• Loading stock data...
Thursday, September 18, 2025

DAZN, Sky Italia Land Serie A TV Rights For Nearly $5B 

  • Five-year pacts with DAZN, Sky Italia provide critical financial lifeline
  • Top Italian league continues to grapple with ownership, facility issues
DAZN-microphone-on-grass
DAZN

Italy’s Serie A remains mired in a host of ownership and facility issues but has nevertheless sealed a major piece of its media future with a set of domestic media rights deals worth $4.8 billion.

The country’s top level of pro soccer has completed a five-year pact with DAZN and Comcast-owned Sky Italia, giving the league a crucial financial lifeline amid significant change across international soccer.

DAZN is said to have offered at least $741 million per year for the rights, airing seven matches per week, while Sky Italia will pay another $212 million annually through the 2028-29 season. 

The agreements, which approach Serie A’s initial goal of $1 billion per year for the rights, reportedly received support from 17 of its 20 clubs in the league. There’s also a possible $1.06 billion bonus for Serie A if certain subscriber targets are met.

The rights deals provide some stability to a key piece of Serie A revenue as it faces a growing financial gap between itself and other top European leagues, as well as the upstart Saudi Pro League. 

Total revenue was just $2.62 billion for the 2021-22 season, slightly more than a third of the comparable figure for England’s Premier League, and projections for the current season are similar. 

On a franchise level, Juventus, the Italian league’s winningest club ever, is dealing with its own revenue issues and a Financial Fair Play penalty, while AC Milan and Inter Milan abandoned plans for a shared $1.3 billion stadium.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

UEFA Delays Overseas Matches Ruling As LaLiga Miami Game Looms

Barcelona-Villarreal is scheduled for late December at Hard Rock Stadium.

Premier League Sets New Highs: $3.2B Spent, Record U.S. Viewership

The league’s transfer spending beats the rest of Europe’s Big Five combined.

More Dildo Throwing During WNBA Games Leads to Second Arrest

The 18-year-old threw a dildo that hit another fan and his young niece.

Smelling Salts Not Banned in the NFL, but Teams Can’t Hand Them..

Teams are banned from supplying smelling salts to their players.

Featured Today

Premier Lacrosse League

‘The Circus Is Coming to Town’: Why Upstart Leagues Start on Tour

In their ambitious plans, a traveling schedule is only temporary.
PHILADELPHIA, PENNSYLVANIA - APRIL 19: A detailed view of the MLB Debut patch on the jersey of Patrick Monteverde #44 of the Miami Marlins prior to game against the Philadelphia Phillies at Citizens Bank Park on April 19, 2025 in Philadelphia, Pennsylvania.
September 13, 2025

The Tiny Jersey Patch at the Center of the MLB Rookie Card..

Autographed cards containing a piece of baseball history have upended the market.
September 11, 2025

Eagles-Chiefs Super Bowl Rematch Could Set More NFL Ratings Records

Fox will nationally televise Sunday afternoon’s matchup.
September 10, 2025

ESPN’s ‘MNF’ Ratings Up 8% As NFL Surges to Strong Start

ESPN posts its second-best Week 1 “Monday Night Football” audience.
Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
Paralympics Tiktok
August 25, 2024

The Wildly Successful Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.
January 13, 2025

Gavin Newsom Reveals Status of 2028 Olympics As Los Angeles Wildfires Roar

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Sponsored

How World Series Champ Dexter Fowler Became a Premier League Team Owner

Dexter Fowler discusses navigating retirement and embracing new roles as an owner & investor.
August 11, 2024

Passing of the Torch: Los Angeles Set for Olympic Firsts in 2028

The city last hosted the Summer Olympics in 1984.
August 1, 2024

Saudi Arabia Submits Bold World Cup Bid That Includes a Cliffside Arena

The Saudis are proposing a new stadium in a futuristic city called Neom.
John John Florence (USA) surfs in men’s round two competition during the Tokyo 2020 Olympic Summer Games at Tsurigasaki Surfing Beach.
July 29, 2024

Olympic Surfers Won’t Get Their Full Paris Moment

‘We’re kind of separate off on our own little thing over here.’
Teahupo'o Tahiti Surfing
July 26, 2024

Olympic Surfing Crashes on Tahiti Like a Wave

For Teahupo‘o’s locals, the Olympics are a mixed blessing.