Wednesday, July 22, 2026

Ready For Tip-Off

tip off
Mike Carter-Imagn Images

College basketball tips off today, but the season is already showing signs of trouble. 

The NCAA is restarting the sport amid the country’s most severe COVID-19 outbreak — and already, positive tests among teams nationwide have caused the hastily thrown together schedule to begin to crumble.

“We’re kind of playing into the teeth of this virus,” Notre Dame men’s basketball coach Mike Brey recently told reporters.

Season plans are already being disrupted:

  • Traveling to, or preparing for, bubbles has proven difficult. Multiple teams have pulled out of non-conference events before even arriving inside bubbles.
  • Local guidelines that vary across regions pose particular challenges for certain teams, Pac-12 Senior Associate Commissioner Teresa Gould told FOS. 
  • There’s a disparity in the financial resources teams can spend on safety measures, further complicating many schools’ seasons, Gould added.

So why push ahead? “We all know that the NCAA needs to [have a tournament] for the money,” Clemson men’s basketball coach Brad Brownell said. 

Without 2020 men’s March Madness, the governing body distributed $375 million less to its Division I programs than it planned — and that’s money that non-Power 5 programs rely on. Unforeseen health expenses for safety precautions like bubbles have also ballooned, creating further concerns for the season’s viability.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Feb 12, 2014; Oakland, CA, USA; Miami Heat forward LeBron James (6) is congratulated by Miami Heat center Chris Bosh (1) after the Heat defeated the Golden State Warriors 111-110 at Oracle Arena. Mandatory Credit: Cary Edmondson-USA TODAY Sports

Chris Bosh Makes Case for LeBron James Heat Return

James and Bosh played together in Miami from 2010-14.

Trail Blazers Slash Broadcast Team As Dundon Keeps Cutting Costs

The majority of Portland’s broadcast team has been laid off.

Caitlin Clark, Sabrina Ionescu Skipping WNBA 3-Point Contest

Only two 2026 WNBA All-Stars are participating.
Josh Pate

Josh Pate on Trump Interview Fallout: ‘It’s the President Asking’

Pate knew his interview with the president would be polarizing.
podcast thumbnail mobile
Front Office Sports Today

7/22/26 – World Cup Final Ratings, ESPN Layoffs, LeBron Waits, WFAN to SiriusXM

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
patrick_mahomes

Less Than Super TV Viewership

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.