Tuesday, April 21, 2026

Retail

The place you come to find out which jerseys are flying off the shelves, how the big sportswear companies are performing, and which new brands are shaking up the market.

Kelsey Plum Latest Star Endorser to Leave Under Armour

Plum wore Adidas at Unrivaled. 
April 21, 2026

Nike Competitors Pounce On Boston Marathon Ad Stumble

The company took down a display that read “Runners Welcome. Walkers Tolerated.”
April 20, 2026
Masters Gnome

Masters Gnome Sells for Record $28K As Collectible’s Future in Doubt

An original 2016 edition of the Masters gnome was just auctioned off.
April 13, 2026
Apr 10, 2025; Augusta, Georgia, USA; Jason Day plays his shot from the fifth tee during the first round of the Masters Tournament

How Golf Apparel Companies Pull Off Unauthorized Masters Merch

The Masters doesn’t officially partner with most apparel companies.
April 3, 2026