Friday, April 24, 2026
FOS Expands to TV More Details

DeVonta Smith Poised For Gainful Career After Heisman Win

Kent Gidley/Heisman Trophy Trust via USA TODAY Sports

Alabama wide receiver DeVonta Smith was announced as the winner of the 2020 Heisman Trophy last night, setting him up for a lucrative career.

Smith beat out his own quarterback Mac Jones for the Heisman, and is the first wide receiver to win the award since 1991; 20 quarterbacks have won since then.

The 22-year-old also won the Paul Hornung Award, recognizing him as college football’s most versatile player.

Back in 2014, ESPN estimated that winning the Heisman alone was worth a minimum of $800,000 over the course of the winner’s lifetime. 

In many cases, the winner goes on to sign a monster rookie contract in the NFL.

Recent Heisman Winner Rookie Deals: 

  • Joe Burrow, 2019: No. 1 draft pick, four-year, $36.1 million deal with the Cincinnati Bengals
  • Kyler Murray, 2018: No. 1 draft pick,  four-year, $35 million deal with the Arizona Cardinals
  • Baker Mayfield, 2017: No. 1 draft pick, four-year, $32 million deal with the Cleveland Browns

Players aren’t the only ones who benefit.

Baylor University generated an estimated $250 million from donations, ticket sales, licensing fees and sponsorship deals after Robert Griffith III won the Heisman in 2011. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Pittsburgh Draws Record 320,000 for Draft’s First Round

Fans flocked to the Steel City and smashed the event’s prior record.

NFL Draft’s Shorter Clock Delivers Faster, Tighter First Round

The league shaves more than a half-hour from the first round.

NFL Draft Brings Flurry of Trades: Eight Deals Among 11 Teams

Kansas City moved up to the No. 6 pick in a deal with the Browns.

Raiders Take Fernando Mendoza No. 1 Overall in NFL Draft

The Heisman Trophy winner will be seen as a franchise cornerstone.

Featured Today

INDIANAPOLIS, INDIANA - MARCH 25: Caitlin Clark of the Indiana Fever sits on the baseline and makes photographs during the Indiana Pacers game against the Los Angeles Lakers at Gainbridge Fieldhouse on March 25, 2026 in Indianapolis, Indiana.

Why Athletes Are Moonlighting As Sports Photographers

Athletes are swapping courtside seats for sideline cameras.
Quinnipiac women's varsity rugby
April 21, 2026

The Death of Quinnipiac Women’s Varsity Rugby

The sudden decision at Ilona Maher’s alma mater left players blindsided.
April 17, 2026

The Lawyer Steering the NIL Era

In the new era of college sports, Darren Heitner is everywhere.
blake griffin
April 14, 2026

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.

Project B Says Mitchell Still In After Comments on Playing Abroad

Mitchell signed a one-year, $1.4 million supermax deal earlier this month.
November 28, 2021; Santa Clara, California, USA; Minnesota Vikings wide receiver Adam Thielen (19) catches a touchdown against San Francisco 49ers safety Talanoa Hufanga (29) during the second quarter at Levi's Stadium.
April 20, 2026

Former NFL Pro Adam Thielen Is Betting on the Youth Sports Boom

“We want to help athletes get better wherever they’re at.”
April 22, 2026

Allyson Felix: Nike Pregnancy Fight Was ‘Worth the Storm’

Felix left after Nike proposed a pay cut when she was pregnant.
Sponsored

Why Brandon Marshall Bet on Athlete-Owned Media

Brandon Marshall on athlete media, life after football, building I AM ATHLETE.
April 16, 2026

French Open Will Allow Wearables Like Whoop on ‘Trial Basis’

The trial will extend to the US Open and Wimbledon.
April 15, 2026

Sophia Wilson on Returning to Soccer With a Million-Dollar Deal

Wilson became the NWSL’s first million-dollar player this offseason.
Apr 11, 2026; Philadelphia, Pennsylvania, USA; Philadelphia Phillies infielder Alec Bohm (28) throws to first against the Arizona Diamondbacks in the second inning at Citizens Bank Park.
April 14, 2026

Alec Bohm’s Family Feud Heats Up As Parents Push Back

The third baseman claims his parents took advantage of him.
Jan 13, 2026; San Francisco, California, USA; Golden State Warriors guard Stephen Curry (30) looks to shoot a jump shot against the Portland Trail Blazers in the third quarter at Chase Center.
April 14, 2026

Steph Curry Auctions 75 Pairs of Shoes As Sneaker Free Agency Looms

Sneakers Curry wore to a 2010 game are going for more than $50,000.