• Loading stock data...
Thursday, December 26, 2024

Expanded SEC Is the Gift That Keeps Giving for ABC

The game of the weekend for most casual college football fans will be No. 7 Tennessee at No. 12 Georgia—a matchup that yet again will likely drive a huge TV audience for ABC on Saturday night.

The Knoxville News-Sentinel

The game of the weekend for most casual college football fans will be No. 7 Tennessee at No. 12 Georgia—a matchup that has big implications around the new 12-team College Football Playoff, and yet again will likely drive a huge TV audience for ABC on Saturday night.

Through 11 weeks of the college football season, ABC has broadcast 12 of the top 15 most-watched games across all networks. That’s thanks to Disney’s new deal with the SEC, which expanded to 16 teams this year.

Georgia has played in the two highest-rated games so far this season: 13.2 million viewers for a win over Texas (Oct. 19) and 12 million for a loss to Alabama (Sept. 28). Tennessee played in the third-most-watched game—a win over Alabama (Oct. 19). All three were on ABC. 

The Volunteers (8–1) could likely suffer a loss and still keep their Playoff hopes alive, but a shot at the postseason would be all but over for the Bulldogs (7–2) with a third loss. That should create plenty of drama for CFB viewers, with no other matchups between ranked opponents happening Saturday night.

All Day Long

While ABC’s biggest CFB games have come in prime time, the network is also drawing big numbers in the late-afternoon window and even around noon ET kickoffs, despite tough competition from a rival network.

Fox’s Big Noon Saturday game window has drawn some monster TV ratings like 9.94 million viewers for Ohio State–Penn State and 9.35 million for Michigan-Texas, but ABC has six of the 10 largest noon ET audiences this season, according to Sports Media Watch, albeit with much lower ceilings. Last Saturday, a 49–17 Texas victory over Florida was the most-watched noon game with 3.9 million viewers.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Netflix Delivers Smooth Stream in Christmas NFL Debut

Netflix’s first live NFL games weren’t plagued with buffering issues as feared.
Netflix logo on top of building

Happy Gilmore Holidays: Netflix Drops Sequel Trailer Before NFL Christmas Games

The streamer paid $150 million for the NFL’s Christmas games.

A New Christmas Tradition: Netflix Set to Make NFL Debut

The streamer will show Chiefs-Steelers and Ravens-Texans on Wednesday.
Oct 19, 2024; Tucson, Arizona, USA; Colorado Buffalos quarterback Shedeur Sanders (2) with wide receiver Travis Hunter (12) against the Arizona Wildcats at Arizona Stadium.

Deion Sanders Says Shedeur, Hunter Have Record Insurance for Bowl

The two superstar NFL prospects are playing in the Alamo Bowl Saturday.

Featured Today

Nov 23, 2024; Corvallis, Oregon, USA; Oregon State Beavers students celebrate during the fourth quarter against the Washington State Cougars at Reser Stadium.

How the Pac-12 Rose From the Ashes in 2024

The conference went from uncertain future to remarkable comeback.
Texas Memorial Stadium
December 21, 2024

Inside the First On-Campus College Football Playoff Games

FOS is on the ground in Austin for Clemson-Texas.
Pat McAfee holds up the USC Gamecock during ESPN Gameday near Williams-Brice Stadium in Columbia, S.C. Saturday, September 14, 2024.
December 20, 2024

‘Traveling Circus’: How ‘College GameDay’ Plans to Visit Two Campuses in 24..

Inside the show’s grueling schedule for the expanded Playoff.
December 19, 2024

The Lawsuits That Defined the Business of Sports in 2024

Litigation was flying, and lawyers were busy this year.
Oct 15, 2024; Las Vegas, Nevada, USA; Golden State Warriors guard Stephen Curry (30) drives past Los Angeles Lakers forward LeBron James (23) in the second quarter during a preseason game at T-Mobile Arena.

NBA Trying to Keep Christmas Tradition Alive Amid NFL’s Presence

It will air all five of its Christmas Day games on ABC.
ESPN-Disney
December 23, 2024

ESPN Teases Vision for Its Biggest Bet: 2025’s ‘Flagship’ Platform

In a new campaign, the company invites fans to “tap in.”
Herbstreit and Ryan Day
December 23, 2024

ESPN-on-ESPN Crime or ‘Theater’? Stephen A. Smith and Kirk Herbstreit Snipe Over..

The “First Take” and “GameDay” hosts have ripped each other recently.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
December 20, 2024

Netflix Keeps Expanding Live Sports Lineup—Now Women’s World Cup

FIFA has sold the 2027 and 2031 U.S. rights to Netflix.
December 20, 2024

Can Fox Find Success in Return to Golf—Now With LIV?

The network’s closing in on a media-rights deal with the tour.
Aug 20, 2023; Sydney, AUSTRALIA; Spanish team before FIFA Women’s World Cup 2023 Final Spain v England at Stadium Australia (Accor Stadium) 20 August 2023, Sydney, Australia.
December 20, 2024

Netflix Secures Rights to Broadcast Women’s World Cup in 2027 and 2031

Netflix is also streaming the NFL’s Christmas Day games.
December 19, 2024

NFL vs. College Football Playoff: Two Giants Set to Clash for Viewers

Two sets of NFL and College Football Playoff games will clash Saturday.