Friday, July 10, 2026

Cooper Kupp Deserves Megadeal, Even If He Doesn’t Want One

  • Rams receiver’s $14.9 million yearly salary has dropped to 16th among NFL receivers — and 84th overall. 
  • He led the NFL in receptions (145), receiving yards (1,947), and touchdowns (16) in 2021 — and was MVP of the Super Bowl.
Mark J. Rebilas-USA TODAY Sports

After one of the most spectacular seasons by a receiver in NFL history, Cooper Kupp could demand a record-breaking contract extension — a prospect that doesn’t interest him.

On Tuesday, the Rams wideout told reporters, “I don’t think that’s really kind of the approach that I take … I’m not trying to beat anybody.”

Los Angeles has expressed a desire to extend Kupp, who has two years remaining on 2020’s three-year, $43.3 million contract ($15.8M AAV). With the receiver market exploding this offseason, Kupp has every right to demand a top-draw salary.

  • Tyreek Hill, Dolphins: 4 YRs, $120M ($30M average salary)
  • Davante Adams, Raiders: 5 YRs, $141.5M ($28M)
  • Stefon Diggs, Bills: 4 YRs, $96M ($24M)
  • Mike Williams, Chargers: 3 YRs, $60M ($20M)
  • Chris Godwin, Buccaneers: 3 YRs, $60M ($20M)

Kupp’s $14.9 million yearly salary has dropped to 16th among NFL receivers — and 84th overall

But the 28-year-old led the NFL in receptions (145), receiving yards (1,947), and touchdowns (16) in 2021 — the NFL’s first “triple crown” since 2005. He followed up by catching eight passes for 92 yards and two TDs as Super Bowl MVP.

Considering his relatively modest demands against his extraordinary performance, the Rams should lock him in before he changes his mind.

Kupp has the best odds (+800) to be named Offensive Player of the Year for the second consecutive season.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Bears’ Indiana Stadium Plans in ‘Red Zone,’ Governor Says

The NFL team is drawing closer to a long-awaited stadium decision.
Feb 8, 2026; Santa Clara, CA, USA; Seattle Seahawks wide receiver Cooper Kupp (10) catches a pass against New England Patriots cornerback Marcus Jones (25) in the first half in Super Bowl LX at Levi's Stadium.

Two Bidders Pull Ahead in Seahawks Sale Process

One of the two groups includes at least one former Seahawks player.
Exclusive

ESPN Nears Mike Garafolo Deal As It Goes All In on NFL Reporters

ESPN has a deep bench of NFL reporters and personalities.
podcast thumbnail mobile
Front Office Sports Today

7/10/26 – World Cup Ratings Records, Seahawks Sale Narrows, Kawhi Trade Limbo

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
Jul 10, 2026; London, United Kingdom; Jannik Sinner of Italy celebrates winning his semifinal match against Novak Djokovic of Serbia on day 12 at All England Lawn Tennis and Croquet Club

Jannik Sinner Reclaims Spot in Grand Slam Final to Vie for $4.8M

Sunday’s winner will claim the No. 4 spot on the career earnings list.
July 8, 2026

Jessica Shepard’s $2M Stunner Has Become WNBA’s Biggest Bargain

Shepard was named a 2026 All-Star starter.
July 10, 2026

The Parity Era of Women’s Tennis Continues at Wimbledon

Karolína Muchová and Linda Nosková meet in the Wimbledon final Saturday.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
Apr 1, 2026; Salt Lake City, Utah, USA; Denver Nuggets center Nikola Jokić (15) looks to pass the ball during the second half against the Utah Jazz at Delta Center.
July 7, 2026

Nuggets ‘Unconcerned’ Over Jokić’s Delay in Contract Extension

Jokić is eligible for the richest deal in NBA history next summer.
July 4, 2026

Serena Williams Withdraws From Wimbledon With Knee Injury

Williams lost to Maya Joint in her singles return Tuesday.
July 2, 2026

Alex Ovechkin Will Return to Washington for One More Season

The one-year contract extension is based heavily on an appearance incentive.
Jun 11, 2026; Portland, Oregon, USA; WNBA Commissioner Cathy Engelbert meets with the working media before Portland Fire against the Las Vegas Aces at Moda Center.
June 30, 2026

Cathy Engelbert Responds to Alyssa Thomas’s Callout

Thomas received a Flagrant 2 foul and one-game suspension last week.