• Loading stock data...
Saturday, January 31, 2026

Asics Second-Quarter Sales Climb 42.6%

Asics/Design: John Regula

Asics reported second-quarter earnings Friday, recording a 42.6% increase in sales to $1.9 billion and a 51% increase in North American net sales.

Sales surpassed $1.8 billion for the first time in four years, with all regions posting an increase of more than 50% year-over-year. Operating income exceeded $182 million for the first time in six years, turning profitable.

Despite the pandemic’s temporary suspension of operations in Oceania and part of South America, production issues stemming from a factory shutdown in Vietnam, and temporary retail store closures, e-commerce sales rose more than 30% year-over-year.

Asics, which sells footwear across a variety of sports, including tennis, wrestling, and running, chalked up a number of other wins during the quarter.

  • Novak Djokovic, the world’s No. 1 tennis player and an Asics ambassador, won the French Open in June wearing a pair of Asics shoes. Djokovic announced in May that he would extend his partnership with the footwear brand.
  • The Japan-based company was the official sportswear sponsor for the Japan Olympic and Paralympic team, as well as a Tokyo 2020 Gold Partner.

The global sports footwear market is estimated to reach $134.99 billion by 2028, up from $97.42 billion in 2021.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Novak Djokovic Leaves Tennis Group He Cofounded

The 24-time major winner cites a variety of issues with the union.
Opelka

Tennis Players, Australian Open Close to Deal in ‘Cartel’ Suit

The Professional Tennis Players Association sued the ATP, WTA, and Grand Slams.

Featured Today

University of Southern California

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Dec 25, 2025; Denver, Colorado, USA; Denver Nuggets forward Spencer Jones (21) reacts against the Minnesota Timberwolves during the second half at Ball Arena
January 30, 2026

Spencer Jones Is Having a Moment in the NBA—and on LinkedIn

The Nuggets forward and Stanford grad is a prolific poster and investor.
Tim Jenkins
January 24, 2026

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.
January 17, 2026

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Jan 25, 2026; Minneapolis, Minnesota, USA; Minnesota Timberwolves forward Joan Beringer (19) wears Nike shoes in the fourth quarter of the game against the Golden State Warriors at Target Center.

Nike Cuts 775 More Jobs, Pointing to Rougher Road to Recovery

A new set of layoffs is extending a run of challenges for the company.
Jun 12, 2025; Oakmont, Pennsylvania, USA; Rory McIlroy plays his shot from the 12th tee during the first round of the U.S. Open golf tournament.
January 23, 2026

TaylorMade CEO Says Company Could Be Sold by End of 2026

The golf-equipment manufacturer is exploring strategic options.
Tiger Woods of Jupiter Links cheers on a teammate during a TGL match against New York Golf Club at SoFi Center on January 13, 2026, in Palm Beach Gardens, Florida.
January 26, 2026

Tiger’s Sun Day Red Wants to Sign More Pro Golfers

Woods and Karl Vilips are the only pro golfers wearing the brand.
Sponsored

From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook

Mike Repole shares an inside look into building brands & working with star athletes.
December 29, 2025

Lululemon Founder Mounts Board Challenge With Former On CEO

Chip Wilson says “visionary creative leadership” is desperately needed at Lululemon.
December 19, 2025

Wall Street Isn’t Buying Nike’s Turnaround Story Yet

Company shares go down significantly despite beating earnings expectations.
Hoka Sneakers of various brands on display at a Dick's Sporting Goods retail store, New York, NY, August 4, 2025. China, Vietnam and Indonesia are the top countries where shoes are manufactured and tariffs of a minimum of 19% for these three countries goes into effect next week.
November 28, 2025

Sportswear Retailers Haven’t Yet Been Hit by Trump Tariffs 

“We haven’t seen a full quarter of results yet with tariffs.”
Patty Goodman straightens a display of Hoka shoes Friday, Aug. 30, 2024 at Goodman’s Shoes.
October 27, 2025

Has Hoka Peaked? Some Analysts Think So 

Hoka is on the decline, while On has more share to take.