Saturday, August 29, 2026
The FOS App Launches September 1 Pre-save on the App Store Today

Asics Second-Quarter Sales Climb 42.6%

Asics/Design: John Regula

Asics reported second-quarter earnings Friday, recording a 42.6% increase in sales to $1.9 billion and a 51% increase in North American net sales.

Sales surpassed $1.8 billion for the first time in four years, with all regions posting an increase of more than 50% year-over-year. Operating income exceeded $182 million for the first time in six years, turning profitable.

Despite the pandemic’s temporary suspension of operations in Oceania and part of South America, production issues stemming from a factory shutdown in Vietnam, and temporary retail store closures, e-commerce sales rose more than 30% year-over-year.

Asics, which sells footwear across a variety of sports, including tennis, wrestling, and running, chalked up a number of other wins during the quarter.

  • Novak Djokovic, the world’s No. 1 tennis player and an Asics ambassador, won the French Open in June wearing a pair of Asics shoes. Djokovic announced in May that he would extend his partnership with the footwear brand.
  • The Japan-based company was the official sportswear sponsor for the Japan Olympic and Paralympic team, as well as a Tokyo 2020 Gold Partner.

The global sports footwear market is estimated to reach $134.99 billion by 2028, up from $97.42 billion in 2021.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 30, 2024; Minneapolis, Minnesota, USA; Simone Biles reacts after being selected for the 2024 U.S. Olympic Women's gymnastics team during the U.S. Olympic Team Gymnastics Trials at Target Center.

USA Gymnastics’s Key Pre-Olympic Investment

Upping athletes’ mental health resources could be a secret weapon for success.

To the List of NWSL Firsts This Offseason Add: A Record Transfer Fee

The Portland Thorns will pay $320,000 to acquire Chelsea midfielder Jessie Fleming.

Nuthin’ but a Paris Thang: Snoop Dogg’s Olympic Broadcast Collab

Snoop Dogg will join NBC’s broadcast team for the Paris Olympics.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Bengals Star Tee Higgins on Contract Negotiations, Turf & More

0:00

Featured Today

Deshaun Watson Has Done the Impossible: Unite Browns Fans

Watson was named the starter after complaining boos were “personal.”
August 23, 2026

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
Adam Svensson balances a golf ball on his club while waiting to tee off from the 17th tee during the third round of the Honda Classic at PGA National Resort & Spa on Saturday, February 25, 2023, in Palm Beach Gardens, FL.
First at FOS

Good Good CEO Says He Didn’t See Controversial Ad Before it Aired

Good Good says it has parted with those responsible for the ad.
August 27, 2026

Callaway Drops Good Good Golf After Ad Fallout

Callaway and Good Good first partnered in 2023.
First at FOS
August 27, 2026

Good Good Golf Pulls Out of PGA Tour Sponsorship

The Austin event was to be called the Good Good Championship.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
DICK'S sporting good store at Independence Mall in Wilmington, N.C.
August 26, 2026

Golf Galaxy, Dick’s Pull Good Good Merchandise Amid Ad Controversy

Good Good Golf faces retail fallout after its controversial ad.
July 2, 2026

Golf Brands Are Cashing In on America250-Themed Equipment

Callaway and TaylorMade rolled out collections with significant markups.
Nike store
June 26, 2026

Nike’s Rumored China E-Commerce Gamble Could Be a Misstep

Nike will reportedly stop letting other companies sell its products online in China.
Lululemon
May 27, 2026

Lululemon Shares Pop After Agreeing to End Dispute With Founder

Chip Wilson in December called for a board shake-up.