Carson Beck Among Four Georgia Players Teaming Up With Chipotle

Front Office Sports keeps you updated on the latest NIL (name, image, and likeness) deals shaping college sports. Here’s who is cashing in now:

• Athletes: Carson Beck, Tate Ratledge, Dillon Bell, Nate Frazier 
• Sport: Football
• School: Georgia
• Brand: Chipotle

The deal: Days before Saturday’s heartbreaking defeat to Alabama, several Georgia football stars partnered with Chipotle for an ad campaign called “Two-a-Days.” 

Beck, the Bulldogs quarterback who is 10th in On3’s NIL 100 list with a valuation of $1.8 million, was joined by Ratledge (offensive lineman), Bell (wide receiver), and Frazier (running back). Ratledge has an NIL valuation of $550,000, while Bell and Frazier have a valuation of more than $200,000.

Chipotle has done several NIL deals, including giving free Chipotle to all Ohio State athletes during their respective seasons.