Thursday, July 9, 2026

Euro 2024 Kicks Off With Record Demand and Streaming Issues

  • There are 24 nations competing in 10 cities throughout the host country.
  • More than 2.7 million tickets are available for the tournament.
Kirby Lee-USA TODAY Sports

UEFA Euro 2024 is off and running, and by the end of Tuesday, all 24 competing nations will have played one match in what could be a historic tournament. Organizers are anticipating potential record attendance for the European football championship taking place in Germany, with ticket sales pacing ahead of the all-time-high 2,427,303 fans that made it to Euro ’16 games in France.

Ten German cities are hosting matches this month, led by high-capacity Bundesliga venues in Berlin (71,000), Munich (66,000), and Dortmund (62,000). UEFA said there were more than 50 million ticket requests for Euro 2024, representing the event’s highest demand ever. In total, 2.7 million tickets are available, with 2.3 million already being shelled out to the general public and fans of participating teams.

Germany drew more than 65,000 fans for its opening win over Scotland in Munich. The host will play Hungary on Wednesday in Stuttgart, where the stadium holds 51,000 people. Group play runs until June 26, before a knockout round that will conclude July 14.

Now Streaming …

The Euros bring plenty of morning and midday matches for soccer fans in the U.S. to watch. Fox Sports has the tournament’s media rights Stateside, with most games airing on the main over-the-air network or FS1 cable channel. 

But five match broadcasts were sublicensed to FuboTV, which has irked some fans for a variety of reasons. Beyond having to sign up for the $79.99 monthly streaming service to watch those games, Fubo’s first Euros stream had technical issues with the scoreboard graphic.

Next Up

After the soccer wraps in Germany next month, UEFA has already awarded hosting duties for the next two iterations of the Euros. Multiple countries will be involved in both upcoming editions, part of a growing trend of joint bids dominating international soccer tournaments. 

In 2028, Ireland will host alongside its U.K. neighbors in England, Scotland, Wales, and Northern Ireland. In ’32, the Euros will be played in Italy and Turkey.

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