• Loading stock data...
Tuesday, April 16, 2024
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Australia, New Zealand Hope To Cash In On Men’s World Cup Next

  • The co-hosts of the Women's World Cup want to host a men's edition in the future.
  • The Qatar World Cup brought in more than $6 billion of revenue in 2022.
Fox Soccer/Twitter

The Women’s World Cup host nations are so enthused by the success of the 2023 tournament that they’re setting their sights on an even more lucrative gig: a men’s World Cup.

Amid record-breaking attendance and the Australian women’s national team’s run to the semifinals, this Women’s World Cup is projected to bring in $300 million from sponsorship revenue, $100 million from media rights, and nearly $50 million from ticket sales.

FIFA says the 2022 men’s World Cup in Qatar generated more than $6 billion in revenue, including nearly $1 billion in ticket sales alone. Host country Qatar reportedly reaped $1.56 billion.

It’s easy to see why Women’s World Cup countries would be interested in further FIFA hosting duties. 

The heads of the soccer federations in both Australia and New Zealand have separately expressed their desires to attract a men’s World Cup. That would likely be in 2034, as North America will host the 2026 event and 2030 has joint bids from partnering nations in both Europe and South America.

“It’s only natural that at some time in the future we would host a men’s World Cup,” New Zealand Football CEO Andrew Pragnell said this week. Football Australia CEO James Johnson has also said the 2034 World Cup “will be part” of the country’s future bids for major tournaments.

In a key vote of confidence, FIFA president Gianni Infantino and his executive team have been very impressed by the tournament’s fan enthusiasm and the quality of match venues, according to the Sydney Morning Herald.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Yankees’ Radio Voice Retires, Ending an Era of Longevity

The longtime Yankees radio announcer was an industry outlier in many respects.

Knicks’ Resurgence Marks Peak in Dolan’s Sports Domain

The team’s on-court success is fueling a series of gains off it.

States Want Tax Reform As Ohtani’s Deal Deferrals Stir Controversy

California legislators heighten their push for new tax rules around deferred compensation.

Wrexham, Leverkusen Write Hollywood Stories

The guaranteed payoff for Wrexham is modest but still significant.
podcast thumbnail mobile
Front Office Sports Today

Inside the Most-Hyped WNBA Draft in History

0:00
0:00

Featured Today

Women’s Basketball Finally Has a TV Deal to Match the Excitement. Now What?

A lucrative new media-rights contract could rectify problems of the past, but the future of March Madness media rights is anyone’s guess.
Mar 16, 2024; Washington, D.C., USA; North Carolina State Wolfpack forward DJ Burns Jr. (30) cuts the net after defeating the North Carolina Tar Heels for the ACC Conference Championship at Capital One Arena.
April 6, 2024

How Two College Seniors Helped DJ Burns Cash In on a Final Four Run

Two college seniors are facilitating deals for NC State’s big man.
Mar 31, 2024; Portland, OR, USA; NCAA officials measure the three point line while coaches from the Texas Longhorns and NC State Wolfpack watch with referees in the finals of the Portland Regional of the NCAA Tournament at the Moda Center center.
April 1, 2024

NCAA Has No One to Blame for Latest Women’s March Madness Transgressions

NCAA is still making avoidable mistakes three years after a complete overhaul.
Nov 16, 2015; Bloomington, IN, USA; General view of the championship banners at Assembly Hall prior to the game between Austin Peay and Indiana.
March 31, 2024

How to Make It in Basketball: Become a Manager at Indiana

Inside the Hoosiers’ unglamorous, profoundly rewarding incubator for basketball’s biggest names.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Nike
Multiple - USA Careers
NBA
Multiple - USA Careers
Dunham's Sports
Multiple - USA Careers

Ukraine’s Improbable Soccer Run Continues With Euros Qualification

The country reaches its first major soccer tournament since Russia’s invasion began.
March 4, 2024

FIA President Under Investigation for Alleged F1 Race Tinkering 

Mohammed Ben Sulayem is being scrutinized for his role in overturning a crucial penalty at F1’s 2023 Saudi Arabian Grand Prix. 
March 6, 2024

Super Bowl LVIII Scores Big With International Viewers

The NFL gets a 10% global boost compared to last year.
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
February 29, 2024

Paris Games Gain Momentum With $2B Completion of Olympic Village

The $2.2 billion housing project finished on time and was essentially on budget.
Everton goalkeeper Jordan Pickford passes during the first half against the Everton.
February 26, 2024

Everton Financial Punishment Trimmed After Appeal Is Partially Successful

Everton’s appeal of the EPL’s 10-point punishment was reduced to a six-point loss.
Lionel Messi
February 23, 2024

Copa América Tickets Climb in Latest Lionel Messi Effect

Tickets for Argentina’s game in Miami are pushing five figures.
German protests
February 21, 2024

German Football League Abandons Outside Investment After Protests

Bundesliga rethinks $1 billion media rights plan.