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Tuesday, July 1, 2025
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    NIL Watch

    Carson Beck Among Four Georgia Players Teaming Up With Chipotle

    • Chipotle partnered with four Georgia football players for its “Two-a-Days” campaign.
    • Quarterback Carson Beck headlined a group of Bulldogs offensive players, including Tate Ratledge and Dillon Bell.
    By
    Oct 02, 2024 | 04:32 pm
    Kim Klement Neitzel-Imagn Images

    Front Office Sports keeps you updated on the latest NIL (name, image, and likeness) deals shaping college sports. Here’s who is cashing in now:

    • Athletes: Carson Beck, Tate Ratledge, Dillon Bell, Nate Frazier 
    • Sport: Football
    • School: Georgia
    • Brand: Chipotle

    The deal: Days before Saturday’s heartbreaking defeat to Alabama, several Georgia football stars partnered with Chipotle for an ad campaign called “Two-a-Days.” 

    Beck, the Bulldogs quarterback who is 10th in On3’s NIL 100 list with a valuation of $1.8 million, was joined by Ratledge (offensive lineman), Bell (wide receiver), and Frazier (running back). Ratledge has an NIL valuation of $550,000, while Bell and Frazier have a valuation of more than $200,000.

    Chipotle has done several NIL deals, including giving free Chipotle to all Ohio State athletes during their respective seasons.

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