Tuesday, May 19, 2026

Baker Mayfield Signs with Waterhouse Hayes

The 2017 Heisman Trophy winner will be repped by upstart agency based out of Los Angeles.

Baker Mayfield (Middle) with Lindsey Waterhouse (Left) and Patrick Hayes (Right) (Photo via Waterhouse Hayes)


Baker Mayfield, the 2017 Heisman Trophy winner, has signed with Waterhouse Hayes to represent him in all of his off-field endeavors.

With Mayfield, Waterhouse Hayes adds the former Oklahoma quarterback to a roster of clients that includes Marcedes Lewis, Dwight Freeney, Mike Conley, Bradley Roby, Dewayne Dedmon, and Kay Felder.

Mayfield, who finished the year with over 4,600 yards passing and 48 total TDs, is projected by most draft experts to hear his name called sometime in the first round.

“We founded Waterhouse Hayes on the principles of innovation and creation. Mayfield exudes charisma, youth, focus and an overall desire to build his brand on and off the field. We believe our clients are the cultural connection between brands and their communities. We work with our clients to grow their stories, attract the right people and brands, and elevate individual brand identity. Mayfield is a testament to strategic vision, cultural insight and the power of emotion across every industry, making his brand unstoppable,” explains Lindsey Waterhouse, co-founder of the agency and six year sports marketing industry veteran.

Waterhouse is joined in the venture by Patrick Hayes, who has spent time with various agencies over his three year industry career.

If you are interested in learning more, Patrick can be reached at ph@waterhousehayes.com.


This piece has been presented to you by SMU’s Master of Science in Sport Management.


Front Office Sports is a leading multi-platform publication and industry resource that covers the intersection of business and sports.

https://upscri.be/f32ae1/

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Dec 25, 2024; Pittsburgh, Pennsylvania, USA; Kansas City Chiefs quarterback Patrick Mahomes (15) is interviewed by Netflix reporter Stacey Dales following a win against the Pittsburgh Steelers at Acrisure Stadium. Mandatory Credit: Barry Reeger-Imagn Images
opinion

NFL ‘Tempting Fate’ With Open-Armed Embrace of Streamers

The NFL’s media rights strategy isn’t without potential risk.
Oct 25, 2025; Cincinnati, Ohio, USA; Cincinnati Bearcats quarterback Brendan Sorsby walks off the field after defeating the Baylor Bears at Nippert Stadium. Mandatory Credit: Aaron Doster-Imagn Images

Texas Tech QB Sorsby Sues NCAA Seeking Eligibility

If deemed ineligible, Sorsby is eyeing the NFL Supplemental Draft.

Nashville’s New $2.1B Stadium Expected to Land 2030 Super Bowl

Team owners will vote on future Super Bowl and NFL Draft locations.
Dec 12, 2021; Nashville, Tennessee, USA; Jacksonville Jaguars head coach Urban Meyer on the sidelines against the Tennessee Titans during the second half at Nissan Stadium. Mandatory Credit: Steve Roberts-USA TODAY Sports

Jaguars Win $30M Contract Dispute Against Urban Meyer

The Jaguars fired Meyer for cause in 2021.

Featured Today

NFL Rivalries Are Made on the Field, Mocked in Schedule Release Videos

Every year, teams find new ways to one-up themselves (and their rivals).
Bart Swings/Falyn Fonoimoana/Avery Poppinga
May 14, 2026

OnlyFans Is Paying Pro Athletes What Their Sports Won’t

The adult-content platform is a reliable income source for niche athletes.
May 13, 2026

How Sports Graphic Designers Are Grappling With the Rise of AI Art

The release of ChatGPT 2.0 Images sparked a conversation among sports designers.
May 12, 2026

Collectible Cups Are Sending Sports Fans Into a Frenzy

The drink is secondary to the wild vessel it comes in.
St. John's Zuby Ejiofor

Why Rev-Share Era Hasn’t Been a Boon for Basketball-Only Schools

Power conference men’s basketball rosters aren’t restricted to the rev-share cap.
NBA Cup
November 26, 2025

Luka Dončić Wants ‘Dangerous’ NBA Cup Court Designs Changed

Dončić first complained about the court designs two seasons ago.
February 11, 2026

Jameis Winston Says He’s Given Seven Figures to Florida State

Winston led Florida State football to its last national championship. 
Sponsored

Volpe Brings Style to the Bronx

With the New York Yankees & Anthony Volpe, Charles Tyrwhitt is bringing its decades-long playbook to one of sports’ biggest stages.
Fernando Tatis
October 6, 2025

Arbitrator Says Tatis Jr. Must Pay Big League Advance Millions

Tatis has called the agreement a “predatory” loan.
September 3, 2025

Ohio State–Texas Showdown Was Most-Watched Week 1 CFB Game Ever

Fox drew 16.62 million viewers on Saturday afternoon.
Oklahoma Sooners defensive back Woodi Washington (5) runs after a reception during the Armed Forces Bowl football game between the University of Oklahoma Sooners (OU) and the Navy Midshipmen at Amon G. Carter Stadium in Fort Worth, Texas, Friday, Dec. 27, 2024.
August 19, 2025

Oklahoma Selling Fans Tickets to Press Conferences

Press conference tickets for the Sooners’ season opener are already sold out.
August 11, 2025

NBA Christmas Slate Leans on LeBron, Steph; Bets on Flagg

The Lakers, Warriors, and Rockets are all in action.