• Loading stock data...
Monday, October 20, 2025

Endeavor Confirms PGA Tour Investment Bid

  • The PGA Tour has been receiving unsolicited investment interest from U.S. entities.
  • Saudi Arabia’s Public Investment Fund has a framework agreement with the Tour.
Adam Hagy-USA TODAY Sports

Where there’s smoke, there’s usually fire — and the world of pro golf now has some confirmation.

In recent weeks, reports have surfaced about new investors showing interest in partnering with the PGA Tour, which earlier this year signed a framework agreement with Saudi Arabia’s Public Investment Fund to pump billions of dollars into professional golf.

One of the companies mentioned was Endeavor, whose CEO Ari Emanuel publicly confirmed that an official bid was submitted on Oct. 5. However, he wouldn’t detail how much money is involved, what size stake of the new PGA Tour Enterprises commercial entity Endeavor’s seeking to acquire, or whether its bid would add to or replace the PIF deal.

But Emanuel did say he thought that there were seven other bidders in the process. Fenway Sports Group and Arctos Sports Partners have been reported as other interested investors — which means at least five other investment entities are trying to partner with the PGA Tour.

“I think we could add to it what we’ve added to all of our sports,” Emanuel said. 

Endeavor — a publicly traded company with a market cap of $9.35 billion — just merged its UFC promotion with WWE to form TKO Group Holdings, which is valued at $21 billion. Its stock price currently sits at just under $20, which is close to an all-time low since its IPO in 2021.

The company also owns the Professional Bull Riders traveling competition.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 20, 2025; Orlando, Florida, USA; North Carolina Tar Heels head coach Bill Belichick walks the sideline during the first quarter against the UCF Knights at the Bounce House Stadium.

Belichick’s UNC Saga Now Includes GM Trip to Saudi Arabia

UNC GM Michael Lombardi traveled to Saudi Arabia earlier this year.
Tiger Woods of Jupiter Links GC sits during a break in their TGL golf match against Atlanta Drive GC at SoFi Center on March 4, 2025, in Palm Beach Gardens, Florida.

Latest Tiger Woods Surgery Bad News for TGL, PGA Tour Champions

Woods is recovering from his seventh back surgery in 11 years.

Amazon Adds Golf to Its Packed Black Friday Sports Lineup With NFL,..

On Nov. 28, The Skins Game will return for the first time since 2008.
Jul 19, 2019; South Bend, IN, USA; Liverpool defender Virgil van Dijk (4) passes the ball in the second half of a preseason preparation soccer match against the Borussia Dortmund at Notre Dame.

Liverpool’s $598M Gamble Looks Pretty Average on the Pitch—So Far

Liverpool struggles after historic offseason spending and lofty expectations.

Featured Today

@chef__tezz/Instagram

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.
October 18, 2025

How Vanderbilt Went From SEC Doormat to Dark Horse CFP Candidate

After beating LSU, Clark Lea said: “Internally, we expect to win.”
May 27, 2025; Indianapolis, Indiana, USA; Indiana Pacers guard T.J. McConnell (9) shoots a three point basket over New York Knicks guard Josh Hart (3) during the third quarter of game four of the eastern conference finals for the 2025 NBA Playoffs at Gainbridge Fieldhouse
October 18, 2025

NBA Stars Swap Wine With League Friends and Foes

A wine-exchange tradition emerged from the bubble season’s close quarters.
May 25, 2025; Indianapolis, Indiana, USA; Derek Jeter walks the red carpet on Sunday, May 25, 2025, ahead of the 109th running of the Indianapolis 500 at Indianapolis Motor Speedway
October 16, 2025

The Players’ Tribune Is Still Kicking 11 Years Later

Founder Derek Jeter is still closely involved in the publication.
IndyCar driver Andretti Global's Kyle Kirkwood, left, celebrates winning the Detroit Grand Prix with team co-owner Dan Towriss in Detroit on Sunday, June 1, 2025.

Cadillac F1 CEO Dan Towriss Defends  $700 Million Apple Deal

“We’re going to have a bigger reach than what people think.”
Jun 15, 2025; Montreal, Quebec, Canada; Second place Red Bull Racing driver Max Verstappen (1) sprays champagne on winner Mercedes driver George Russell (63) at Circuit Gilles-Villeneuve.
October 17, 2025

Apple Officially Taking F1 Rights From ESPN in $700M Deal

ESPN has broadcast F1 in the U.S. since 2018.
Hansi Flick
October 17, 2025

Barcelona Players, Coach ‘Not Happy’ About Miami Game

La Liga is on the verge of relocating a December match.
Sponsored

How Jenny Just Is Shaping the Future of Sports Ownership

Jenny Just on bringing her investment experience to sports ownership.
October 16, 2025

NHL Expansion Fee Soars to $2B As League’s Value Surges

The buy-in price for the league will more than triple.
WNBA
October 16, 2025

WNBA Says All-Star Game Will Return to Chicago Next Year

The league’s CBA expires in two weeks.
October 15, 2025

NHL Raises Concerns Over 2026 Olympic Arena’s Delayed Construction

The commissioner says construction progress in Italy remains a deep concern.
Apr 4, 2025; Tampa, FL, USA; South Carolina Gamecocks head coach Dawn Staley reacts during the first quarter in a semifinal of the women's 2025 NCAA tournament against the Texas Longhorns at Amalie Arena.
October 14, 2025

Dawn Staley Says NBA Far From Ready to Hire a Female Head..

South Carolina’s women’s basketball coach interviewed with the Knicks.