter confirmed to Front Office Sports.

  • The round was led by new Fanatics investor Clearlake Capital, the primary financial backer of Todd Boehly’s purchase of Chelsea FC.
  • New investors, including LionTree LLC, made up 60% of the round. The balance was provided by previous backers including Silver Lake, Fidelity, and SoftBank.
  • Fanatics raised $1.5 billion at a $27 billion valuation in March.

The business expects to bring in $8 billion next year, per sources, across separate companies including merchandise-focused Fanatics Commerce, Fanatics Collectibles — which includes $500 million acquisition Topps — and Fanatics Betting & Gaming, which will launch next year.

Although Fanatics will gain control of trading card rights for the NFL, NBA, WWE, UFC, and college athletics in the coming years, those future proceeds aren’t included in the revenue projection.

Harris-Blitzer

Fanatics’ Sports Betting Plans Force CEO to Sell Stake in 76ers, Devils

The transaction reportedly values Harris Blitzer Sports & Entertainment at $2.5 billion.
October 21, 2022

M&A Play

The company is free cash-flow positive, per sources, and intends to use the cash infusion to pursue mergers and acquisitions.

One area of focus could be its nascent sports betting and iGaming venture. In October, CEO Michael Rubin said Fanatics would launch its sportsbook in January and bring it to 15-20 states by the next NFL season.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

YouTube’s Revised NFL Game Rating Still Has Fox, ESPN Execs Upset 

Adjusted viewership metrics from the streamer reignited debate about the game.
PHILADELPHIA, PENNSYLVANIA - APRIL 19: A detailed view of the MLB Debut patch on the jersey of Patrick Monteverde #44 of the Miami Marlins prior to game against the Philadelphia Phillies at Citizens Bank Park on April 19, 2025 in Philadelphia, Pennsylvania.

The Tiny Jersey Patch at the Center of the MLB Rookie Card..

Autographed cards containing a piece of baseball history have upended the market.

Massachusetts Sues Kalshi To Block Sports Prediction Markets

A lawsuit claims the company’s offerings are indistinguishable from traditional sports bets.

Featured Today

Eagles-Chiefs Super Bowl Rematch Could Set More NFL Ratings Records

Fox will nationally televise Sunday afternoon’s matchup.
September 10, 2025

ESPN’s ‘MNF’ Ratings Up 8% As NFL Surges to Strong Start

ESPN posts its second-best Week 1 “Monday Night Football” audience.
Sep 7, 2025; Orchard Park, New York, USA; Buffalo Bills fans react during the fourth quarter against the Baltimore Ravens at Highmark Stadium.
September 9, 2025

As Bills Ascend, Their Next Frontier Lies in Canada

Buffalo and the powerful Canadian entity MLSE come together in a new pact.
opinion
September 9, 2025

The Good, The Bad, and The Ugly from NFL’s Week 1 Broadcasts

Many viewers decried the addition of ads to “NFL RedZone.”
Jonathan Mariner

Former MLB CFO Jumps to PE, Says Teams Are Undervalued

Mariner worked in Major League Baseball for 24 years.
March 20, 2025

Nike Struggles Continue, but Signs of Turnaround Appear

The embattled company beats tepid expectations in both revenue and earnings.
James Harden
April 24, 2025

Adidas Posts Big Profits in First Quarter Without Yeezy

Profits and sales are up after selling off remaining Yeezys last year.
Sponsored

How World Series Champ Dexter Fowler Became a Premier League Team Owner

Dexter Fowler discusses navigating retirement and embracing new roles as an owner & investor.
Oracle Park
March 18, 2025

S.F. Giants Selling Stake to Private Equity to Pay for Facility Upgrades

The team said the cash would not be used to grow payroll.
Aug 11, 2024; Paris, France; Medals are carried out on Louis Vuitton trays after the women's volleyball gold medal match during the Paris 2024 Olympic Summer Games at South Paris Arena
February 16, 2025

LVMH’s New Push: World’s Most Powerful Luxury Group Is Coming for Sports

LVMH is making long-term deals—and they’re not done.
February 14, 2025

DraftKings Turns First Full-Year Profit, Stock Up 47% in 2025

The company’s sports betting business continues to grow despite headwinds.
Billie Jean King
February 13, 2025

Billie Jean King: ‘Billionaires, Not Millionaires’ Are Fueling Women’s Sports Boom

Billie Jean King wants more women involved in team ownership, too.